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A Marketer’s Guide to Navigating Search After Google Keywords Were Encrypted

A Marketer’s Guide to Navigating Search After Google Keywords Were Encrypted | MarketingHits | Scoop.it

Smart content marketers pay significant attention to search and social. Search is the leading way that people actively discover new information. We search for content more than 21 billion times each month in the United States, and more than 115 billion times around the world. When we click away from the search window, 85 percent of the time we click on the organic content links on the page, not the paid advertising links.

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