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"Social Media"
News and Tips About Social Media & Tech News
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Rescooped by Jose H. Flores from SOCIAL MEDIA, what we think about!
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The Secret to Getting Highly Targeted Traffic from StumbleUpon

The Secret to Getting Highly Targeted Traffic from StumbleUpon | "Social Media" | Scoop.it

Since late 2010, StumbleUpon has been one of the top sources of social media traffic in the US, even surpassing Faceboook as a referrer.

 

In fact, using StumbleUpon to drive traffic to your site can produce some amazing results. According to Shell Harris, StumbleUpon basically built her website TopTenz. Here are some of her stumble numbers that she shared:

 

That’s huge traffic that can create some pretty lucrative income stream. The only problem is that traffic isn’t very targeted and your conversion may suck.

 

Read more: http://bit.ly/IlXic6


Via Martin Gysler
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Rescooped by Jose H. Flores from SOCIAL MEDIA, what we think about!
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Coca Cola Content 2020 Part One

The media landscape is a very different beast today than it was even 5 years ago. Then agency-led television commercials dominated how we channel our marketing. The very fact you are reading this here proves that things have changed. Coca Cola have always been at the forefront of innovation. In this video Jonathan Mildenhall, Vice-President, Global Advertising Strategy and Creative Excellence at The Coca-Cola Company is the person responsible for leading global creative vision and strategy for the Company's portfolio of global brands.

 

In this video he explains how Coke will leverage the opportunities in the new media landscape and transform one-way storytelling into dynamic storytelling hoping to add value and significance to peoples lives. Jonathan describes the challenge of content creation in an enlightening way, reminding us that "every contact point with a customer should tell an emotional story".


Via Martin Gysler
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Ash Sadek's curator insight, May 3, 9:44 AM

Just because I love everything Coca Cola does!

Grizzel Fonseca's curator insight, May 13, 4:05 AM

I agree with Coca Cola about moving away for creative excellence to content excellence. They have developed their brand and established it well in the world. They are looking at ways to stay on top of other competitors; it is very smart of them to make sure their consumers are happy with the product and how they can connect with audiences. By creating the brand and establishing the brand does not mean long term profit or customer loyalty. It is how the business continues to market the brand that results in customer loyalty and profit. Coca Cola that identify this and made it their focus to create a strong customer loyalty with their audience; making sure the consumer shall never drift away from the brand and company.

 

Rescooped by Jose H. Flores from Enterprise Social Media
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WordPress Tutorial: 12 Websites You Probably Didn’t Know You Can Build With WordPress

WordPress Tutorial: 12 Websites You Probably Didn’t Know You Can Build With WordPress | "Social Media" | Scoop.it

"Discover these 12 *unusual* uses of the popular WordPress platform and build a plethora of creative websites using simple plugins.

 

"WordPress is the preferred blogging platform for over 35 million bloggers, and this WordPress Tutorial will show you some very interesting (yet uncommon) ways to use WordPress. Although the majority of users choose WordPress’ easy-to-use software for blogging, its power extends far beyond building blogs and static websites. In fact, with over 12,000 plugins available today, you can make your WordPress site do virtually anything you can imagine (well…. except for maybe cutting your grass)!

 

"Not only is it dynamic and capable of doing what you want, WordPress plugins do exactly what they are described to do and “plug right in to your WordPress blog”. This means that with simple configurations a world of opportunity is open to even the most basic user. To get your creative juices flowing, we’ve put together a list of our favorite uncommon uses of WordPress."

 

The one that surprised me was building a membership Website.


Via Martin Gysler, Anne Thomas , Mike Ellsworth
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Rescooped by Jose H. Flores from How to blog Tips
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Content Curation Tool Scoop.it: Tutorial To Use It | Online Marketing Blog

Content Curation Tool Scoop.it: Tutorial To Use It | Online Marketing Blog | "Social Media" | Scoop.it

As an Internet marketer I am always on the hunt for new content marketing tools that can increase my efficiencies and improve engagement with my audience. I cannot begin to express how valuable content curation can be if done right. It will allow you tap into and respond to what people are searching for, what they like to read and share, what influences their buying decisions and so on. In my search for a new means of marketing I came across a tool called Scoop.It. Below I have detailed my review of this tool including some of it’s cool features...


Via Giuseppe Mauriello, Martin Gysler, neulabs
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