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The online universe belongs to Facebook and Google — the rest of us are just living in it

The online universe belongs to Facebook and Google — the rest of us are just living in it | MarketingLeader.me | Scoop.it
According to a recent Parse.ly study, Facebook and Google each drive about 40% of traffic to publishers. No other source is close.

Via Marylene Delbourg-Delphis
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Conservationist Are Resorting to Branding Endangered Tortoises - Smithsonian

Conservationist Are Resorting to Branding Endangered Tortoises Smithsonian Beauty, sometimes, is a curse. This is the case, at least, for the critically endangered ploughshare tortoise. This lovely little diamond-backed tortoise lives on Madagascar.
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The Lean Startup, Eric Ries' Online Course

The Lean Startup, Eric Ries' Online Course | MarketingLeader.me | Scoop.it
Learn how to apply the method that is transforming how new products are built and launched
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Top Online Marketing News February 15, 2013

Top Online Marketing News February 15, 2013 | MarketingLeader.me | Scoop.it
B2B companies are killing it on Facebook & Twitter, topping the list of most effective Fortune 100 companies in. See more on Vine, Google, Facebook and more.
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7 Video Branding Tips for Business

7 Video Branding Tips for Business | MarketingLeader.me | Scoop.it
Social Media Marketing is trending towards video’s. Video branding is a golden opportunity for businesses of all sizes to enhance their brand with videos.
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Marketers Are Out of This World - Direct Marketing News

Marketers Are Out of This World - Direct Marketing News | MarketingLeader.me | Scoop.it
Marketers Are Out of This World Direct Marketing News They say men are from Mars and women are from Venus. Turns out marketers come from another planet, as well.
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Key to Good Marketing for Your Business | Mental Itch

Key to Good Marketing for Your Business | Mental Itch | MarketingLeader.me | Scoop.it
Three important keys to good and effective marketing which will work for your business (Key to Good Marketing for Your Business http://t.co/6Xvz5mUJ)
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Precision Marketing Analytics - MROI- Accenture Interactive -- Summary - Accenture

Precision Marketing Analytics - MROI- Accenture Interactive -- Summary - Accenture | MarketingLeader.me | Scoop.it
Alternative approaches to calculating MROI with time-varying parameters offer an essential granular view of consumer response to marketing activities and the impact on sales.
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Google: Of Employee Happiness and the Future of Marketing | Social Media Today

Google: Of Employee Happiness and the Future of Marketing | Social Media Today | MarketingLeader.me | Scoop.it
Google has been engaged in an ongoing effort to use big data to improve employee happiness.
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Career In Marketing After Distance Learning MBA

Career In Marketing After Distance Learning MBA | MarketingLeader.me | Scoop.it
A career in marketing considered to be the best career option after MBA. Our this post will help you how you making your career in marketing.
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ExactTarget: Marketers and consumers "a different breed" - Loyalty Marketing - BizReport

Listen up marketers.You may think you know what today's consumers want and how they want it, but you're not the average consumer, so put your personal biases aside and tune in to ExactTarget's new (Marketing News: ExactTarget: Marketers and consumers...
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Branding and anti-branding, Davos edition - Reuters Blogs (blog)

Reuters Blogs (blog) Branding and anti-branding, Davos edition Reuters Blogs (blog) Frank Tantillo has a good overview of the inescapable country-branding exercises that happen in Davos every year; this year Azerbaijan was rivaling India in the...
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Anthropomorphic branding: When my beer talks to me! - Stephan Dahl

Anthropomorphic branding: When my beer talks to me! - Stephan Dahl | MarketingLeader.me | Scoop.it
anthropomorphism When was the last time your beer gave you some good advise? Or maybe you had a chat with your tea bag? Well, if you think that evidently Monday mornings isn't the right time for me to write blog posts, ...
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3 Ways to measure the value of your Social Media Marketing Program

3 Ways to measure the value of your Social Media Marketing Program | MarketingLeader.me | Scoop.it
Inherently knowing that there is value in social media marketing and being equipped to show value are two different things. Social media provides a unique

Via TechinBiz
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Social media cheat sheet – super speedy, all you needy - The Pink Group

Social media cheat sheet – super speedy, all you needy - The Pink Group | MarketingLeader.me | Scoop.it
Super speedy, all you needy, social media cheat sheet. Everything you need to know about branding your social media channels. (I just downloaded @thepinkgroup's #SocialMedia #CheatSheet about #branding #socialnetworks.
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Turn any article to video with animation, music, graphics, and a full voice-over for just $1!

Turn any article to video with animation, music, graphics, and a full voice-over for just $1! | MarketingLeader.me | Scoop.it
Combine Video & Article Marketing And You'll Double Your Traffic And Backlinks! Find Out More Here ⇨ http://t.co/l3xaxhfEDA
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Share This! Getting the Most Out of Content Marketing

Share This! Getting the Most Out of Content Marketing | MarketingLeader.me | Scoop.it
The rise in social media has created the demand to share content. We share everything and everyone seems to be starving for more information.
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What is Email Marketing and How Can it Help Your Business? | Local internet marketing

What is Email Marketing and How Can it Help Your Business? | Local internet marketing | MarketingLeader.me | Scoop.it
What Is Email Marketing You are about to discover how your website produce more customers and sales using the power of email marketing. If (What is Email Marketing and How Can it Help Your Business?
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Nearly Half of all Twitter Followers are Bots | Technorati Media

Nearly Half of all Twitter Followers are Bots | Technorati Media | MarketingLeader.me | Scoop.it
Just when you thought you were interesting - Nearly Half of all Twitter Followers are Bots http://t.co/RgY7Is2I #marketing
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Want a Gig in Marketing? 6 Tech Skills You Need - Forbes

Want a Gig in Marketing? 6 Tech Skills You Need - Forbes | MarketingLeader.me | Scoop.it
Forbes Want a Gig in Marketing? 6 Tech Skills You Need Forbes If you're looking for a new marketing gig, consider this: 90% of marketers now use social networks in their efforts.
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Video Marketing How-to: 4 tactics from a small business that generated 1 million YouTube views | MarketingSherpa

Video Marketing How-to: 4 tactics from a small business that generated 1 million YouTube views | MarketingSherpa | MarketingLeader.me | Scoop.it
Video marketing is quickly becoming a speedy, effective and SEO-friendly way for marketers to reach consumers.
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BCAMA presents "Succeeding when Marketing Formulas Fail" featuring Central ... - Marketwire (press release)

BCAMA presents "Succeeding when Marketing Formulas Fail" featuring Central ... - Marketwire (press release) | MarketingLeader.me | Scoop.it
BCAMA presents "Succeeding when Marketing Formulas Fail" featuring Central ...
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Take your first steps to starting a business that's your own.

Take your first steps to starting a business that's your own. | MarketingLeader.me | Scoop.it
What is stopping you from taking the first steps to starting a business of your own? (Don't let not having a clue get in the way of starting your own business.
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[2013 trends] How to metamorphasise mobile marketing this year - Bizcommunity.com

[2013 trends] How to metamorphasise mobile marketing this year - Bizcommunity.com | MarketingLeader.me | Scoop.it
[2013 trends] How to metamorphasise mobile marketing this year Bizcommunity.com "Content, context and customer proclivity" will be the mantra that drives this year's marketing metamorphosis in the arena of mobile technology.
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'Marketers must spend more seriously on social' - Marketing Week

'Marketers must spend more seriously on social' - Marketing Week | MarketingLeader.me | Scoop.it
'Marketers must spend more seriously on social' Marketing Week Marketing information company Warc's “Seriously Social - a casebook of effectiveness trends in social media campaigns” report found of 800 award-winning marketing case studies from...
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