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Scooped by Brian Yanish - MarketingHits.com
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Strategy - CMOs Ramping Up Budgets, but Accountability Is Key : MarketingProfs Article

Strategy - CMOs Ramping Up Budgets, but Accountability Is Key : MarketingProfs Article | MarketingHits | Scoop.it
Strategy - Marketing budgets are on the rise again: 57% of senior-level marketers say they are increasing their overall marketing spend in 2011; among them, most (26%) plan to increase budgets between 1% and 5%
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INFOGRAPHIC: Do You Need A Facebook Detox?

INFOGRAPHIC: Do You Need A Facebook Detox? | MarketingHits | Scoop.it
We don't actually advocate an all-out detox from Facebook, but rather using it in moderation -- unless the site causes you pain or conflict that doesn't go away even with reduced usage. But how many of the following ten questions apply to you?
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How to Reward Great Ideas

How to Reward Great Ideas | MarketingHits | Scoop.it
Your employees may never say no to a bonus, but that doesn't mean it's the ideal way to credit their work. Examples from Foursquare and other innovative companies show how to make your rewards as creative as the ideas they're rewarding.
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Owling Trumps Planking As Dumb Facebook Stunt

Owling Trumps Planking As Dumb Facebook Stunt | MarketingHits | Scoop.it
Planking on Facebook? Dude, that is so May. You need to learn how to owl.

In fact, there is now a Facebook page dedicated to the trend,Owling: The Evolution of Planking, which has attracted more than 1,200 likes despite listing itself under the category of “sports league.”
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Google reportedly plans to verify Google+ profiles in Hollywood push

Google reportedly plans to verify Google+ profiles in Hollywood push | MarketingHits | Scoop.it
Google is reportedly drawing up a “celebrity acquisition plan” to help publicise its new Google+ social network to become well-known by prominent actors, musicians and other public figures, CNN has revealed.
CNN learned of Google’s plans for its three-week-old social network via a number of emails from Google, which highlights a new system to verify the identity of a public figure when they sign up for the service.
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In-stream Online Video Boosts Brand Recall - eMarketer

In-stream Online Video Boosts Brand Recall - eMarketer | MarketingHits | Scoop.it
Pre-, mid- and post-roll best video ads for brand marketers.

Interactive marketers can’t help but look to online video to take advantage of branding potential richer than that for previous online display ad formats. But like its static display counterpart, banner ads, online video advertising can appear in numerous ad sizes, placements and creative types, making it difficult for marketers to decide where to start.
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Apple To Launch Mac OS X Lion & New MacBook Air Wednesday [REPORT]

Apple To Launch Mac OS X Lion & New MacBook Air Wednesday [REPORT] | MarketingHits | Scoop.it
Apple is preparing for the launch of the next version of its desktop operating system, Mac OS X 10.7 Lion, as well as a refreshed MacBook Air.
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Microsoft’s Hotmail First Major Web Mail Client to Support HTML5 Video in Email

Microsoft’s Hotmail First Major Web Mail Client to Support HTML5 Video in Email | MarketingHits | Scoop.it
We are happy to be the first to report that Microsoft now appears to be supporting HTML5 video emails in their Hotmail web client
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The Interconnected World of Tech Companies [INFOGRAPHIC]

The Interconnected World of Tech Companies [INFOGRAPHIC] | MarketingHits | Scoop.it
The "tech world" is really more of a "tech family." How is Microsoft related to Apple? How is PayPal related to Google? This infographic exposes the family tree.
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Rescooped by Brian Yanish - MarketingHits.com from Gadgets I lust for
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iPhone SLR Mount: Awesome? Ridiculous?

iPhone SLR Mount: Awesome? Ridiculous? | MarketingHits | Scoop.it
Gadget creativity is never ending.
Via Guillaume Decugis
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Philippe Gassmann's comment, July 18, 2011 12:44 PM
yes, ridiculous... ;)
Rescooped by Brian Yanish - MarketingHits.com from Google Plus and Social SEO
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Launching The Google+ Expert Training

Launching The Google+ Expert Training | MarketingHits | Scoop.it
What will you learn at the Google+ Expert Course?

How to add the right profile pic to your Google+ profile
How to optimize your profile for maximum SEO rankings
What city should you set your profile to?
How to instantly add 1,000 followers to your account
The ONE secret word to get Scoble to share your post
How to generate revenue using affiliate marketing
How to get your Google Plus profile into the top 100
How to get your Google+ threads listed on Techmeme
How to create silly "poll" threads to get lots of comments
Maximizing pageviews outbound from Google+ to your blog
How to cancel Twitter and Tumblr and live within Google+
How to convince your clients to pay you lots of money to create a Google+ account
Via Neil Ferree
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Neil Ferree's comment, July 20, 2011 8:04 PM
Sorry Brian, while this syllabus looks appealing, the whole friggin thing was a total "spoof". Humor has its place, but this one was a bummer. I actually thought I'd sign up for this one, only to learn it was a bad joke!
Scooped by Brian Yanish - MarketingHits.com
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Google’s New Official Google Only Short URL: g.co

