Things have changed online. Gone are the days when having a website was "chic" and enough. Oh, the good ol' days. While it now takes a bigger investment to succeed online, the benefits outweigh any excuses you can come up with. The fact of the matter is you have to be active on social networks and you have to have a strategy to stay in front of your customers.
There are tons of things a business owner should know about social media, but if I went through them all, we'd be here all day. Heck, we might even be here all week. But since you have some social to do, I don't want to keep you here too long. So here are 5 critical things to get you started:5 Things Every Small Business Owner Should Know About Social Media