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Rescooped by Martin Sturmer from Curation, Social Business and Beyond!

Beth Kanter Interviews Robin Good - Insights & Tips On Curation For Non- Profits [Video]

Beth Kanter interviewed Robin Good a few days ago.


Robin, I really enjoyed listening to you, I know this is aimed at non-profits but your insights, tips and suggestions are something we can all use. 


Here are a few things that caught my attention:


**BEFORE you get on the web, decide how much time you're going to spend on there, otherwise it could become addictive, and this can happen if you're not careful (hmmm how many of you can relate to this?) 


**Know who your audience is, pick a very specific topic,


**be as narrow as you can, find great pieces, pull out what you think would be relevant for them (being too broad doesn't help filter out the noise for these people, it adds to it)


I'm going to let you get right to the interview and let Robin tell you more:-)


Selected by Jan Gordon covering "Content Curation, Social Busiess and Beyond"


Hear interview here: []

Via janlgordon
Beth Kanter's comment, January 27, 2012 9:08 PM
Jan - thanks for scooping this. I learned a lot from this interview. I also transcribed it and have included what I think of some of Robin's "classic" curation resources!
janlgordon's comment, January 28, 2012 12:01 AM
I revised this post and put the link to the entire interview in it. Really great stuff, Robin is so amazing, good work!
Simon Awuyo's curator insight, December 11, 2014 5:41 AM

By the grace of God, a person whose foot steps I want to follow.

Rescooped by Martin Sturmer from PINTEREST Watch - Curated by Jan Gordon & John van den brink!

Why Pinterest is Like No Other Social Network

Why Pinterest is Like No Other Social Network | MEDIACLUB |

This piece was written by Reb Carlson for 360 Digital Connections.


Why Pinterest Is Like No Other Social Network?


Here's the answer:


What Google did for organizing information, Pinterest does for curating inspiration.


****Pinterest differs from social networks like Facebook and microblogging platforms like Twitter and Tumblr because its focus is not a real time, up-to-date stream of status updates, but rather a curated collection of content that inspires a user enough to think “must pin this.”


**There is no paid advertising or media (yet), so all engagement has been purely organic.


**Pinterest also ties into multiple current social trends: image sharing, tagging, mobile, curation, visual self-expression and browser plugins.


**It has the same content marketing potential as Tumblr for community and ease of sharing and is similar to Google+ in terms of link aggregation.


**Beyond amplifying brand presence within search, Pinterest can also build community among people passionate about inspiration and self-expression.


Here's a takeaway


****This platform provides a rich opportunity for people to share life’s most important events, and therefore gives marketers a chance to create emotional connections with people around their brands.


Curated by Jan Gordon covering "Pinterest Watch"


Read full article here: []

Via janlgordon
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