With the launch of Scoop.its new series of templates now marketers and business owners are offered new ways to brand their topics. Using these new templates, I’ve re-looked at the branding possibilities within the platform. As a long term Scoop.it user, it has become part of my marketingstrategy and I’ve seen a good return on my investment, both in traffic to my website, social networks and new clients.
Branding in today’s crowded webspace has many challenges, a business must find new opportunities to expand its reach and using content curation can play a key role in your marketing and branding strategy. Below are a couple examples of the branding options within the new templates with videos showing how to customize your topics.