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Media Psychology and Social Change
Media's impact on behavior
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Using storytelling to change behavior

Using storytelling to change behavior | Media Psychology and Social Change | Scoop.it
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Research shows us that people rarely make decisions on the basis of rational analysis of data at the best of times.

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With interactive elements, digital documentaries are changing the way we tell and consume stories

With interactive elements, digital documentaries are changing the way we tell and consume stories | Media Psychology and Social Change | Scoop.it

Jaime Woo:  "What if instead of acting merely as an online billboard for the documentary, the web itself was the platform?"

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Mitigating Risk in Social Media Engagement - Brian Solis

Mitigating Risk in Social Media Engagement - Brian Solis | Media Psychology and Social Change | Scoop.it
Mitigating Risk in Social Media Engagement http://t.co/XOJyVIGd
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Nonprofit Radio, January 11, 2013: Social Media Data To Find Advocates, Leaders And Hidden VIPs & Get Engaged IV - Tony Martignetti

Nonprofit Radio, January 11, 2013: Social Media Data To Find Advocates, Leaders And Hidden VIPs & Get Engaged IV - Tony Martignetti | Media Psychology and Social Change | Scoop.it
Big Nonprofit Ideas for the Other 95% Listen live or archive: On Friday at 1pm: Talking Alternative Radio, Fridays, 1-2PM Eastern Archive: Subscribe on iTunes and listen anytime, anyplace on the device of your choice.
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An interview with the best in the business on every topic from board relations, fundraising, social media and compliance, to technology, accounting, volunteer management, finance, marketing and beyond. Always with you in mind.

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Social Media - The Psychology of Sharing

Social Media - The Psychology of Sharing | Media Psychology and Social Change | Scoop.it

Why do people share? The Psychology of Sharing reveals groundbreaking research conducted by The New York Times Customer Insight Group, that fills this knowledge gap.


Via Roland Schegg
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Why do people share? The Psychology of Sharing reveals groundbreaking research that fills this knowledge gap.
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Is the fundraising community in denial about donor irritation?

Is the fundraising community in denial about donor irritation? | Media Psychology and Social Change | Scoop.it
It has become commonplace to accost and besiege donors but in the long term it's damaging the reputation of fundraising, says Joe Saxton
cyndi whitecotton's insight:

Modern fundraising techniques can be hugely successful, but the very basis of that success is also the basis of the irritation. It literally and metaphorically stops people in their tracks.

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Social Media Birdbrain

Social Media Birdbrain | Media Psychology and Social Change | Scoop.it
Information and advice for small nonprofits on writing and using social media to support their missions
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Maya Zuckerman on creating an immersive storyworld [#Transmedia]

Maya Zuckerman on creating an immersive storyworld [#Transmedia] | Media Psychology and Social Change | Scoop.it

Maya Zuckerman:  "So how do we make an immersive Transmedia Project out of The Fifth Sacred Thing?"


Via The Digital Rocking Chair, Simon Staffans
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Simon Staffans's curator insight, December 23, 2012 1:43 PM

good question and good answers.

Nicolas Moulard - Actuonda's curator insight, December 27, 2012 6:31 AM

add your insight...

Brad Tollefson's curator insight, January 3, 2013 2:48 AM

Go Maya and team!

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The Future of Social Networks |

The Future of Social Networks | | Media Psychology and Social Change | Scoop.it
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Why not start the new year by looking at the exciting future of Social Networks, and show why Google is best positioned to own it.

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Augmented-Reality App Brings Iconic Paintings To Life

Augmented-Reality App Brings Iconic Paintings To Life | Media Psychology and Social Change | Scoop.it
Stimulate artworks by translating them into real-time virtual animations. Complex.com: The original buyer's guide for men.
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ARART is a new app developed by Japanese artists Kei Shiratori, Takeshi Mukai and Younghyo Bak.

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Soup + Glue: Social Networks, Content Platforms + New Media | via @listly

Soup + Glue: Social Networks, Content Platforms + New Media | via @listly | Media Psychology and Social Change | Scoop.it
Have you ever thought that we each approach social media from our own unique silos / perspectives? Isn't it time we began to think and act more holistically?
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Ana Serrano at TEDxTransmedia 2012 - Rethinking...

