Mediaclub
52
Mit PR zur Themenführerschaft | www.mediaclub.at
Curated by Martin Sturmer
Follow
Rescooped by Martin Sturmer from Curation & The Future of Publishing onto Mediaclub
Scoop.it!

Start-up of You, Visual Summary

By Reid Hoffman, founder of LinkedIn: "In commemoration of a year in print, we present the Startup of You in visual summary. The last year has continued to demonstrate how work and careers need a new entrepreneurial mindset for everyone, not just entrepreneurs."


Via gdecugis
Anne Egros's curator insight, March 13, 8:21 AM

Great presentation: nobody is an employee anymore we should all think as entrepreneurs who need to sell the brand called : YOU

 

Are you one of them :  For many people, twenty years of experience is really one year of experience repeated twenty times !

 

Diffferentiate or die

 

Skills that can't earn money Won't get you very far, yet if you are not passionate by what you do you will be kiled by boredom

 

 

 

 

Janice Tomich's curator insight, March 15, 1:24 PM

Work life in 2012 ... success using your entrepreneurial mindset. 

Brad Tollefson's curator insight, March 19, 10:34 PM

I like it...

Martin Sturmer is also curating
Afrika Heritage Communication Social Media Newsrooms subaru Mit Social Media die Welt retten Storytelling PR
and 3 others
Discover Topics Martin Sturmer is following
Content Curation World Science News Transmedia: Storytelling for the Digital Age Social Media Content Curation Curating the Evolution of Social Business and Beyond Just Story It
and 75 others
Your new post is loading...
Scooped by Martin Sturmer
Scoop.it!

Journalisten ernüchtert von Social Media

Journalisten ernüchtert von Social Media | Mediaclub | Scoop.it

"Wie wichtig sind Facebook und Co. für die Öffentlichkeitsarbeit und den journalistischen Alltag? Dieser Frage ging news aktuell im neuen Trendmonitor nach. Das Ergebnis liest sich ernüchternd."

No comment yet.
Rescooped by Martin Sturmer from Curation Revolution
Scoop.it!

Scoopit and Content Marketing Analysis

Analysis of two years of Scoopit use to curate and create content marketing.

Via Martin (Marty) Smith
Brian Yanish - MarketingHits.com's curator insight, May 5, 8:46 AM

Thanks Marty for sharing.


SHARING is a key part of this web social economy we are living in right now. It started with content, (message boards, blogs) and now has moved on to cars (Zipcar), bikes (Citi Bike) and beds (AirBnB). 


We are becoming more connected than ever before and OUR online profiles, that WE and OTHERS create about US is driving this sharing economy.


Marty, I know you and I have never met in person but via Scoop.it and social sharing we are connected. Interesting how business is changing.

Martin (Marty) Smith's comment, May 5, 7:29 PM
Agree Brian. When SHARING is at the core many things change such as: competition, how we scale, how we make money and how and what we support.

In a social sharing time we compete in a more collaborative way where rising tides lift all boats. I was shocked to be in a meeting the other day where someone was pithing the idea of unilateral zero sum benefit. Shocked because everyone I work with get it - that doing the right thing is increasingly the right thing to do. I wasn't going to convince this particular manager that WE are stronger than I or ME, but most of us are getting it and that is one of the things driving Scoop.it's success :).M
Susan Daniels's curator insight, Today, 11:17 AM

I've had such a wonderful time bring new traffic to my site and meeting new friends on Scoop.it. I am pleased to share this slide presentation with you from Martin Marty Smith. I believe you will find it informative.


Warmly,

Susan Daniels

http://crazydreamersdo.com

Scooped by Martin Sturmer
Scoop.it!

Journalismus zum PR-Zweck

Journalismus zum PR-Zweck | Mediaclub | Scoop.it
Großkonzerne wie Coca-Cola und Crédit Suisse starten eigene Internetmagazine, die mit journalistischen Inhalten aufwarten - Doch mit den aufwändig gestalteten Informationsdiensten sind auch kommerzielle Interessen verbunden...
No comment yet.
Rescooped by Martin Sturmer from Social TV by miss_assmann
Scoop.it!

