Guy Kawasaki delivers the opening keynote address at the Social Data Week conference in San Francisco.
http://www.fastcompany.com/3016916/ricky-gervais-tells-a-story-about-how-he-learned-to-write In this first installment of...
Twitter has filed the official statement for its widely-anticipated initial public offering (IPO) to the Securities and Exchange Commission (SEC), and with the Form S-1 registration the company has unveiled a series of important statistics about...
Dave emphasized that every brand has a story to tell – be it customers who have overcome obstacles, humble beginnings or a glimpse inside the lives of leadership.
Most social strategies are mapped out with specific business objectives in mind such as brand awareness, customer care or sales. But regardless of specific business goals, there’s a central component to any successful social program: building relationships. I recently sat down with Dave Kerpen, co-founder of Likeable Media and New York Times best-selling author of Likeable Social Media, to discuss corporate social programs and the role of relationships.
Relationships are the motivation and driving force behind social media. Connecting with others and finding value in these relationships is why we as consumers use social networks in our daily lives. The companies who find valuable ways to build relationships win share of voice, loyalty and ultimately, new business. The catch is that these relationships aren’t built overnight. They must be nurtured over time by consistently creating great social experiences for your customers.
Some prognosticators are writing off Google+ as a viable social media platform. They are careful not to downplay the impact of the world’s premier search engine or the wild success of Gmail, Drive and YouTube, but some very vocal voices are simply not sold on Google+.
While it’s true that, compared to Facebook, Google+ has far fewer active users. And it has not seen the stratospheric growth of Twitter or even Pinterest. But that hardly means Google+ is
Every two years, Moz surveys over 100 top industry professionals to compile our biennial Search Engine Ranking Factors. For 2013, we've supplemented the survey with real-world correlation data from a scientific examination of over 17,000 keyword search results by Dr. Matt Peters and his data science team.
We've released some of the 2013 data previously, but not the full set until now. So with great pleasure, I present the complete results of this year's survey and correlation data: