...this case will continue to raise further discussion and awareness about the power of a reputation as well as the implications of what happens when you are involved in a crisis. Social media will continue to be a platform where people come together to voice their opinions about a variety of topics ranging from brands to people.
This is a growing issue in sports – as fans and the rest of the public, we want athletes to achieve impossible expectations in their sports while also presenting themselves in a positive image among their key audiences. However, are these expectations not realistic and can any athlete meet up to them? What about the role of the PR person who is representing these clients – if we know that the image if false, what is our professional and ethical duty?...
LinkedIn has become the "see and be seen" social network for managing your career, and it just topped 200 million members worldwide.
Angela Nibbs's insight:
wow.: What LinkedIn didn’t say in the hoopla over the 200 million-member milestone is that its revenue has grown faster than its membership. Its total membership experienced a 519% growth, while its is up an estimated 1,098% since 2008.
When asked about his reaction to The Boston Globe calling Deadspin “a website that has broken some high-profile stories but not an outlet regarded for journalistic standards,” Craggs says: “Whatever. Why should I care what a craven, slipshod outfit like the Boston Globe thinks of my ‘journalistic standards’?”
Last year’s favorite buzz word, Content Curation is set to go mainstream in 2013. Content Curation is the process of finding, organizing and sharing online content. The Future of Content is now mostly related with Curated content and Scoop.it is one of the key platforms for this.