MarketingHits
Follow
Find
297.4K views | +157 today
MarketingHits
MarketingHits
Welcome to our sharing page.
   
Home The Agency Mobile Website Development Website Design Content Curation Marketing Social Media Marketing Contact Us
Your new post is loading...
Your new post is loading...
Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

Your Secret Weapon in Sales? The Phone #back2basics

The phone is still one of the most important sales tools because nobody is using it, says Ilise Benun of Marketing Mentor. Emails and tweet lack a human touch, she says. So think about dialing the next time you want to reach a sales prospect. But before you pick up the phone, do your homework and determine how you can best help your potential customer. Make sure you leave a customized message in the likely event they don't answer -- and follow up with an email. Lastly, don't worry about being annoying, as you may be calling someone just when they need you most. 

Brian Yanish - MarketingHits.com's insight:

So true, be prepared before you call. Do your research, answer the question, how am I going to help this person or company before you call.  

more...
No comment yet.
Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

What the Internet is Doing to Our Brains (video)

Most of us are on the Internet on a daily basis and whether we like it or not, the Internet is affecting us. It changes how we think, how we work, and it even changes our brains.

We interviewed Nicholas Carr, the author of, "The Shallows: What the Internet is Doing to Our Brains," about how the Internet is influencing us, our creativity, our thought processes, our ideas, and how we think

more...
Alberto del Mazo's curator insight, May 20, 2013 2:53 AM

By @epipheo vía @mscofino

Monnavas's comment, May 31, 2013 1:48 AM
Alberto siempre compartiendo enlaces interesantes!!
Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

If You Use the Web, You Are a 'Curator' #contentcuration

If You Use the Web, You Are a 'Curator' #contentcuration | MarketingHits | Scoop.it
A curator ingests, analyzes and contextualizes web content. Whether you like it or not, you've curated and will continue to do so as long as you're online.


When you were four, you imagined "engineers" as men in striped overalls who shouted "all aboard!" from trains. Later you learned that most engineers study more than just locomotives: mechanics, chemicals and even complicated structures like roller coasters.


Similarly, you pictured "curators" as snobby museum employees who talk about brush strokes and Impressionism. Today, however, curation encompasses a whole new catalog of professions, brands and tools — and most revolve around the web.


A curator ingests, analyzes and contextualizes web content and information of a particular nature onto a platform or into a format we can understand. In other words, a curator is like that person at the beach with the metal detector, surfacing items and relics of perceived value. Only, a web curator shares those gems of content with their online audiences. 

more...
No comment yet.
Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

Restaurant Discovery App Dish.fm Becomes A “Best Dish” Search Engine In Over 850 Cities Worldwide #mobileweb

Restaurant Discovery App Dish.fm Becomes A “Best Dish” Search Engine In Over 850 Cities Worldwide #mobileweb | MarketingHits | Scoop.it

Dish.fm, the recently relaunched restaurant recommendation app which focuses on the best menu items, as opposed to overall venue reviews, is today rolling out an update which expands the service into more of a dish search engine than local utility. The company had previously allowed you to see the best dishes nearby and compare dishes inside a restaurant, but now the app also helps you find the best dish (e.g., steak, tiramisu, pizza, etc.) anywhere – whether that’s 10 minutes away, in your city, or even elsewhere in the world.

more...
No comment yet.
Suggested by Chintan Jain
Scoop.it!

Why Content for SEO & Role of Social Media in Search Engine

Why Content for SEO & Role of Social Media in Search Engine | MarketingHits | Scoop.it
Infographic on Why to use Social Media for Search Engine and use Content for Search Engine result position with viral marketing lessons from Google for business
more...
Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

Facebook Phone Is Now Just 99 Cents #facebookphone

Facebook Phone Is Now Just 99 Cents #facebookphone | MarketingHits | Scoop.it

This is not a good sign. Barely a month into the first "Facebook Phone's" life, the Facebook Home-sporting HTC First price has been slashed from $99.99 with a two year contract to just 99 cents with the same AT&T two-year agreement.


AT&T's own web site makes the situation look, if possible, worse, by displaying the original HTC First price, $350.99 and subtracting $350. That's a 99.72% discount.


Brian Yanish - MarketingHits.com's insight:

Wow, it looks like Facebook may have to rethink this one.

more...
No comment yet.
Suggested by Chintan Jain
Scoop.it!

How to Generate More Leads from 6 Steps of Marketing #Infographics

How to Generate More Leads from 6 Steps of Marketing #Infographics | MarketingHits | Scoop.it
Infographic on lead Generation business with procedure to generate more leads with the help of marketing in converting leads into sales with marketing
more...
Rescooped by Brian Yanish - MarketingHits.com from Public Relations & Social Media Insight
Scoop.it!