Der Trend zum "Second Screen": Immer mehr Mitmach-TV

Der Trend zum "Second Screen": Immer mehr Mitmach-TV | Mediaclub | Scoop.it
Twittern beim "Tatort" oder Googeln beim Jauch-Quiz: Viele nutzen TV und Internet zeitgleich. Eine spannende Arte-Serie greift den Trend zum "Second Screen" auf - und wagt ein Psychogramm der digitalen Gesellschaft.

Via Stefanie Aßmann
No comment yet.
Scooped by Martin Sturmer
Scoop.it!

Top 10 der Agentur-Falschmeldungen: Ja, er lebt noch!

Top 10 der Agentur-Falschmeldungen: Ja, er lebt noch! | Mediaclub | Scoop.it
Hacker haben den Twitter-Account der AP gekapert und eine Falschmeldung verbreitet. Dabei können das die Agenturen auch ganz ohne fremde Hilfe.
No comment yet.
Rescooped by Martin Sturmer from Content Curation World
Scoop.it!

Get the RSS Feed for Any Twitter Account with Twitter RSS

Get the RSS Feed for Any Twitter Account with Twitter RSS | Mediaclub | Scoop.it
Twitter-RSS allows you to get in RSS format the latest news of the twitter users choosen by you.

Via Robin Good
Stephen Dale's curator insight, April 24, 5:31 AM

Glad to see that RSS is not dead, despite waht Google think!

DJ Halp's comment, April 24, 7:26 AM
anyone remember when it was easy to discover an RSS feed right from any twitter page? the source would just be based on some unique id...a string of like eight or nine numbers. that ability went away last october. this looks a lot cleaner, and it's a great find...still i wonder why simpler feed discovery isn't possible anymore.
wanderingsalsero's comment, April 25, 12:17 AM
I'll admit I'm not really skillful with twitter and I know almost nothing about RSS but it does instantly seem apparent to me that most Twitter feeds just have so much total crap on them that saving/collecting is totally a waste of time.
Rescooped by Martin Sturmer from Transmedia: Storytelling for the Digital Age
Scoop.it!

Forget 'Veronica Mars,' The Real Kickstarter Surprise is 'Lizzie Bennet' [#Transmedia]

Forget 'Veronica Mars,' The Real Kickstarter Surprise is 'Lizzie Bennet' [#Transmedia] | Mediaclub | Scoop.it

Aymar Jean Christian "Soon after the Kickstarter campaign for "Veronica Mars" sparked a ton of conversations and debates, another woman-led project took the crowdfunding site by storm, raising its $60,000 goal soon after it launched."


Via The Digital Rocking Chair
The Digital Rocking Chair's curator insight, April 23, 1:50 AM

This is a fabulous transmedia work and thoroughly deserves its success.

Rescooped by Martin Sturmer from Content Curation World
Scoop.it!

RSS Reader Reinvented: The Best Google Reader Alternative (after Feedly) Is MultiPLX

RSS Reader Reinvented: The Best Google Reader Alternative (after Feedly) Is MultiPLX | Mediaclub | Scoop.it
RSS Reader Reimagined; Everything you want to read - news, your favorite blogs, art and more - in one convenient place designed for you.

Via Robin Good
Sam Stormborn Ormandy's comment, May 9, 8:07 AM
You're welcome Maria! :)
Sam Stormborn Ormandy's comment, May 9, 8:07 AM
You're welcome Maria! :)
Sam Stormborn Ormandy's comment, May 9, 8:08 AM
You're welcome Maria! :)
Scooped by Martin Sturmer
Scoop.it!

S.P.O.N. - Der Schwarze Kanal: Warum sind so viele Journalisten links?

