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Social Media Video 2013: Social Media Revolution 4 was written by international best selling author and keynote speaker Erik Qualman. It's part of a series o...
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There's a lot to be learned from how the big brands handle their customers on social media channels. These 9 examples should be part of your customer service playbook.
Chief revenue officer Adam Bain explains how sponsored tweets really work and how much they are worth.
Here is the Twitter interview that matters. The company's chief revenue officer Adam Bain explains:• How sponsored tweets really work.• How Twitter is making a boatload of money from promotions, advertising campaigns and organic user interests.• How advertisers are planning their Twitter campaigns.• Why Jack Dorsey has a lot of time on his hands
[Read more and watch the video: http://read.bi/s1iQsj]
David Cameron is investigating shutting down social networks for...
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A new report ranks the social media performance of the world’s top 50 most valuable brands, and it seems that Google fared pretty well.
Google was the clear leader overall, with Disney, Apple, Starbucks and BlackBerry next in the ladder. The bottom five social performers from the top 50 most valuable brands were Marlboro, Berkshire Hathaway, JP Morgan Chase, Goldman Sachs and China Mobile.
The study was carried out by social media consultancy Sociagility, applying its social media performance measurement methodology, which was drawn equally from established independent studies by Millward Brown and Interbrand.
Smart businesses will leverage their social channels to spread a positive brand reputation. Here are five ways to turn customers into brand ambassadors through customer service.
The Social Media for Business Leaders Series is supported by The Awareness Social Marketing Hub, the leading social media marketing software for marketers to publish, manage, measure and engage acros...