In 2004, Nordstrom, H&M, and other prominent retailers joined People for the Ethical Treatment of Animals (PETA) in a boycott over shearing practices in the Australian wool industry. In 2008, Walmart partnered with activists and cotton importers to protest Uzbekistan’s use of child laborers. And in 2009, Nike and Harley-Davidson joined others to boycott leather products from deforested Amazon regions.
The effects of firms collaborating with social movements to oppose the practices of other companies, industries, or countries have received little attention from researchers. Aiming to fill the gap, this paper finds that most companies that have partnered with activists have done so out of necessity as much as goodwill.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.