S.P.O.N. - Der Schwarze Kanal: Warum sind so viele Journalisten links? | Mediaclub | Scoop.it

"Zweidrittel der im Meinungsgeschäft Tätigen sympathisiert mit Rot-Grün. Der US-Autor Tom Wolfe hat jetzt eine originelle Erklärung für die mediale Dominanz der Linken gefunden: Die Gründe liegen in einer frühen Traumatisierung auf dem Schulhof."

No comment yet.
Rescooped by Martin Sturmer from Curation Revolution
Scoop.it!

Why A 'Social Media Command Center' Is In Your Future [Infographic]

Why A 'Social Media Command Center' Is In Your Future [Infographic] | Mediaclub | Scoop.it

Will we all have Social Media Command Centers soon? A: Yes


Via Martin (Marty) Smith
Martin (Marty) Smith's curator insight, April 18, 2:33 PM

Social Media Command Center Is In Your Future

First "social media command center" I saw was at Edelman (http://www.slideshare.net/EdelmanDigital/edelmans-social-intelligence-command-center-sicc ). The first person I heard mentions real time social arbitrage was David Meerman Scott. 

David’s books including NewsJacking and New Rules of Marketing and PR are must reads since our slouch toward real time is picking up speed and momentum. Real Time will be where the social money is really made and you need a "command center" to parse real time ORM feeds (Online Reputation Management) into proactive connections and sales. 

This is a great infographic about what your Social Media Command Center may look like in our not too distant Internet marketing future.  

Rescooped by Martin Sturmer from Social TV by miss_assmann
Scoop.it!

Claus Kleber: Sie können das alles bloggen! | G! gutjahrs blog

Claus Kleber: Sie können das alles bloggen! | G! gutjahrs blog | Mediaclub | Scoop.it
Vor 15 Jahren bin ich ihm zum ersten Mal begegnet. Seit 10 Jahren moderiert er das ZDF heute journal. Ein Gespräch mit Claus Kleber über Breaking News, den Medienwandel und das Internet.

Via Stefanie Aßmann
No comment yet.
Rescooped by Martin Sturmer from Content Curation World
Scoop.it!

Find, Discover and Curate The Best Part of Any Video Clip with ReelSurfer

Find, Discover and Curate The Best Part of Any Video Clip with ReelSurfer | Mediaclub | Scoop.it
Bonnie Bracey Sutton's comment, April 25, 2:32 PM
thank you,.
Neil Ferree's comment, April 25, 3:16 PM
Next to last comment → once you guys at ReelSurfer finalize your case study → I'd like to read it 30 seconds later
ReelSurfer's comment, April 25, 8:46 PM
Will do! We are also in a private beta to allow our clips to link back to promote a site or a product. Would love to invite anyone from this thread to take part. Please email neil@reelsurfer.com if you want more info.
Rescooped by Martin Sturmer from Social TV by miss_assmann
Scoop.it!

US second screen usage disappoints

US second screen usage disappoints | Mediaclub | Scoop.it

US consumers are not widely using applications designed by broadcasters on their laptops, smartphones, and other second-screen devices. According to The NPD Group nearly all (88%) US households own...


Via Stefanie Aßmann
No comment yet.
Rescooped by Martin Sturmer from Content Curation World
Scoop.it!

Where Curation and Storytelling Meet: The 85 Seconds Clip

Getty Images touches people in a new campaign created by AlmapBBDO. 


Via Robin Good
Jenn Alevy's curator insight, May 15, 10:41 PM

Great way to tell a visual story without words. I think this would be great for ELL kids. 

Cynthia Garrety's curator insight, May 16, 5:12 PM

This would be a great project to do at some point. 

LLatipi's curator insight, May 17, 8:02 AM

Video curation at work. Awesome!

Scooped by Martin Sturmer
Scoop.it!

Online-Magazine: Journalismus oder Tarnkappen-Marketing?