Google’s New Official Google Only Short URL: g.co | MarketingHits | Scoop.it
Google announced they have launched a new URL shortener just for official Google use. The new URL is g.co.
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20+ Great Geeky Posters For Your Office [PICS]

20+ Great Geeky Posters For Your Office [PICS] | MarketingHits | Scoop.it
We've got a great selection of posters from classic Apple advertising to Android illustrations via some rather innovative typographical creations for you to peruse.
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4 Ways In-App Purchasing Will Change Mobile

4 Ways In-App Purchasing Will Change Mobile | MarketingHits | Scoop.it
For many mobile developers and users, in-app purchases are going to change the way they do business. We highlighted some of those changes and offer up some examples already in the marketplace.
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4 Free Tools to Help You Socially Monitor Your Brand

4 Free Tools to Help You Socially Monitor Your Brand | MarketingHits | Scoop.it
Here are four free monitoring tools to find out what people are saying about your brand and monitor these conversations.
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Top 5 Business Uses For The iPad

Top 5 Business Uses For The iPad | MarketingHits | Scoop.it
Sure, the iPad is a great device for viewing videos and photos, playing games and surfing the Web, but it can also be an excellent addition to the workplace. Working on the iPad extends beyond connecting to a remote desktop, sending e-mails or drafting text documents. These are five of our favorite ways to use the iPad for business.
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A new way of reading on smartphones via Float

A new way of reading on smartphones via Float | MarketingHits | Scoop.it
Float allows you to read articles on a smartphone with ease and integrate all your reading material into one area.

Scribd, the social publishing site, is better known for creating content but its new app for the iPhone focuses on presenting articles for small screen reading instead.
Float allows you to read articles on a smartphone with ease and integrate all your reading material into one area. Available for free on the Apple App store, the idea behind the app is that articles that are designed for web pages don’t always transfer well to the small screen of smartphones.
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Google Plus for iPhone Falls Short of Expectations (But is Still Pretty Cool Anyway)

Google Plus for iPhone Falls Short of Expectations (But is Still Pretty Cool Anyway) | MarketingHits | Scoop.it
Google's red hot social network, Google Plus, saw its iPhone app released by Apple to the iTunes store this morning. Enthusiastic Plus users appear very excited to take advantage of the native app, which offers features like photo uploading, Huddle conversations and push notifications - in addition to the features already offered by the mobile web interface.
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Social Media - Facebook Ad CPCs Up 22% in 2Q11 : MarketingProfs Article

Social Media - Facebook Ad CPCs Up 22% in 2Q11 : MarketingProfs Article | MarketingHits | Scoop.it
Social Media - Ad rates on the nation's most popular social network are climbing: Median cost-per-clicks (CPCs) on Facebook grew 22% in the second quarter of 2011 over the previous quarter
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How Does Google Make the Big Bucks? An Infographic Answer

How Does Google Make the Big Bucks? An Infographic Answer | MarketingHits | Scoop.it
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Murdoch's Sun Newspaper Hacked by LulzSec

Murdoch's Sun Newspaper Hacked by LulzSec | MarketingHits | Scoop.it
Hacker group Lulzsec managed to redirect the homepage of Rupert Murdoch's bestselling newspaper, the Sun.
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Official Google+ iPhone App Now Available

Official Google+ iPhone App Now Available | MarketingHits | Scoop.it
The official Google+ iPhone app is now available.
The app is available as a free download [iTunes link] from the App Store.
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Rescooped by Brian Yanish - MarketingHits.com from "latest technology news"
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Top 5 businesses uses for the iPad - Holy Kaw!

Top 5 businesses uses for the iPad - Holy Kaw! | MarketingHits | Scoop.it
Top 5 businesses uses for the iPad http://is.gd/PIinT7 < How do you use the iPad for business? Share your idea!

Via Hessie Jones
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Rescooped by Brian Yanish - MarketingHits.com from Social Media Content Curation
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Content Creation vs. Content Curation | Video | InmanNext

Content Creation vs. Content Curation | Video | InmanNext | MarketingHits | Scoop.it
Both content creation and content curation can help you position yourself as a trusted resource online. But before acting on either, consider formulating a content strategy. This way, whether you are creating or curating you can be sure that the content you share is valuable and useful to your intended audience.
So what’s the difference between becoming a content creator and/or a content curator?....
[read full article and watch video http://j.mp/ofj0s1]
Via Giuseppe Mauriello
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Matt Ridley: When ideas have sex (video) via @mattwridley

Author Matt Ridley shows how, throughout history, the engine of human progress has been the meeting and mating of ideas to make new ideas. It's not important how clever individuals are, he says; what really matters is how smart the collective brain is.
http://www.rationaloptimist.com
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