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Rescooped by Jose H. Flores from social: who, how, where to market
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8 Tips to Get Your Brand on the Social Curation Boom and Beyond

8 Tips to Get Your Brand on the Social Curation Boom and Beyond | "Social Media" | Scoop.it

This post was written by Melonie Gallegos for iMediaconnection

 

In this piece, there are 8 tips to help marketers can get in on the social curation boom in a meaningful way - that means Pinterest and beyond!

 

Here's an excerpt:

 

"Curation is a long-standing tradition of collecting, saving & organizing objects. Today it takes on a different meaning. Organizataions have evolved from collecting artifacts to digital curation of media and content"

 

When human behavior shifts and it certainly has, (more about that in the article), brands are quick to follow suit.

 

Here are some highlights:

 

There are a lot of websites offfering curation-type services

 

To get a clear sense of how a brand might leverage curation in this article, they have broken them down into categories.

 

**social bookmarking and news

 

**sharing

 

**Aggregation and syndication networks

 

**There are 8 ways your brand can get in on the action

 

Here are a few that caught my attention:

 

Become a curator creator

 

**Create your own Pinterest board and it's more than just slapping images, it takes thought, strategy, being part of the community and continually showing up

 

**appreciating other people's content and having two-way conversations

 

Create an Interest-based content strategy

 

**Focus on the interests of your audience, not your products and services!

 

**Allign their real-life interests with your brand position

 

Curated by Jan Gordon covering "Pinterest Watch"

 

Read full article here: [http://bit.ly/IXNQQB]


Via janlgordon, Jekaterina Cernobrovaja
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Giuseppe Mauriello's comment, May 2, 2012 2:58 PM
"thank you"!
Rescooped by Jose H. Flores from SOCIAL MEDIA, what we think about!
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7 Ways to Find Great People to Follow on Twitter

7 Ways to Find Great People to Follow on Twitter | "Social Media" | Scoop.it

It is true that there are several ways to find good connections through social media. If the best, in my opinion, is the direct contact, here is a list of some tools that can also support you in this process. [note mg]

 

Is your Twitter timeline filled with the same boring tweets every day? If you don’t know where to look for new and interesting tweeters, you might be stuck with an ordinary feed. We found a few resources and tips to help you find the most interesting people on Twitter. And there’s a bonus to following interesting people: they might find you interesting too!

 

WeFollow

 

WeFollow is one of the most popular Twitter directories. You can add yourself to the directory and find the most popular influencers in categories such as social media, blogger, music and tech. You can also search by keyword for more specific interests.

 

WeFollow is comprehensive and features the most important influencers in major fields of interest...

 

Read more: http://lauraleewalker.com/2011/10/11/7-ways-to-find-great-people-to-follow-on-twitter/


Via Martin Gysler
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Rescooped by Jose H. Flores from How to blog Tips
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Content Curation Tool Scoop.it: Tutorial To Use It | Online Marketing Blog

Content Curation Tool Scoop.it: Tutorial To Use It | Online Marketing Blog | "Social Media" | Scoop.it

As an Internet marketer I am always on the hunt for new content marketing tools that can increase my efficiencies and improve engagement with my audience. I cannot begin to express how valuable content curation can be if done right. It will allow you tap into and respond to what people are searching for, what they like to read and share, what influences their buying decisions and so on. In my search for a new means of marketing I came across a tool called Scoop.It. Below I have detailed my review of this tool including some of it’s cool features...


Via Giuseppe Mauriello, Martin Gysler, neulabs
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Rescooped by Jose H. Flores from Enterprise Social Media
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WordPress Tutorial: 12 Websites You Probably Didn’t Know You Can Build With WordPress

WordPress Tutorial: 12 Websites You Probably Didn’t Know You Can Build With WordPress | "Social Media" | Scoop.it

"Discover these 12 *unusual* uses of the popular WordPress platform and build a plethora of creative websites using simple plugins.

 

"WordPress is the preferred blogging platform for over 35 million bloggers, and this WordPress Tutorial will show you some very interesting (yet uncommon) ways to use WordPress. Although the majority of users choose WordPress’ easy-to-use software for blogging, its power extends far beyond building blogs and static websites. In fact, with over 12,000 plugins available today, you can make your WordPress site do virtually anything you can imagine (well…. except for maybe cutting your grass)!

 

"Not only is it dynamic and capable of doing what you want, WordPress plugins do exactly what they are described to do and “plug right in to your WordPress blog”. This means that with simple configurations a world of opportunity is open to even the most basic user. To get your creative juices flowing, we’ve put together a list of our favorite uncommon uses of WordPress."

 

The one that surprised me was building a membership Website.


Via Martin Gysler, Anne Thomas , Mike Ellsworth
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Rescooped by Jose H. Flores from Informatics Technology in Education
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How To Create An Infographic - With No Discernible Talent Whatsoever

How To Create An Infographic - With No Discernible Talent Whatsoever | "Social Media" | Scoop.it
I've spent weeks testing various tools and trying to figure out an easy way for non-Designers to create Infographics. Finally, yesterday I've stumbled upon a cool little app called Pixelmator that was the answer to my prayers.

Via nitsadevore, Informatics
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