Find out how to use YouTube as a low-cost marketing tool to generate new customers and sales.
In his book Entrepreneur Magazine's Ultimate Guide to YouTube for Business, marketing and public relations consultant Jason Rich show you how to master the secrets of successful "YouTubers" and put your brand, product or service in front of millions of potential viewers. In this edited excerpt, the author offers nine ways businesses can use YouTube to attract viewers--and new business.
Everyone who uses YouTube has their own goals. The following are nine popular ways YouTube can be used as part of your overall online strategy to achieve your company's particular goals.