Online-Magazine: Journalismus oder Tarnkappen-Marketing? | Mediaclub | Scoop.it
Grossfirmen betreiben aufwendig gemachte Internetmagazine, die journalistischen Angeboten gleichen. Mit diesen Diensten verfolgen die Unternehmen auch kommerzielle Interessen.
No comment yet.
Scooped by Martin Sturmer
Scoop.it!

VÖZ-Kampagne: Social Media sind nicht der Feind

VÖZ-Kampagne: Social Media sind nicht der Feind | Mediaclub | Scoop.it
Die neue Kampagne des VÖZ zeigt, dass die sozialen Medien nicht richtig verstanden werden
No comment yet.
Scooped by Martin Sturmer
Scoop.it!

"Graphic Novels": Aufgezeichneter Journalismus

"Graphic Novels": Aufgezeichneter Journalismus | Mediaclub | Scoop.it
Politisch, kritisch, kreativ - Reportagen in Comic-Bildern sind in Zeitungen noch selten. Auf dem "Graphic Novel"-Markt sind die gezeichneten Geschichten ein neuer Trend.
No comment yet.
Rescooped by Martin Sturmer from Content Curation World
Scoop.it!

Video Discovery Tools: Where To Find New, Relevant Video Clips On Any Topic

Video Discovery Tools: Where To Find New, Relevant Video Clips On Any Topic | Mediaclub | Scoop.it
LundTechIntegration's curator insight, May 1, 11:49 AM

Love these resources!  Thanks.

Heather Bunney's curator insight, May 4, 6:39 AM

Great resource Thanks

Lutz's comment, May 10, 5:27 PM
Thanks again for the great collection. Please be mind that clipboard will soon switch off this great page.
Rescooped by Martin Sturmer from Content Curation World
Scoop.it!

Create Localized RSS Feeds for All The Top Image, Video and News Sources with FeedWax

Create Localized RSS Feeds for All The Top Image, Video and News Sources with FeedWax | Mediaclub | Scoop.it
FeedWax helps you curate sources covering things happening in your local area right now.

Via Robin Good
Adam Donkus's comment, May 9, 1:37 PM
Local curation...cool...
Adam Donkus's curator insight, May 9, 1:38 PM

Curration is a hot trend now for social media and seo..local curation..never saw a tool for that..

Adam Donkus's curator insight, May 9, 1:39 PM

Local content curration too cool..will be giving it a try..

Rescooped by Martin Sturmer from Just Story It
Scoop.it!

Story With Data: The Ultimate Collection of Resources – @juiceanalytics

Story With Data: The Ultimate Collection of Resources – @juiceanalytics | Mediaclub | Scoop.it
Your one stop shop for all you need to know about visual storytelling: http://t.co/ugfABM7nU4

Via Karen Dietz
Ozzie Gontang, Ph.D.'s curator insight, April 22, 7:34 AM

Thanks to Zach and Team Juice for a site with insight on telling stories using data that is outa sight for all that is shared. II thank Karen Dietz of www.scoop.it/t/just-story-it for the cite. Look for her book coming out in the fall on storytelling for business.



Beth Kanter's comment, April 22, 11:42 AM
Thanks for this great set of resources. I'm working on a module/workshop on data visualization so this is really timely
Karen Dietz's comment, April 23, 9:52 PM
Wonderful Beth! I'm glad the list is going to be helpful for you. I know you will wow them at your workshop :)
Rescooped by Martin Sturmer from SOCIAL MEDIA, what we think about!
Scoop.it!

The Failure Of Social Media

The Failure Of Social Media | Mediaclub | Scoop.it

Social Media doesn't work for the vast majority of small businesses.

