It’s taken everything in me not to run down to the neighborhood washateria and dance to this track after inserting a quarter into one of the machines! That was the first thing I thought after the folks at Downy shared with me these awesome new videos for their ¡Súbele al Suave! campaign. I actually tried to convince Anjelica to record me dancing over the weekend… she didn’t really say much about the idea other than uh-huh.
We didn’t because we didn’t have enough time, but something tells me someone must have told Downy that I’m a big fan of marketers reaching out to the U.S. Hispanic population the right way! These commercials are so hilarious…



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