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Why publishers like BuzzFeed are kissing SEO goodbye | IJNet

Why publishers like BuzzFeed are kissing SEO goodbye | IJNet | Media | Scoop.it

The 85 million unique visitors per month that BuzzFeed draws per month makes its content strategy worth examining--even if the news site's trademark articles draw a fine line between hard news and lunch-hour entertainment.

 

Recently named the "most social" publisher on Facebook thanks to its 16 million interactions on the platform in August, BuzzFeed is relying more on social outreach than search engine optimiziation (SEO) to rake in the views.

 

News organizations should embrace a social-first mindset, think about how likely it is that a piece of content will be shared on social platforms from the get-go, and stop worrying about their SEO strategy, said BuzzFeed President and Chief Operating Officer Jon Steinberg at a recent MIPCOM conference in France....


Via Jeff Domansky
Nihad Xasayev's insight:

http://mediasite12001.tr.gg/ Media!

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Jeff Domansky's curator insight, October 13, 2013 11:52 PM

Two key messages in this post: successful digital mediamedia are using social-first strategies and social-optimized content for success.

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BahisDelisi.Tr.Gg | İddaa Tahminleri, Canlı Maç Sonuçları - Anasayfa

BahisDelisi.Tr.Gg | İddaa Tahminleri, Canlı Maç Sonuçları - Anasayfa | Media | Scoop.it
BahisDelisi.Tr.Gg | iddaa Tahminleri, Günlük Tahminler, Canlı Maç Sonuçları, Bahis Tahminleri, iddaa Kuponlari, iddaa Yorumlari, Bomba Kuponlar, iddaa sonuclari, Bilgisayar Tahminleri, Maç Tahminleri, İddaa maçları, Ligradyo, Radyospor, İddaa Forum,...
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Rescooped by Nihad Xasayev from Public Relations & Social Media Insight
Scoop.it!

Why publishers like BuzzFeed are kissing SEO goodbye | IJNet

Why publishers like BuzzFeed are kissing SEO goodbye | IJNet | Media | Scoop.it

The 85 million unique visitors per month that BuzzFeed draws per month makes its content strategy worth examining--even if the news site's trademark articles draw a fine line between hard news and lunch-hour entertainment.

 

Recently named the "most social" publisher on Facebook thanks to its 16 million interactions on the platform in August, BuzzFeed is relying more on social outreach than search engine optimiziation (SEO) to rake in the views.

 

News organizations should embrace a social-first mindset, think about how likely it is that a piece of content will be shared on social platforms from the get-go, and stop worrying about their SEO strategy, said BuzzFeed President and Chief Operating Officer Jon Steinberg at a recent MIPCOM conference in France....


Via Jeff Domansky
Nihad Xasayev's insight:

http://mediasite12001.tr.gg/ Media!

more...
Jeff Domansky's curator insight, October 13, 2013 11:52 PM

Two key messages in this post: successful digital mediamedia are using social-first strategies and social-optimized content for success.