Facebook recently announced a new feature that allows users to embed their Facebook posts outside of the social network. Embedded posts allow users to take their posts from their Facebook Page and embed them onto external sites, including blogs and websites. The post embeds exactly how it appears on Facebook with photos, videos and hashtags and other content. Readers can interact with embedded posts by liking or sharing the post and liking the Page directly from the website.
So what does this mean for business Pages? Essentially embedded posts encourage users to contribute to your businesses's conversation on Facebook. Here are a few ways businesses can use embedded posts to their advantage.