Max Profit Pricing Strategies
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Max Profit Pricing Strategies
Business owners and product managers can struggle with pricing decisions - get the best practical solutions for maximizing returns.
Curated by Erik Cooper
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7 Pricing Mistakes That Can Seriously Stifle Sales

7 Pricing Mistakes That Can Seriously Stifle Sales | Max Profit Pricing Strategies | Scoop.it
Learn about some common, and surprising, pricing mistakes that could kill your inbound marketing.
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46% of Holiday “Mobile Price Matchers” Bought In-Store

46% of Holiday “Mobile Price Matchers” Bought In-Store | Max Profit Pricing Strategies | Scoop.it
Among various actions taken, 27% used their device to look up product pricing (“mobile price matchers”). While that was not up significantly from a year earlier (25%), what they did after comparing prices did shift.
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Want Loyal Customers? Compete on Value, Not Price

Want Loyal Customers? Compete on Value, Not Price | Max Profit Pricing Strategies | Scoop.it
Your customers care a lot about factors other than cost. Here's how quality, experience, and consistency can work for you.
Erik Cooper's insight:

Don't discount the value you provide to your customers.  As business/product owners, we often get tunnel vision on costs and forget to focus on the value provided.

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J.K. Rowling used Our Digital Product Calculator

J.K. Rowling used Our Digital Product Calculator | Max Profit Pricing Strategies | Scoop.it

Modeled to develop the current price for her eBook, The Casual Vacancy.  Amazon.com has it listed for $8.99 as of this pos...

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