That was the main message in the USA Today article titled, Study: Social media a bust for small businesses, published on April 17th, 2013. From the news item:"About 61% of small businesses don't see any return on investment on their social-media activities, according to a survey released Tuesday from Manta, a social network for small businesses. Yet, almost 50% say they've increased their time spent on social media, and only 7% have decreased their time. What businesses are trying to get out of social media: 36% said their goal was to acquire and engage new customers, 19% said to gain leads and referrals, and 17% said to boost awareness. Facebook was most cited as the hardest to maintain social-media platform, according to the survey." There is a big lesson in this data...

 

What you want from social media may be very different from what it is.


Via Martin Gysler
Martin Gysler's comment, April 22, 10:25 AM
You're welcome Osama.
Martin Gysler's comment, April 22, 10:25 AM
Indeed Retro Social Media, but it's seems to be reality.
Abhishek Bedi's curator insight, April 23, 9:00 AM

Social Media is it worth your marketing efforts/time or still the traditional methods superseed the SM? It's truely stated as a matter of one's choice, totally agree!!

Scooped by Martin Sturmer
Scoop.it!

ORF-Moderator Armin Wolf schreibt Bestseller - Plädoyer für das Kulturgut Zeitung

ORF-Moderator Armin Wolf schreibt Bestseller - Plädoyer für das Kulturgut Zeitung | Mediaclub | Scoop.it
Süddeutsche.de ORF-Moderator Armin Wolf schreibt Bestseller - Plädoyer für das Kulturgut Zeitung Süddeutsche.de Liebeserklärung an den eigenen Beruf: Der bekannteste Journalist Österreichs, Armin Wolf, hat aufgeschrieben, warum Zeitungen und...
No comment yet.
Rescooped by Martin Sturmer from Curation & The Future of Publishing
Scoop.it!

Is Google the Killer of Newspaper Print Ad Sales?

Is Google the Killer of Newspaper Print Ad Sales? | Mediaclub | Scoop.it
The U.S. newspaper industry has lost more than $40 billion in ad revenue in the past decade — over half of that in the last four years alone — and Google’s ad revenues are now more than twice what the industry pulls in.

Via Robin Good, gdecugis
gdecugis's comment, April 22, 11:33 AM
@Jalp: good point and an essential reason that drove this change. Not just attention but lowering the barrier to entry. Thanks!
Kitty A. Smith's comment, May 6, 2:37 PM
People are always looking to place fault. Things change when something better comes along. Just because newspapers were first doesn't mean they are best. Tobacco knows time is limited, that would explain why they bought Kraft Foods!
Louise Montgrain 's curator insight, May 7, 10:00 PM

Realtors are also turning to Internet, Google with their ads...

Rescooped by Martin Sturmer from Content Curation World
Scoop.it!

Clip, Upload and Organize Video Clips Into Dedicated Channels with Waywire

Robin Good's comment, April 22, 11:42 AM
Thank you Lydia. Glad to be of help.
Share to say thanks.
Lydia Gracia's comment, April 23, 2:49 AM
done!
Kostas Tozis D Skhnotheths's curator insight, May 4, 3:39 PM

likeeeeeeee

Rescooped by Martin Sturmer from Content and Curation for Nonprofits
Scoop.it!

How journalists can measure engagement

How journalists can measure engagement | Mediaclub | Scoop.it

Most journalists now understand they need to engage with audiences, whether online or in person.


Via gdecugis, Beth Kanter
Robin Carlisle's comment, May 5, 10:05 PM
"Bag" in 1998? Hmmmm... well... if the bag fits, then I think they should wear it, lol!
Robin Carlisle's comment, May 5, 10:09 PM
BTW, this is what women have been doing since the beginning of time... adding value... offering insights... commenting (be nice... no hen-pecking here, lol)...Now if only I could think of a way to discretely quote one of the editors I just read.... Hmmmmmm...
Robin Carlisle's curator insight, May 5, 10:12 PM

My insight? Today, I feel like I'm just commenting on the comments about commenting on comments regarding the curation of comments on curation. But, alas, I'm all out of pithy comments for the day... curated or otherwise. :).