MD: e-Marketing 2680
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MD: e-Marketing 2680
How technology is impacting our marketing practices and transforming them into new concepts and strategies (***NOTE: Each topic is on a different page. Please click my name (below) to access my scoops).******
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Scooped by Michelle Dutrisac
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Avoid False Promises, Be Realistic About Expectations for Search Engine Optimization - exploreB2B

Avoid False Promises, Be Realistic About Expectations for Search Engine Optimization - exploreB2B | MD: e-Marketing 2680 | Scoop.it
 If you are tempted to contract with a firm from overseas to help you get more traffic to your Web site, because you feel you are too busy to write blogs, you don't know what to write on ...
Michelle Dutrisac's insight:

I scooped this page because, after just recently finding out that there are firms that help companies with their SEO, they can also be misleading. This article states that just because you hire a firm to supposedly get your business ranked number one on Google, there is a likely chance that it won't happen because of the pure competition out there to become number one. They state that you need to be realistic about expectations when implementing SEO, and that it's much better to write things naturally than to stuff your webpage full of keywords.This will more likely get Google's attention, therefore, you don't have to spend hundreds of dollars on these firms. I found this article to be very interesting and insightful into the methods of SEO and how firms can take advantage of it through other companies.

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Scooped by Michelle Dutrisac
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Tips For Using Search Engine Optimization Techniques

Tips For Using Search Engine Optimization Techniques | MD: e-Marketing 2680 | Scoop.it
It is key to use good SEO techniques if you run a business website. Search engine optimization makes sure that search engines, like Google, put your website higher on the list of results, when cust...
Michelle Dutrisac's insight:

I chose this article because it uses clever insight into using SEO. It points out many mistakes people do when using SEO, and tips on how to be the most effective when implementing this strategy. It also points out various techniques to use to give your website a higher ranking on search engines, such as ensuring your site has many outbound links (blogs, press releases, etc.). Overall, this is an excellent article for those looking to improve their SEO for their websites.

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Scooped by Michelle Dutrisac
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4 ways to improve your company’s SEO

4 ways to improve your company’s SEO | MD: e-Marketing 2680 | Scoop.it
Guest Post Search engine optimization isn’t just a buzzword anymore. Businesses are increasingly turning to SEO strategies to ensure they rank well in search engines.
Michelle Dutrisac's insight:

I scooped this article because it has excellent suggestions for those looking to improve the SEO for their company's website. They have four suggestions for improving SEO in a company: using SEOMoz, LocalVox, HubSpot, or Raven Tools; all of which are companies designed to help other companies with their SEO. They list the pros and cons of each tool, which is beneficial because its nonbiased, and describes the cost, quality, and disadvantages of each product. I scooped this website because I had no idea that there were companies who's purpose is to help other businesses improve their SEO; I found this interesting and definitely got a lot out of it.

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