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Media Psychology and Social Change
Media's impact on behavior
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Is Social Media Shifting Giving from the Cause to the Individual?

Is Social Media Shifting Giving from the Cause to the Individual? | Media Psychology and Social Change | Scoop.it
HopeMob is a new charity platform on which users can create fundraising projects and receive 100 percent of the proceeds collected. It sounds cool, but what opportunity cost are we paying?
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Red Cross Stories Trailer

In May 2012 we embarked on a journey to tell the real stories of the American Red Cross -- the stories that we know so well but most people have never heard....
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How Non-Profits Relied on Social Media in 2012 - Mashable

How Non-Profits Relied on Social Media in 2012 - Mashable | Media Psychology and Social Change | Scoop.it
How Non-Profits Relied on Social Media in 2012MashableFundraising for non-profits is no easy task. No matter how noble the cause, getting folks to part with their hard-earned cash presents a tricky challenge.
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Connecting the Dots: Measuring Behavior Change with Social Media | Social Marketing Quarterly

Connecting the Dots: Measuring Behavior Change with Social Media | Social Marketing Quarterly | Media Psychology and Social Change | Scoop.it
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oneicity // income solutions for non-profits » what do you do when your organization has dysfunctions you can't change?

oneicity // income solutions for non-profits » what do you do when your organization has dysfunctions you can't change? | Media Psychology and Social Change | Scoop.it
The following is the latest entry in the Oneicity Newsletter. I don’t know about you but sometimes I read an article or a blog online and it gets to me. A few weeks ago I read an article that still irritates me...
cyndi whitecotton's insight:

4 dysfunctions that kill your organization.

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I Will - Will You? Earth Hour 2013 Official Video

Earth Hour 2013, 8:30 PM Saturday 23 March. Earth Hour has grown from a one-city initiative in 2007 to the world's largest campaign for the planet, uniting h...


Via OomphMediaGarage
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Tiny Collaborative Stories

Tiny Collaborative Stories | Media Psychology and Social Change | Scoop.it
A charmingly minimalist cross-pollination of word and image at the heart of being human.
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11 Outstanding Nonprofit Reports You Should Read - Online Fundraising, Advocacy, and Social Media -

11 Outstanding Nonprofit Reports You Should Read - Online Fundraising, Advocacy, and Social Media - http://t.co/Ob5uiIIT...
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Communities of Practice: Conversations To Collaboration

What makes a successful Community of Practice?

Via Gregory Culpin, Calvino
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The New Media Ecology: How the Internet is Changing Consumer Behavior and Expectations - The Pew Charitable Trusts

The New Media Ecology: How the Internet is Changing Consumer Behavior and Expectations - The Pew Charitable Trusts | Media Psychology and Social Change | Scoop.it
Presention by Lee Rainie to The Society of Consumer Affairs Professionals in Business.

Via Mélanie Honoré
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Race, Gender, Class, And Teens' Online Behavior - Social Media Studies | Fast Company

Race, Gender, Class, And Teens' Online Behavior - Social Media Studies | Fast Company | Media Psychology and Social Change | Scoop.it
According to a newly released survey, social media services encourage teens to be nicer to their friends but also enable rude behavior towards acquaintances and strangers.

Via maxOz
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How To Tell Better Stories: 10 Profound Lessons From The Future Of Storytelling Conference

How To Tell Better Stories: 10 Profound Lessons From The Future Of Storytelling Conference | Media Psychology and Social Change | Scoop.it
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How to Effectively Listen on the Social Web [Infographic]

How to Effectively Listen on the Social Web [Infographic] | Media Psychology and Social Change | Scoop.it

For many brands, one of the appealing aspects of social media is the opportunity to target and acquire new customers.

 

Marketers can also use social to learn more about existing customers and use that knowledge to increase the relevancy of your messaging.

But how can you do this effectively?

 

The tools already exist to monitor social conversations and unlock key insights into who to reach, how to reach them, and the right messaging to use.

 

For an easy two-step guide on monitoring and acting on social media conversations, take a look at our infographic below! It’s time social marketers went beyond simply counting ‘Likes’ and comments, and uncovered the deeper meaning of social conversations.


