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PR examples
Examples of good and bad public relations gleaned from the web and news pages.
Curated by Laura Shutiak
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Romney camp spent $5,000 to stage storm relief event

Romney camp spent $5,000 to stage storm relief event | PR examples | Scoop.it
The Romney campaign stocked up at Walmart before a disaster relief photo-op...
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Behind the Headlines: Could This Anti-Bullying Campaign Make It Worse?

Behind the Headlines: Could This Anti-Bullying Campaign Make It Worse? | PR examples | Scoop.it
When we first learned that one beauty brand is joining the battle against bullying by donating to a fund that offers a teen help line for bully victims, our heads turned. There are others. An admirable message, all.
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Quick, Hide the BlackBerry, It’s Too Uncool

Quick, Hide the BlackBerry, It’s Too Uncool | PR examples | Scoop.it
The phone once coveted by the elite and the powerful is becoming an object of ridicule as Androids and iPhones corner the smartphone market.
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Do PR Practitioners Hate Public Relations Theory?

Do PR Practitioners Hate Public Relations Theory? | PR examples | Scoop.it
Why do public relations professionals dislike public relations theory and believe that experience-based practice is more valuable than academic research?

Via lorato raboijane
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The Right Image's curator insight, January 29, 2013 4:00 PM

I'm not sure they do hate it!

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Norwegian's tiny social media team racks up big-time awards | Articles | Home

Norwegian's tiny social media team racks up big-time awards | Articles | Home | PR examples | Scoop.it
With a social media staff of two, Norwegian Cruise Line has won multiple awards for its online networking strategy, and now it's cementing its status as a leader with a special tweetup trip.
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After PR crisis, NFL and refs union hammer out a deal | Articles | Home

After PR crisis, NFL and refs union hammer out a deal | Articles | Home | PR examples | Scoop.it
A public relations and social media firestorm that threatened the league’s reputation was the ‘icing’ that led to an agreement, says one PR pro.
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Clement may be Twitter king, but couldn't be mayor of his own town hall

Clement may be Twitter king, but couldn't be mayor of his own town hall | PR examples | Scoop.it
OTTAWA - Tony Clement may be king of social media in political circles on Parliament Hill, but he di... - Canada - Winnipeg Free Press.
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Yunel Escobar escapade a black eye on Blue Jays organization: Mudhar

Yunel Escobar escapade a black eye on Blue Jays organization: Mudhar | PR examples | Scoop.it
The Jays’ handling of the Yunel Escobar situation is a textbook case of how not to do public relations.
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Chick-fil-A makes another statement on controversy

Chick-fil-A makes another statement on controversy | PR examples | Scoop.it
ATLANTA – Chick-fil-A is once again in the public relations fryer.
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City says yes to casino | Local | News | North Bay Nugget

City says yes to casino | Local | News | North Bay Nugget | PR examples | Scoop.it

Story from Monday's city council meeting on the proposed casino development for North Bay.

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Hypocrisy or cynicism? NHL races to sign players before midnight lockout

Hypocrisy or cynicism? NHL races to sign players before midnight lockout | PR examples | Scoop.it
One day before the NHL planned to impose a lockout on its players for the third time in 18 years, teams were scrambling to get core players signed under terms of the old collective bargaining agreement, the same one that commissioner Gary Bettman ...
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An Experimental New Starbucks Store: Tiny, Portable, And Hyper Local

An Experimental New Starbucks Store: Tiny, Portable, And Hyper Local | PR examples | Scoop.it
This week in Colorado, Starbucks opened a store unlike any before it. There are no leather chairs or free power outlets. In fact, there’s no space for the customer at all.
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Facebook vs Twitter

Should You Choose Between Facebook and Twitter?

I liked this article because it talks about both and I found the comments attached to it were very interesting. The world does not use Facebook as they used to which changes the way the business world works


Via Cora Ethier
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XL Foods' parent company remains silent during beef crisis

XL Foods' parent company remains silent during beef crisis | PR examples | Scoop.it
XL Foods' parent company remains silent during beef crisis...
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Apologies in a Crisis and Other Lessons from Apple | Spin Sucks

Apologies in a Crisis and Other Lessons from Apple | Spin Sucks | PR examples | Scoop.it
Apple is not notorious for admitting mistakes, let alone apologizing for them. But that is exactly what Tim Cook did with Maps issues on the new iOS 6.
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In unlikely twist, NFL and Apple face PR backlash from fans | Articles | Home

In unlikely twist, NFL and Apple face PR backlash from fans | Articles | Home | PR examples | Scoop.it
Fans of both brands are upset, and their frustration is turning into a simmering PR crisis for both companies. They must correct their course, immediately.
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Kenney’s office plucked emails from petition to target gays

Kenney’s office plucked emails from petition to target gays | PR examples | Scoop.it
For many who received an email from Citizenship and Immigration Minister Jason Kenney about gay refugees on Friday, the message raised one important question: How did he know I’m gay?
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Peace, Order & Googleable Government: New Report breaks down summer use of #cdnpoli on Twitter

Peace, Order & Googleable Government: New Report breaks down summer use of #cdnpoli on Twitter | PR examples | Scoop.it
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Social media is big

Social media is big | PR examples | Scoop.it
In 2011, YouTube reported the online video-sharing site experienced over 1 trillion views in that year alone. With over 7 billion people on Earth, this number works out to roughly 140 views for every living person.
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