Mediaclub
Follow
Find tag "socialnetworking"
5.7K views | +3 today
Mediaclub
PR-Beobachtungen
Curated by Martin Sturmer
Your new post is loading...
Your new post is loading...
Rescooped by Martin Sturmer from Curation, Social Business and Beyond
Scoop.it!

Top Social Internet Retailers [Infographic]

Top Social Internet Retailers [Infographic] | Mediaclub | Scoop.it

Via janlgordon
more...
janlgordon's comment, January 15, 2013 6:21 PM
Hi Brian Shields - thanks so much for your comment here. Very interesting information on this infograph for sure!
Mercor's curator insight, February 25, 2013 8:32 AM

Rescooped by Alessandro Rea from Clothing Manufacturer and Exporter from Bangladesh onto Marketing_me

Rescooped by Martin Sturmer from Curation, Social Business and Beyond
Scoop.it!

How to Understand, Identify & Engage with Social Influencers [Infographic]

How to Understand, Identify & Engage with Social Influencers [Infographic] | Mediaclub | Scoop.it

I chose this infographic and article from Blackbaud because it helps you go from social media to social business. It was written for non-profits but it definitely applies to any business as well.


By understanding how to evaluate people by their degree of influence and their ability to help change behavior in others can be invaluable to you and your organization.


**It's also important to use this information to understand how you and your organization fit into this mix. They say knowledge is power, once you have a clearer picture, you can shift what you're doing and take your business or cause to the next level for greater results.


Intro:


"Understanding the Value of Your Social Media Influencers: How to Identify and Empower Those Who Can Engage an Entire Community!

(Download the White Paper Today!)"


Here are some highlights:


**Learn how to use the information your consitiuents are sharing to attract more people to your mission, campaign.


**Learn how to analyze your database and assign social scores to engagers that represents their ability to interact with and influence others across their online networks


**Based on the social score you assign to these individuals, you can then segment them into one of four categories, each of which plays a diferent role on social networks, relevant to your business


Here are the categories:


Key Influencers - They have a powerful impact not only the people they know but also others they don't know. Their posts are widely spread and shared by more people than many other people

art


Engagers - These people have well-established social networks and are strong influencers of people they know personally


Multichannel Consumers - They enjoy keeping up with social media conent and occasionally participate. Their influence is not a dominent part of their persona


Standard Consumers These engagers read and watc updates more than they create new content or make comments. They are more influenced by family and friends.


Selected by Jan Gordon covering "Content Curation, Social Business and Beyond"


Read article and see infographic here: [http://bit.ly/N4a2Km]


Via janlgordon
more...
No comment yet.
Rescooped by Martin Sturmer from Curation, Social Business and Beyond
Scoop.it!

36% Trust Brands More When They Have A Social Presence #Infographic

36% Trust Brands More When They Have A Social Presence #Infographic | Mediaclub | Scoop.it

By Pivot Conference - http://bit.ly/wkNX8s 

@pivotcon

 

Does a brand’s social presence impact your purchase?

An Infographic published by Mr. Youth  - http://bit.ly/zgjXLd , a word of mouth marketing firm, polled 4500 adults to uncover the impact of social media on purchases.

 

They discovered that social media not only influences brand reputation and PR, but often can lead directly to a sale.

Over 90% of respondents either received or made recommendations to friends and families on Facebook. 65% of these social recommendations directly led to a purchase.

On top of that, 80% of those who received a response to a social media post by a brand made a purchase as a result of that interaction.

 

With numbers as striking you’d think businesses would be quick to comprehend. Yet according to the study, brands only respond to half of their social media posts, divided almost equally between Facebook and Twitter. 

Download herehttp://bit.ly/AcwkmT 


Via maxOz, janlgordon
more...
No comment yet.
Rescooped by Martin Sturmer from Curation, Social Business and Beyond
Scoop.it!

34 Stunning Infographics To Understand The World Of Social Media

34 Stunning Infographics To Understand The World Of Social Media | Mediaclub | Scoop.it

Smashingapps shows us how the world spends its time online.

 

Intro:

 

Infographics is a new way of showing information through graphical representation. We recently posted some interesting posts on infographics that you can also find on the net.

 

Great demonstration on how infographics can increase your understanding of the interlinking world of social media and it’s impact on the global internet users.