Via Antonino Militello, Brian Yanish - MarketingHits.com, juandoming, am champoussin, siobhan-o-flynn
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María Dolores Díaz Noguera's curator insight, August 26, 2013 6:52 AM

Nos interesa descubrir el significado de las conversaciones sociales. Gracias

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The six elements of human behavior that drive social media

The six elements of human behavior that drive social media | Media Psychology and Social Change | Scoop.it
Social media may be new but the psychological desires that drive its use are old. Strategists need to understand and master these ideas.
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The Band as a Brand – transmedia storytelling and music – Transmedia Storyteller

The Band as a Brand – transmedia storytelling and music – Transmedia Storyteller | Media Psychology and Social Change | Scoop.it
RT @robpratten: new #transmedia podcast and presentation http://t.co/XJIHP4Zq
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The Rise of the Connected Consumer - Huffington Post

The Rise of the Connected Consumer - Huffington Post | Media Psychology and Social Change | Scoop.it
The Rise of the Connected ConsumerHuffington PostAs part of my Ph.D., I am undertaking an immersive look at mobile technology, social media usage factors and the psychographics of the connected consumer.
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Connected Citizens: The Power, Potential and Peril of Networks

Connected Citizens: The Power, Potential and Peril of Networks | Media Psychology and Social Change | Scoop.it
The way we engage in public dialogue, coordinate, solve problems—all of it is shifting. New networks are emerging everywhere. It’s exciting—and frightening. What is this new network-centric world? What does it mean for community change?
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Frontiers for the Future of Engagement : #2 Behavior Change Games

This is the second report from our upcoming People's Insights Annual Report titled “Now & Next: Future of Engagement”, to be published in January 2013 as an...
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2013 Tribeca Film Festival to Include Transmedia Selections | 12th Annual Festival Dates Announced | Festival News

2013 Tribeca Film Festival to Include Transmedia Selections | 12th Annual Festival Dates Announced | Festival News | Media Psychology and Social Change | Scoop.it
Tribeca has announced key dates and a call for submissions for the 2013 Tribeca Film Festival. The big news is that we’re launching a new program with Bombay Sapphire® Gin that showcases the multi-platform storytelling of transmedia artists.
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HopeMob, the ‘Kickstarter for causes’, relaunches as a no-fee fundraising platform open to all

HopeMob, the ‘Kickstarter for causes’, relaunches as a no-fee fundraising platform open to all | Media Psychology and Social Change | Scoop.it
Charitable crowd-fundraising platform HopeMob has relaunched, switching from raising money for one need or cause at a time to opening up to allow anyone to post needs. The organization ...
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What Happened to Downtime? The Extinction of Deep Thinking & Sacred Space

What Happened to Downtime? The Extinction of Deep Thinking & Sacred Space | Media Psychology and Social Change | Scoop.it

We're addicted to distraction.To find genius in the 21st century, we must build a discipline of unplugging and deep thinking.


Via Calvino
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‘The Hobbit’ Director Peter Jackson’s advice to filmmakers - Just grab a camera and make a movie.

‘The Hobbit’ Director Peter Jackson’s advice to filmmakers - Just grab a camera and make a movie. | Media Psychology and Social Change | Scoop.it
Video on msnbc.com: In an exclusive interview with NBC News’ Ann Curry, “The Hobbit” director Peter Jackson gives advice to young filmmakers.
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Stop building apps and start building behaviors | Health Care Social Media

Stop building apps and start building behaviors | Health Care Social Media | Media Psychology and Social Change | Scoop.it

Do you get the feeling apps are getting dumber? They are, and that’s a good thing. Behind the surprising simplicity of some of today’s top apps, smart developers are realizing that they’re able to get users to do more by doing less.


Via Lionel Reichardt / le Pharmageek
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Story(Us): The Power of Collaborative Storytelling: Jake Barton for the Future of StoryTelling 2012

From a July Fourth fireworks celebration to the moon landing to 9/11, events experienced together create a shared bond. The account of those events get told ...
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