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News and insights about online marketing and the flow of information.
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Il completamento automatico di Gmail migliora

Il completamento automatico di Gmail migliora | marketingonline | Scoop.it
Il completamento automatico di Gmail migliora. Google ha annunciato un perfezionamento ulteriore del servizio di auto-suggest di Gmail. Di Web Target.
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The App That Could Put An End To Sexist Ads

The App That Could Put An End To Sexist Ads | marketingonline | Scoop.it
When it comes to portraying women fairly and accurately, advertising doesn't have a great reputation.
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Why you shouldn't buy email lists

Why you shouldn't buy email lists | marketingonline | Scoop.it
Don't buy email lists, because you don't purchase people's interests: it's a useless practice for advanced email marketing. By Web Target.
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Lumi, a discovery search engine

Lumi, a discovery search engine | marketingonline | Scoop.it
Lumi, a discovery search engine. New ways for web search, where the information goes to the user - by Web Target.
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Native advertising

Native advertising | marketingonline | Scoop.it
Native advertising. Sponsored content that does not hurt user experience. They talk a lot about it, recently, as a lifeline for online advertising.
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Do Your Emails Annoy Your Co-Workers?

Do Your Emails Annoy Your Co-Workers? | marketingonline | Scoop.it
Considering that email is the primary form of communication in most offices, we don't always choose our written words as wisely as we should. Here's help.
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The demography of mobile purchasers

The demography of mobile purchasers | marketingonline | Scoop.it
Millennials are as apt to be searching on their cell phones at work as they are in front of their home computers, a study finds.
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Copy and Paste Drives Sharing - eMarketer

Social sharing buttons may be sexier, but according to research from user engagement platform Tynt, copy and paste is the sharing method of choice 82% of the time.

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What you can learn from 1.159bn B2B subject lines

What you can learn from 1.159bn B2B subject lines | marketingonline | Scoop.it
What good is an email marketing campaign if your subject line sucks? If you truly want to increase response rates, make sure you’re using the right words.
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New Twitter policy lets users see tweets pulled down for copyright (Update)

New Twitter policy lets users see tweets pulled down for copyright (Update) | marketingonline | Scoop.it
Twitter has changed the way it responds to DMCA copyright notices. Rather than removing tweets, it is "withdrawing" them instead. This helps show when and why tweets go missing, and also brings new transparency to the DMCA process.
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The most annoying online ad formats revealed

The most annoying online ad formats revealed | marketingonline | Scoop.it
For many media buyers, the more prominent the ad, the better the ad.
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Retweeting compliments

Retweeting compliments | marketingonline | Scoop.it
Retweeting compliments. Why it's best not to retweet all the nice things people say to you on Twitter. At least, not mechanically.
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M-commerce: il mobile shopping cresce sempre di più

M-commerce: il mobile shopping cresce sempre di più | marketingonline | Scoop.it
M-commerce: il mobile shopping cresce sempre di più. Ogni secondo un articolo su eBay viene comprato via smartphone e tablet: l'impatto (ancora da comprendere bene) del mobile sul commercio digitale.
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Il web e l'arte della manutenzione della notizia

Il web e l'arte della manutenzione della notizia | marketingonline | Scoop.it
Il web e l'arte della manutenzione della notizia: recensione del libro di jumpinshark - Alessandro Gazoia, per minimum fax. Di Giorgio Fontana, Web Target.
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What Company Culture IS and IS NOT - Rand's Blog

What Company Culture IS and IS NOT - Rand's Blog | marketingonline | Scoop.it
Web Target's insight:

A great post by Rand Fishkin about what should be intended by "cultural fit" when hiring - and other interesting things about the very concept of company culture.

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The triumph of mobile email

The triumph of mobile email | marketingonline | Scoop.it
Mobile email over the top: According to Return Path, mobile email openings surge overpassing the ones on desktop and webmail.
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The future of paywalls

The future of paywalls | marketingonline | Scoop.it
The future of paywalls for digital newspapers, by Web Target: the case of the New York Times and some ideas for revenuews.
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All these horizontal, design-y layouts

All these horizontal, design-y layouts | marketingonline | Scoop.it
All these horizontal, design-y layouts: the tendency of tech news site to set cool and non-hierarchic layouts. By Web Target.
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Analyst: iPad will dip below 50% tablet market share in mid-2013

Analyst: iPad will dip below 50% tablet market share in mid-2013 | marketingonline | Scoop.it
Android smartphones have already taken the sales crown with 75 percent share and 57 million shipped by Samsung alone last quarter. It seems that the tablet market will soon follow suit.
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Freshness of Content as discussed by Matt Cutts Google Webmaster Video

Freshness of Content as discussed by Matt Cutts Google Webmaster Video | marketingonline | Scoop.it
Freshness of content is something that has been discussed many times and when is the right time to be doing this. Matt Cutts explains.
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