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Curated by Martin Sturmer
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Rescooped by Martin Sturmer from Curation, Social Business and Beyond
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Social Media Transparency [Infographic]

Social Media Transparency [Infographic] | MEDIACLUB | Scoop.it

Via janlgordon
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janlgordon's comment, January 24, 2013 12:35 AM
Thank you Annette Schmeling for your comment, I'm in complete agreement.
Nevermore Sithole's curator insight, March 12, 2014 3:48 AM
Social Media Transparency
Rescooped by Martin Sturmer from PINTEREST Watch - Curated by Jan Gordon
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Pinterest: A Tool to Curate Relevant Visual Content for Your Audience

Pinterest: A Tool to Curate Relevant Visual Content for Your Audience | MEDIACLUB | Scoop.it

This piece was written by my friend and fellow curator, Beth Kanter for socialmediatoday. It's one of the best articles because she really understands Pinterest and is using it effectively.

 

Here's what she had to say:

 

My Pinboards on Pinterest...

 

Pinterest is a virtual pinboard where you can organize and share images and videos you discover on the web. Think of it as social network of visuals – where you can find images from other people with the same interest or use it to curate your own visual “interest space.”

 

The clean interface and simplicity of its features make it easy to use and gives you a calm feeling which perhaps accounts for its popularity.

 

**At first glance, the site attracts people interested in using it for non-work interests, such as wedding planning, decorating, scrapbooking, and family photos, but brands and nonprofit professionals are also using it to curate information related to professional and organizational topics in a visually pleasing way.

 

****But if you want to be successful, you must curate and share relevant content.

 

Selected by Jan Gordon covering "Pinterest Watch"

 

Read full article here: [http://bit.ly/xNUU6H]


Via janlgordon
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Beth Kanter's comment, January 21, 2012 1:11 PM
Thanks so much for curating this post also published on Social Media Today. The original on my blog: http://www.bethkanter.org/pinterest/ got the most retweets - probably because of the wide interest. I noticed you were curating a separate pinterest collection too. I put together small curated collection of resources about Pinterest for Nonprofits as I will be teaching it in workshops this year in the Middle East - http://socialmedia-strategy.wikispaces.com/Pininterest
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10 Reasons Blogs Are Your Social Media Hub

10 Reasons Blogs Are Your Social Media Hub | MEDIACLUB | Scoop.it

Stand out from the pack by developing a blog that's integrated into your organization's website . . .

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Rescooped by Martin Sturmer from Curation, Social Business and Beyond
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Top Social Internet Retailers [Infographic]

Top Social Internet Retailers [Infographic] | MEDIACLUB | Scoop.it

Via janlgordon
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janlgordon's comment, January 15, 2013 9:21 PM
Hi Brian Shields - thanks so much for your comment here. Very interesting information on this infograph for sure!
Mercor's curator insight, February 25, 2013 11:32 AM

Rescooped by Alessandro Rea from Clothing Manufacturer and Exporter from Bangladesh onto Marketing_me

Rescooped by Martin Sturmer from PINTEREST Watch - Curated by Jan Gordon
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Why Pinterest is Like No Other Social Network

Why Pinterest is Like No Other Social Network | MEDIACLUB | Scoop.it

This piece was written by Reb Carlson for 360 Digital Connections.

 

Why Pinterest Is Like No Other Social Network?

 

Here's the answer:

 

What Google did for organizing information, Pinterest does for curating inspiration.

 

****Pinterest differs from social networks like Facebook and microblogging platforms like Twitter and Tumblr because its focus is not a real time, up-to-date stream of status updates, but rather a curated collection of content that inspires a user enough to think “must pin this.”

 

**There is no paid advertising or media (yet), so all engagement has been purely organic.

 

**Pinterest also ties into multiple current social trends: image sharing, tagging, mobile, curation, visual self-expression and browser plugins.

 

**It has the same content marketing potential as Tumblr for community and ease of sharing and is similar to Google+ in terms of link aggregation.

 

**Beyond amplifying brand presence within search, Pinterest can also build community among people passionate about inspiration and self-expression.

 

Here's a takeaway

 

****This platform provides a rich opportunity for people to share life’s most important events, and therefore gives marketers a chance to create emotional connections with people around their brands.

 

Curated by Jan Gordon covering "Pinterest Watch"

 

Read full article here: [http://bit.ly/Af9VMa]


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Rescooped by Martin Sturmer from Social Media Content Curation
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3 Ways Content “Curation” Can Boost Content “Creation”

3 Ways Content “Curation” Can Boost Content “Creation” | MEDIACLUB | Scoop.it

Content curation seems to be the only sanity-saving cure to information overload! Still, content marketers often face the dilemma of weighing the pros and cons of content creation versus content curation.

 

We have been looking at curation and creation as a two separate practices. Yet I beg to differ: content curation can give a huge boost to content creation and that is the key point I want to make in this article.

 

Content curation can help in refining created content in three different ways.


1. Curated Content Can Inspire Topics For Created Content...

2. Build On Curated Content To Create Your Own Content...

3. Use Curated Content As A “Teaser” To Drive Traffic To Your Own Content...

 

I can’t think of a better way to sum up this article than sharing the following quote:
"Strangely enough, curation shifts the balance of power back to brands and publications. While anyone can make content, the decision to gather it, and present it by trusted content curators has more risk, and therefore more value"...

 

[read full article http://j.mp/u6IJ4p]


Via janlgordon, Giuseppe Mauriello
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janlgordon's comment, November 22, 2011 3:21 PM
Hi Beth,
I agree with you, I love the feeling of community and the collective wisdom, and you know "curation resonates with me":-)
janlgordon's comment, November 22, 2011 3:22 PM
Thanks so much for rescooping and sharing on twitter:-)
Pittsburgh Tote Bag Project's comment, November 25, 2011 9:17 PM
This has me thinking critically about how we are integrating social media. Inviting interaction has been a huge challenge. We are stimulating new conversations in real world time, but that's not reflected in comments and so forth. I like using Scoop.It widgets to get the newest scoop onto the bog in a timely manner and take some time to reflect on post content.