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Twilah is very interesting tool to increase your visibility on the net and in the Google ranking. Check out.this blog post, it'll say you why you should be in there. [note mg]
Are your Tweets working for you? Are you getting the most out of your Twitter activity? If not, learn how to optimize your Tweets in this article.
I ran into Twylah a few weeks ago while researching tools that measure social influence. In a nutshell, Twylah takes your Twitter feed and organizes it by trending topic. This makes finding your topical Twitter content much easier for your valued readers and followers. Furthermore, there are ways to optimize your Twylah account for organic search (SEO). In this article, you will find step-by-step instructions on how to search engine optimize your Twylah account.
How to Optimize Your Twitter Feed With Twylah:
Read more: http://bit.ly/H1e14y
Via Martin Gysler
Robin Good: Though I had seen and scooped this article before, I must have not done a very good job of really reading it from back to back. Paul Kedroski, who wrote this over a year and half ago, really captured the historical essence of content curation on the web.
This is an absolutely must-read article for anyone wanting to grasp what is happening with content curation on the web, hwile seeing things in proper perspective.
He wrote: "What has happened is that Google's ranking algorithm, like any trading algorithm, has lost its alpha.
It no longer has lists to draw and, on its own, it no longer generates the same outperformance -- in part because it is, for practical purposes, reverse-engineered, well-understood and operating in an adaptive content landscape.
Search results ...so polluted by spam that you often started looking at results only on the second or third page...
There are two things that can happen now.
a) We could get better algorithms, which is happening to some degree, with search engines like Blekko and others.
b) Or, we could head back to curation, which is what I see happening, and watch new algos emerge on top of that next-gen curation again.
Think of Twitter as a new stab at curation, but there are plenty of other examples.
Yes, that sounds mad. If we couldn't index 100,000 websites in 1996 by hand, how do we propose to do 234-million by hand today?
The answer, of course, is that we won't -- do them all by hand, that is. Instead, the re-rise of curation is partly about crowd curation -- not one people, but lots of people, whether consciously (lists, etc.) or unconsciously (tweets, etc) -- and partly about hand curation (JetSetter, etc.).
We are going to increasingly see nichey services that sell curation as a primary feature, with the primary advantage of being mostly unsullied by content farms, SEO spam, and nonsensical Q&A sites intended to create low-rent versions of Borges' Library of Babylon.
The result will be a subset of curated sites that will re-seed a new generation of algorithmic search sites, and the cycle will continue, over and over.
In short, curation is the new search. It's also the old search."
Must read. 9/10
Via Robin Good
Pamela Vaughn posted this on hubspot.com
Lots of good information here:
"In inbound marketing, consistent content creation can be beneficial for quite a few reasons."
Here's what you need to know:
**One of the most powerful roles content can play in inbound marketing is in search engine optimization.
**Regularly creating optimized and interesting content is the best way to improve your search engine rankings for your target keywords, increasing your ability to get found online and generate more traffic to your business' website.
And what can more traffic lead to? Simple: more leads! Still not convinced that content plays a major role in SEO?
**Then take a gander at the following infographic created by Brafton: