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Every social media-savvy tech entrepreneur with any digital credibility is on Twitter. But according to tech pundit Robert Scoble, maybe you need not be: Twitter is fast approaching the status of ghost town.
You should really be on Google+ instead, Scoble says. (And probably Facebook, too.)
If you're one of the many who's thought the exact opposite, here's a breakdown of why the Google+ community is more engaged than you think.
Google+ vs. Facebook vs. Twitter
G+ and Facebook, at least at this point, aren't drawing the same kinds of users.
This has been a long time coming, so let’s hope this rumoured roll-out by Facebook actually comes through. Up until now, if you’re managing a global Facebook page for a company in multiple markets, your only option has been to set up separate pages (i.e. Red Bull UK, Red Bull Espanol) to manage regional content.
Marketers can now buy Facebook Sponsored Stories for the News Feed— both on the desktop and on mobile devices.
Facebook’s first mobile ad product is a significant move for the company. Since filing for an initial public offering in February, both investors and Facebook itself have cited mobile as an potential impediment to the company’s revenue prospects.
Facebook introduced its Sponsored Stories ad platform in January 2011. In December, the company announced its plans to bring the units directly into the News Feed.
oday, 85% of the world’s population has access to a mobile phone with voice and text capabilities. Five years from now, in 2017, the same amount of the global community will have access to high-speed 3G Internet through mobile phones, finds a new report from Ericsson.
By 2017, there will be 9 billion mobile subscriptions. Half of the world’s population will have a 4G connection, and there will be 3 billion smartphone subscriptions.By 2017 85% of the global community will have access to high-speed 3G Internet through mobile phones, finds a new report from Ericsson.
Imagine this: Intel hosts an event with dozens of Ultrabooks arranged on tables. All the tech writers in attendance rush past them, and instead swarm around... a keyboard. That was the scene at one of Intel's Computex press events today, where the company demoed an interesting use of inductive charging using a concept all-in-one PC and wireless keyboard. As you'll see in our walk-through video, the 'board starts charging as soon as you press it against the base of the PC. Now, we know, we know: wireless charging is hardly new, but what impressed us here was that the presenters didn't even need to rest the keyboard flat on top of something else; even making contact from the side was enough. According to an Intel rep staffing the event, the company has considered porting this technology over to other accessories.
Despite the bad publicity over the last couple of weeks on the IPO front, Facebook has been making numerous upgrades to its products with a major focus on photos. Most of these improvements have been happening over on mobile devices since they acquired Instagram, but it is the desktop news feed getting special treatment. In a change that a lot of you will start see rolling out today, Facebook has increased the sized of the photos by at least X2 which means that you can now see more photos within the feed instead of having to click into albums and flick through them individually.The news feed has been changing a lot recently, but this update just means that photos, which have always been the lifeblood of the site, stay front and center.
Here we go again. We have a new buzzword. Social media experts, and many others, are now talking about Social Business.
According to Peter Kim, "a social business harnesses fundamental tendencies in human behavior via emerging technology to improve strategic and tactical outcomes." That's an interesting definition, but it sounds like something a consultant would say.
IBM defines social business as an agile, transparent, and engaged organization (of course, it sells collaboration, community, and social-listening tools).
I don't think the definition is that complicated. What does it mean to be a social business? Being a social business is not about having a team of people monitoring LinkedIn, Twitter, and (if you are in the "leading edge"), Google+ and Pinterest. Those are tools and communication channels
How hot are to-do lists? Quite hot, apparently. After Sunday’s launch of the popular Android to-do list app Any.DO on iOS and web, co-founder and CEO Omer Perchik tells us that download numbers are exploding. Try this number on for size: Any.DO saw 100,000 downloads of its iOS application in just 24 hours. And this is without the app being featured by Apple, he says.
t’s fairly simple now to become an online entrepreneur, thanks to technology and social media. Making a profit, on the other hand, is not always simple. There are small details that could greatly affect how your business thrives on the Internet — you can’t just put up an ecommerce portal and expect customers to come rolling in.
Building the smartest (and most successful) business website requires a lot of consideration. Online retailers must balance web design and development with marketing practices to successfully drive sales.
Zola Books, a new social eBooks site to discover, buy and discuss books, just announced that it is launching its private beta today. The company also announced that it has raised $1 million in seed funding from prominent authors, including Audrey Niffenegger (The Time Traveler’s Wife), Josh Bazell, (Beat the Reaper) and Chandler Burr (The Emperor of Scent). Former Time, Inc. executive Bill Shapiro, the former top editor of Life, is cutting back his time at Time to join Zola Books as the company’s head of innovation and strategy.
The company’s Zola Social Reader will work on the Kindle Fire, Nook and iPad. Zola Books will make both native apps as well as HTML5 apps available for its readers.
Given the controversy surrounding eBook pricing right now, the company has decided to hold off from selling books until the publishers and the U.S. Department of Justice have settled their current issues. Zola Books plans to use an agency model for selling books, meaning it will give authors and/or publishers full control over the pricing of content their are publishing exclusively on the site. By the time it launches publicly, the company expects to have every publisher on board. Exclusive content on the site will be offered DRM free.