A couple of weeks ago LinkedIn released its new Showcase Pages. Like subgroups in your groups – your Company Page can now have “sub pages” called now have sub pages.
This is a great idea for companies that want to really focus on a specific product or service or that have many sub-brands. For example, I was recently doing a conference for real estate professionals and Showcase Pages might be a great place to put different listings or different properties that you manage. You could share updates reflecting positive feedback form your clients or guests.