 

Selected by Jan Gordon covering "Content Curation, Social Media and Beyond"

 

Read more: [http://bit.ly/uuBUoq]


Via janlgordon
more...
No comment yet.
Rescooped by Martin Sturmer from Curation, Social Business and Beyond
Scoop.it!

Social Network Tribes Gaining Momentum - The Latest Findings [Infographic]

Social Network Tribes Gaining Momentum - The Latest Findings [Infographic] | Mediaclub | Scoop.it

This piece is by Jeff Bullas and infographic by Go-Gulf.com


Intro:


There is one thing we do know and that the era of one social network that fits all is gone. The social network tribes are splintering onto different social media platforms because they now have real choice.


What you'll find in the infographic is demographics, monthly visitors on each network, who's on what network


So Who is Using What?


Here are a few findings on 5 major social networks:


Time spent by Average Social networking user per month


**Facebook 405 minutes


**Pinterest  405 minutes


**Twitter        89 minutes


**Linkedin       21 minutes


**Google+         Why You Shouldn't Ignore G00gle+

                               Updated information


There are lots of links to other articles about social networking in this piece that will give you more data on demographics


Selected by Jan Gordon covering "Content Curation, Social Business and Beyond"


Read article and see infographic here: [http://bit.ly/LUujhk]


Via janlgordon
more...
Beth Kanter's comment, July 5, 2012 3:14 PM
This post caught my eye the other too .. thanks for curating it
Rescooped by Martin Sturmer from Curation, Social Business and Beyond
Scoop.it!

Report: The Rise of Digital Influence and Why You Should Care

Report: The Rise of Digital Influence and Why You Should Care | Mediaclub | Scoop.it

This piece and report was done by Brian Solis .  Brian has done an outstanding job of helping us to understand the rocky road of social media/business and this is no exception. Happy anniversary Brian! It's unbelievable it's already a year that you've been Principal Analyst of Altimeter Group, great job.

 

Those of us who are involved with social networks are already aware of Klout, Kred, PeerIndex and many others that are yet to come down the pike. Some people don't pay attention, others wish these services would be more transparent about how they measure our standing in the social community. No matter where you stand on this issue, it's not going away but becoming more important than ever. In this piece, Brian gives us some valuable insights and takeaways (slideshare) that is very important for your business now and in the future.

 

 

Here's what caught my attention:

 

Whether we know it or not, our social activity now contributes to our stature within each network.

 

**New services such as Klout, PeerIndex among many others not only measure who you know, what you say, and what you do, they attempt to score or rank your ability to influence those to whom you’re connected.

 

**As a result, social network users are now starting to rethink how they connect and communicate to improve their stature within each network. 

 

**At the same time, brands are starting to take notice of those services also help organizations identify individuals who are both connected and relevant to help expand reach into new media and markets.

 

Curated by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

Read full article here: [http://www.briansolis.com/]


Via janlgordon
more...
Tom George's comment, March 21, 2012 3:20 PM
Thanks for sharing some great curation today
Rescooped by Martin Sturmer from PINTEREST Watch - Curated by Jan Gordon & John van den brink
Scoop.it!

Why Pinterest is Like No Other Social Network

Why Pinterest is Like No Other Social Network | Mediaclub | Scoop.it

This piece was written by Reb Carlson for 360 Digital Connections.

 

Why Pinterest Is Like No Other Social Network?

 

Here's the answer:

 

What Google did for organizing information, Pinterest does for curating inspiration.

 

****Pinterest differs from social networks like Facebook and microblogging platforms like Twitter and Tumblr because its focus is not a real time, up-to-date stream of status updates, but rather a curated collection of content that inspires a user enough to think “must pin this.”

 

**There is no paid advertising or media (yet), so all engagement has been purely organic.

 

**Pinterest also ties into multiple current social trends: image sharing, tagging, mobile, curation, visual self-expression and browser plugins.

 

**It has the same content marketing potential as Tumblr for community and ease of sharing and is similar to Google+ in terms of link aggregation.

 

**Beyond amplifying brand presence within search, Pinterest can also build community among people passionate about inspiration and self-expression.

 

Here's a takeaway

 

****This platform provides a rich opportunity for people to share life’s most important events, and therefore gives marketers a chance to create emotional connections with people around their brands.

 

Curated by Jan Gordon covering "Pinterest Watch"

 

Read full article here: [http://bit.ly/Af9VMa]


Via janlgordon
more...
No comment yet.