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Is Texting the Future of Workplace Communication?

Is Texting the Future of Workplace Communication? | MarketingHits |

One-Liner Pitch: Cotap aims to be like WhatsApp for the workplace.

Why It's Taking Off: The app makes it simple for employees to quickly message anyone in their company and create group chats.

If Jim Patterson has his way, managers across the country may one day encourage their employees to text more inside and outside the office.

Patterson is the co-founder of Cotap, a mobile messaging app that launched for iPhone earlier this week with the promise of making texting more useful for the workplace. The app lets employees communicate through one-to-one and group messages in much the same way as consumer-facing apps like WhatsApp and MessageMe.

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