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Social Media Demographics: The Surprising Identity Of Each Major Social Network

Social Media Demographics: The Surprising Identity Of Each Major Social Network | MarketingHits | Scoop.it
Being able to identify the demographics of social media audiences at a granular level is the basis for all targeted marketing and messaging.


Each social media platform has cultivated a unique identity thanks to the demographics of the people who participate in the network. Some platforms are preferred by young adults, who are most active in the evening, others by high-income professionals, who are posting throughout the workday.

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