21 Quick Tips: How to Write a Blog for Your Business | Social Media Today

21 Quick Tips: How to Write a Blog for Your Business | Social Media Today | MarketingHits | Scoop.it

If you want to learn how to write a blog then you need to understand your customers and write content that they are going to find useful and engaging. Do your homework and you will get more traffic, more click and more leads.... 21 tips for better blogging...


Via Jeff Domansky
more...
Art Jones's comment, May 8, 2013 9:02 PM
Well said Neil!
Jeff Domansky's comment, May 8, 2013 9:08 PM
Art, Neil appreciate your thoughtful comments.
FOOD TECHNOLOGIST's curator insight, June 12, 2013 7:37 PM

21 Quick Tips: How to Write a Blog 

Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

Wi-Fi Indoor Positioning Firm YFind Launches Analytics Tool #trackingyou

Wi-Fi Indoor Positioning Firm YFind Launches Analytics Tool #trackingyou | MarketingHits | Scoop.it
Prepping for its US expansion, Singapore-based indoor positioning technology firm YFind has launched a broader analytics tool so that its customers can slice and dice foot traffic information in malls.
Brian Yanish - MarketingHits.com's insight:

Your phone is talking about you again!


This time to marketers to show where you are their buildings. Pinpointing your location so that they could place the products right before your eyes.

more...
No comment yet.
Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

1993 & 2013 #change

1993 & 2013 #change | MarketingHits | Scoop.it
more...
Elsie Whitelock's curator insight, May 9, 2013 5:06 AM

Who knew that a little smart phone could replace all of that technology!!!! The pace of change continues to increase.

Karasch & Associates Legal Video's curator insight, May 9, 2013 6:08 AM

All we can say as we look at this photo is WOW....how fast things can change.

Shotclip's curator insight, May 13, 2013 4:08 AM

Is this how most of us take photo's and videos now? The difference 20 years makes! 

Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

How eBay Worked With The FBI To Put Its Top Affiliate Marketers In Prison #ebayaffiliate

How eBay Worked With The FBI To Put Its Top Affiliate Marketers In Prison #ebayaffiliate | MarketingHits | Scoop.it
The knock at the door came at 7:03 a.m. 

Shawn Hogan, the CEO of a successful online marketing company called Digital Point Solutions, was sitting on his sofa. He didn't immediately answer the door. Then the key turned in the lock.

Nine FBI agents entered Hogan's upscale condo to serve a search warrant. They obtained access from a maintenance worker, according to a copy of the search report.

The agents took photos of his circular living room, and its wraparound windows looking out onto San Diego. Hogan's white cat appears in several of the pictures, perched unconcerned on a chair, but the real focus of the investigation was his computer equipment. Much of Hogan's apartment was a clutter of screens, hard drives and keyboards — which the FBI confiscated.

Read more: http://www.businessinsider.com/ebay-the-fbi-shawn-hogan-and-brian-dunning-2013-4#ixzz2SQKNgjCs
more...
No comment yet.
Rescooped by Brian Yanish - MarketingHits.com from Curation Revolution
Scoop.it!

Scoopit and Content Marketing Analysis

Analysis of two years of Scoopit use to curate and create content marketing.

Via Martin (Marty) Smith
Brian Yanish - MarketingHits.com's insight:

Thanks Marty for sharing.


SHARING is a key part of this web social economy we are living in right now. It started with content, (message boards, blogs) and now has moved on to cars (Zipcar), bikes (Citi Bike) and beds (AirBnB). 


We are becoming more connected than ever before and OUR online profiles, that WE and OTHERS create about US is driving this sharing economy.


Marty, I know you and I have never met in person but via Scoop.it and social sharing we are connected. Interesting how business is changing.

more...
Martin (Marty) Smith's curator insight, May 3, 2013 8:24 PM

Had fun creating a series of charts showing how each content marketing feed created on Scoop.it make a contribution to a tapestry of content marketing.

Martin (Marty) Smith's comment, May 5, 2013 4:29 PM
Agree Brian. When SHARING is at the core many things change such as: competition, how we scale, how we make money and how and what we support.

In a social sharing time we compete in a more collaborative way where rising tides lift all boats. I was shocked to be in a meeting the other day where someone was pithing the idea of unilateral zero sum benefit. Shocked because everyone I work with get it - that doing the right thing is increasingly the right thing to do. I wasn't going to convince this particular manager that WE are stronger than I or ME, but most of us are getting it and that is one of the things driving Scoop.it's success :).M
Susan Kay Daniels's curator insight, May 19, 2013 8:17 AM

I've had such a wonderful time bring new traffic to my site and meeting new friends on Scoop.it. I am pleased to share this slide presentation with you from Martin Marty Smith. I believe you will find it informative.

