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Psoriasis is the most prevalent autoimmune disease in the US, afflicting 7.5 million people. Depending on the severity, psoriasis can cause both extreme physica
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Norm Johnston is responsible for overseeing and expanding the Mindshare agency’s digital capabilities and strategy. His agency was one of the first global, full-service media companies.
Johnston spoke with eMarketer’s Lauren Fisher about the importance of looking beyond media devices and advertising channels when crafting a multichannel campaign.