Ana Serrano at TEDxTransmedia 2012 - Rethinking... | Media Psychology and Social Change | Scoop.it
Ana Serrano at TEDxTransmedia 2012 - Rethinking the role of creators Ana Serrano is Chief Digital Officer of the Canadian Film Centre and Founder of the CFC Media Lab, the world-renowned and...
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The Science of Creativity in 2013: Looking Back to Look Forward

The Science of Creativity in 2013: Looking Back to Look Forward | Media Psychology and Social Change | Scoop.it
Amid growing interest in creativity in the lab and on the pages of popular books and magazines, these recent studies stand out.
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Chasing Ice—And Audience Action: How Top Docs Galvanize Causes Online

Chasing Ice—And Audience Action: How Top Docs Galvanize Causes Online | Media Psychology and Social Change | Scoop.it

Hugh Hart: "The makers of docs in contention for Oscar nominations talk about activating audiences after they leave the theater."


Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, January 5, 2013 2:23 AM

How to convert an audience from observer to advocate for your cause.

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SEIZE THE MEDIA .: we build storyworlds

SEIZE THE MEDIA .: we build storyworlds | Media Psychology and Social Change | Scoop.it
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Transmedia Next delivers workshops to people and companies around the world.

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What Nonprofits Can Learn from Public Radio about Storytelling | NTEN

What Nonprofits Can Learn from Public Radio about Storytelling | NTEN | Media Psychology and Social Change | Scoop.it
Nonprofits should consider adding audio storytelling to their digital communications toolkit. Here's why http://t.co/AXePRqZ3 @NTENorg
cyndi whitecotton's insight:

If nonprofits want to learn how to create content that both engages audiences and creates devoted supporters, we need look no further than the gold standard offered each day by public radio

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How Do Arts Organizations Use the Internet?

How Do Arts Organizations Use the Internet? | Media Psychology and Social Change | Scoop.it
Museums sometimes seem to have a split identity — some institutions are on the bleeding edge of innovation, taking full advantage of the internet and technology in spreading access to their collect...
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Future Fundraising Now: Donor Psychology

Future Fundraising Now: Donor Psychology | Media Psychology and Social Change | Scoop.it
All the best stuff for fundraising professionals who want to get it right.
cyndi whitecotton's insight:

If we listen to a powerpoint presentation with boring bullet points, a certain part in the brain gets activated. Scientists call this Broca's area and Wernicke's area. Overall, it hits our language processing parts in the brain, where we decode words into meaning. And that's it, nothing else happens.

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Articles Social networks » Positive Effects Of The Media

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Social media focuses on building customer relationships rather than marketing campaigns.

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Is the Internet Giving Rise to New Forms of Altruism?

Is the Internet Giving Rise to New Forms of Altruism? | Media Psychology and Social Change | Scoop.it
Media Psychology Review
Media psychology journal for the psychology of media technologies, social media, and transmedia
cyndi whitecotton's insight:

Millions of individuals are using the Internet to act on behalf of  the needs of other people, animals, and the environment; however  research in this area is limited.To encourage such research, this  exploration involved a review of research in the area of altruism and  the Internet, as well as an Internet-based search for websites that  facilitate digital actions that result in benefit to other people,  animals, or the environment.

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Social Networks Are More Than Networking

Social Networks Are More Than Networking | Media Psychology and Social Change | Scoop.it
Social networks, there's a lot of them out there and you're being invited to participate in new ones every day. There's MySpace, FaceBook, LinkedIn. There's eCademy, Plaxo, Ning, Bebo, Friendster.
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The Fundraising Cliff, Part 2 | NTEN

The Fundraising Cliff, Part 2 | NTEN | Media Psychology and Social Change | Scoop.it
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The data shows a troubling trend in the nonprofit sector: Donor populations have been shrinking for the past five years and revenue per donor has been flat.

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Saving the world through social media? How development is going digital

Saving the world through social media? How development is going digital | Media Psychology and Social Change | Scoop.it
Maeve Shearlaw: From tracking World Bank projects to Twitter conversations with Rwanda's health minister, technology is driving innovation
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A screengrab from Farmerbook, a social network enabling farmers in India to share best practice.

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Nike takes social media in-house | News | Marketing Week

Nike takes social media in-house | News | Marketing Week | Media Psychology and Social Change | Scoop.it
Sport brand takes social campaigns away from agencies to get closer to fans.
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Nonprofits Have an Important Role in Social Change - Mediation Articles & News - ADR Times

Nonprofits Have an Important Role in Social Change - Mediation Articles & News - ADR Times | Media Psychology and Social Change | Scoop.it
Learn about data visualization software .




Nonprofit organizations are one of the to...
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