 

Warmly,

Susan Daniels

http://GoldenStarSocial.com

Social Media Marketing MEGA Resources

Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

A Focus on Distraction

A Focus on Distraction | MarketingHits | Scoop.it

TECHNOLOGY has given us many gifts, among them dozens of new ways to grab our attention. It’s hard to talk to a friend without your phone buzzing at least once. Odds are high you will check your Twitter feed or Facebook wall while reading this article. Just try to type a memo at work without having an e-mail pop up that ruins your train of thought.



But what constitutes distraction? Does the mere possibility that a phone call or e-mail will soon arrive drain your brain power? And does distraction matter — do interruptions make us dumber? Quite a bit, according to new research by Carnegie Mellon University’sHuman-Computer Interaction Lab.



There’s a lot of debate among brain researchers about the impact of gadgets on our brains. Most discussion has focused on the deleterious effect of multitasking. Early results show what most of us know implicitly: if you do two things at once, both efforts suffer.



In fact, multitasking is a misnomer. In most situations, the person juggling e-mail, text messaging, Facebook and a meeting is really doing something called “rapid toggling between tasks,” and is engaged in constant context switching.


As economics students know, switching involves costs. But how much? When a consumer switches banks, or a company switches suppliers, it’s relatively easy to count the added expense of the hassle of change. When your brain is switching tasks, the cost is harder to quantify.

There have been a few efforts to do so: Gloria Mark of the University of California, Irvine,found that a typical office worker gets only 11 minutes between each interruption, while it takes an average of 25 minutes to return to the original task after an interruption. But there has been scant research on the quality of work done during these periods of rapid toggling.

more...
No comment yet.
Rescooped by Brian Yanish - MarketingHits.com from Social Media Strategies
Scoop.it!

Seven Tips To Get More Social Media Followers - Forbes

Seven Tips To Get More Social Media Followers - Forbes | MarketingHits | Scoop.it
Amy Jo Martin, founder of social media consultancy Digital Royalty and author of Renegades Write The Rules, says the best way to build a social media following is through sharing.

Via Ivo Nový
more...
No comment yet.
Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

Shopping Around For Cheap Prices, Is The Most Popular In-Store Activity Among Mobile Users, Says Google.

Shopping Around For Cheap Prices, Is The Most Popular In-Store Activity Among Mobile Users, Says Google. | MarketingHits | Scoop.it

Most people may not yet be using smartphones to pay for goods when they are out shopping, but that doesn’t mean that they are not glued to their handsets anyway. Some research out today from Google indicates that among smartphone owners, some 79% can be classified as “mobile shoppers,” using their devices for some aspect of the shopping experience, from finding store locations through to finding goods. On top of that, among those who use smartphones for any kind of shopping or browsing, some 84% do so in physical stores. And when it comes to investing in experiences that consumers like, retailers should stick to mobile web sites: 65% of consumers prefer these to apps.

more...
No comment yet.
Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

Should Your Business Use Google Hangouts? #googlehangouts #google+

Should Your Business Use Google Hangouts? #googlehangouts #google+ | MarketingHits | Scoop.it

It wasn't that long ago that video calls were the stuff of science fiction. In Stanley Kubrick's 2001: A Space OdysseyThe Jetsons and David Foster Wallace's Infinite Jest such technology was presented as fantastical yet plausible.


In 2013, we've all been conditioned to accept video calls as mundane, one of the many communication tools at your arsenal. The technology is still so new, though, that you may be wondering what the utility is. The question is especially topical with the rise of Google Plus. There are lots of reasons to get on Google Plus, but Google Hangouts offer a clear competitive advantage over Facebook. For some it may be the only reason to choose Google Plus.


Facebook currently offers video chat via a partnership with Skype, but only for one-on-one calls. In comparison, Google Hangouts lets up to 15 people converse at once and open up the viewing for as many people as you want. After that, you can save the chat onto YouTube.


Not surprisingly, Google is citing Hangouts in its small business pitches for Plus. "Lots of different businesses and consumers use Hangouts," says Gretchen Howard, global director of social solutions at Google. "It's technology, but it's not scary." In its webpage for Hangouts for Business, Google presents Hangouts as a way to conduct meetings with far-flung staffers and forge a deeper connection with consumers.

more...
No comment yet.
Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

10 Ways to Master Writing For the Web

10 Ways to Master Writing For the Web | MarketingHits | Scoop.it
You've heard of SEO. You know about digital content. You're up-to-date on news and politics. You've made your way to PolicyMic. What next?
Brian Yanish - MarketingHits.com's insight:

This article provides many useful tips for writing onlne articles in this social sharing world we live in.

more...
Sara Pathirana's curator insight, May 9, 2013 11:17 PM

Yet to dig deep and comment!

Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

Optimizing For Facebook Graph Search: SEO Meets Social #facebookmarketing

Optimizing For Facebook Graph Search: SEO Meets Social #facebookmarketing | MarketingHits | Scoop.it

As Facebook Graph Search evolves and marketers begin to come to grips with the opportunities provided from the social graph, it becomes clear that a combination of both search and social media tactics are required if brands aim to improve visibility in the graph search engine results.


Today, I would like to focus on how you can utilize SEO and social sharing best practices to both optimize your Facebook page and foster engagement.

more...
No comment yet.
Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

Huggies Device Sends You a Tweet When Your Baby Pees #tweetpee

Huggies Device Sends You a Tweet When Your Baby Pees #tweetpee | MarketingHits | Scoop.it
Huggies in Brazil has introduced TweetPee, a device that sends you tweets whenever your baby has peed.
more...
No comment yet.
Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

Do’s and don’ts of photo-sharing mobile contests #MobileMarketer

Do’s and don’ts of photo-sharing mobile contests #MobileMarketer | MarketingHits | Scoop.it
Smartphone owners love taking photos, which is why brands are increasingly holding mobile-friendly photo-sharing contests. While a sure way to drive engagement levels, brands need to go the extra mile to make these contests really worth the effort.
more...
No comment yet.
Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

'Angry Birds' Is a Tough Obsession to Shake

'Angry Birds' Is a Tough Obsession to Shake | MarketingHits | Scoop.it
When an Angry Birds craving hits, it's hard to quiet.
more...
No comment yet.
Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

How to Use Pinterest Analytics: 6 Metrics Worth Measuring

How to Use Pinterest Analytics: 6 Metrics Worth Measuring | MarketingHits | Scoop.it
Is your business using Pinterest to reach your audience with one-of-a-kind visuals? Are you measuring your Pinterest marketing effectively? It’s crucial that any business understands whether their time spent on a social network is generating results.
more...
No comment yet.
Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

LinkedIn is 10 years old today: Here’s the story of how it changed the way we work

LinkedIn is 10 years old today: Here’s the story of how it changed the way we work | MarketingHits | Scoop.it

Today marks a historic moment for one of Silicon Valley’s biggest and well-known companies. It has been a decade since LinkedIn was founded as a business-related social network and now it has grown up to become a successful public company with more than 225 million members and nearly $325 million in revenue.


more...
Michael Gerard's curator insight, May 6, 2013 7:28 AM

If you still think that LinkedIn is only for those people searching for a job, than you really need to catch up with the rest of the world. Although this article reads a bit like a history paper, it does offer insight into a company that will only continue to increase its impact on the average worker. I especially like the comment that LinkedIn has become our own personal CRM system. If you haven't already, sign-up. . .  link to all of your key contacts. . . . engage with its online communities. . . . and use it to improve your marketing and sales activities.

Rescooped by Brian Yanish - MarketingHits.com from Curation Revolution
Scoop.it!

3 BIG Reasons Not To Miss The Social Media Revolution

3 BIG Reasons Not To Miss The Social Media Revolution | MarketingHits | Scoop.it
72% of small business that adopted a social media platform found that their traffic both virtual and physical increased.

Via Martin (Marty) Smith
Brian Yanish - MarketingHits.com's insight:

Willy Loman, I was just talking about him the other day with my daughter.


Todays buyer can easily knows more about a product than the person selling it. 


Salespeople, don't lie because your buyers will know and will move on.

more...
Martin (Marty) Smith's curator insight, May 3, 2013 5:08 AM

Personality Sells

There is a real "anti-sales" movement afoot. I'm sitting in a car dealership as I write this and I blame them (lol). The archetype of a used car salesman who believes deals can benefit him and him alone is a hard archetype to shake.

Willy Loman is long gone. Anyone, used car dealers included, who don't create mutual benefit will be hard pressed to survive in a time when I am using a car dealers wifi to type this post.

Once the web is present it is much harder to create unilateral benefit. Even car dealers, the good ones, realize every action creates an equal and opposite reaction in social media these days.

We are still a distance from where we need to be, but progress is clear and unmistakable. We will know we are there when car dealers sell cars like Apple sells iPhones.

So my favorite tip from this post is #3, use social media to create a personality. Personality is truth since it is impossible to fake that you are over time. Short term anyone can lie and fake anything, long term not so much.

Scooped by Brian Yanish - MarketingHits.com
Scoop.it!

Wearable Tech Fashion: What Would You Try On? #INFOGRAPHIC

Wearable Tech Fashion: What Would You Try On? #INFOGRAPHIC | MarketingHits | Scoop.it
Google Glass' coming-out party last month solidified the growing popularity of wearable tech fashion.
more...
No comment yet.