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How does Facebook determine whether posts from pages are high-quality?

How does Facebook determine whether posts from pages are high-quality? | MarketingHits | Scoop.it

When Facebook announced changes to its News Feed algorithm earlier this month, it promised to continually update its Facebook for Business page on all things News Feed. The newest installment, posted Friday, aims to clarify for page administrators how it determines which posts qualify as high-quality content.


Software Engineer Varun Kacholia shared some of the questions Facebook asked its users while working on changes to its News Feed algorithm:

  • Is this timely and relevant content?
  • Is this content from a source you would trust?
  • Would you share it with friends or recommend it to others?
  • Is the content genuinely interesting to you, or is it trying to game News Feed distribution (e.g., asking for people to like the content)?
  • Would you call this a low-quality post or meme?
  • Would you complain about seeing this content in your News Feed?
Brian Yanish - MarketingHits.com's insight:

Great article to help you with the new Facebook ranking system.

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An iPad App To Make All Your Selfies Go 3D

An iPad App To Make All Your Selfies Go 3D | MarketingHits | Scoop.it
 Itseez3D, the first app to partner with computer vision technology company Occipital, can turn any picture you take with your iOS camera into a 3D object.
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Intermarché - "Inglorious Fruits and Vegetables" - YouTube

Intermarché - "Inglorious Fruits and Vegetables" - YouTube | MarketingHits | Scoop.it
Intermarché launched the Inglorious Fruits&Vegetables, a film, print, poster and radio campaign, celebrating the beauty of the Grotesque Apple, the Ridiculous Potato, the Hideous Orange, the Failed Lemon, the Disfigured Eggplant, the Ugly Carrot, and the Unfortunate Clementine.
Now you can eat five a day inglorious fruits and vegetables.
As good, but 30% cheaper. The inglorious Fruits&Vegetables, a glorious fight against food waste.
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INFOGRAPHIC: the ‘Average’ U.S. Facebook User

INFOGRAPHIC: the ‘Average’ U.S. Facebook User | MarketingHits | Scoop.it
There is no such thing as the average Facebook user, but play along with us: Fialkov Digital used Facebook’s audience insights to paint a picture of Facebook users in the U.S.
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New Career Opportunities Daily: The best jobs in media.
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Facebook: 23% of all Social Traffic in June (Pinterest Dips, Twitter Flat at 1%) [STATS]

Facebook: 23% of all Social Traffic in June (Pinterest Dips, Twitter Flat at 1%) [STATS] | MarketingHits | Scoop.it
Facebook’s slice of the social referral traffic pie got a little bit bigger last month, with the giant now accounting for almost one quarter of all social website visits, reports Shareaholic.
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Facebook Adds Estimated Daily Reach to Ads Manager?

Facebook Adds Estimated Daily Reach to Ads Manager? | MarketingHits | Scoop.it

Some advertisers on Facebook are seeing the estimated daily reach of their ad campaigns while creating ads in Ads Manager.

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Facebook tests 'Buy' button to let users buy stuff within site

Facebook tests 'Buy' button to let users buy stuff within site | MarketingHits | Scoop.it
Social networking giant Facebook announced Thursday it has started testing a new 'Buy' button that will allow users to purchase physical goods from businesses advertising on its site.
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9 Blogs That’ll Make You Better At Lead Generation

9 Blogs That’ll Make You Better At Lead Generation | MarketingHits | Scoop.it

Whether a business has products, services or both, the only way they can make a profit is by making sales. To do this, many companies use lead generation. New businesses, or those who are looking to improve their sales and learn more about the best ways of generating leads, may turn to lead generation blogs for tips, ideas and advice from experts and those with experience in this field.

What is Lead Generation

Lead generation is a way that businesses and individuals attempt to get potential customers interested in the services or products that they are trying to sell. Potential customers can then be turned into real sales. Traditional methods of generating leads are advertising, customer referrals, events and telemarketing. Modern strategies revolve more around utilizing technology and include organic search engine results, the Internet, social media and using specialist online lead generation services.

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The Ultimate Guide To Bigger And Better Titles (And by bigger, we mean Awe-inspiring)

The Ultimate Guide To Bigger And Better Titles (And by bigger, we mean Awe-inspiring) | MarketingHits | Scoop.it
You’re a business leader and marketer. You have been for years now, and you have quite a large stack of very successful articles under your belt.
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How to Perform a Hashtag Search Across Multiple Channels

How to Perform a Hashtag Search Across Multiple Channels | MarketingHits | Scoop.it
When you run a conference, event or Twitter chat, how do you monitor the traffic that is generated across multiple channels?


Do you know how to track conversations across Twitter, Facebook and Instagram?

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Choosing the Right Social Media Platform for Your Business

Choosing the Right Social Media Platform for Your Business | MarketingHits | Scoop.it
When it comes to social media, how do you choose which is the best platform for your business?
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8 Tips on What to Do With Negative Social Media Consumer Review

8 Tips on What to Do With Negative Social Media Consumer Review | MarketingHits | Scoop.it
Not everyone will not leave a positive comment about your business, according to this social media for business tips on customer review on why you should pay attention to them.
What should you do when you see a negative social media consumer review?
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Free High-Resolution Business Card Template PSD Files

Free High-Resolution Business Card Template PSD Files | MarketingHits | Scoop.it
Today we are publishing high resolution business card free templates , business card is an important part of your business when you provide someone it shows you
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'Airbnb Logos' Tumblr Pokes Inappropriate Fun at Company's New Logo

'Airbnb Logos' Tumblr Pokes Inappropriate Fun at Company's New Logo | MarketingHits | Scoop.it
Airbnb announced a big rebranding this week, including a new logo intended to be a symbol of belonging. But its detractors can't seem to pull their minds from the gutter.
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Get More Website Traffic with this Surprising Facebook Advertising Tactic

Get More Website Traffic with this Surprising Facebook Advertising Tactic | MarketingHits | Scoop.it

If you are a social media marketer and have not taken advantage of display advertising on Facebook, you are missing an outstanding opportunity. Not only will this yield one of the highest return on investments for your clients, it will help with brand exposure, lead to better conversion rates and provide a flexible budget which will lead to a more effective strategy.

One of the advertising tactics that is not often discussed is a particular type of Facebook advertising. This tactic can be used to get more website traffic and convert them to paying customers.

What is Facebook remarketing?


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5 Tips to Stand Out When Selling on an Online Marketplace

5 Tips to Stand Out When Selling on an Online Marketplace | MarketingHits | Scoop.it

The advent of online marketplaces, led by eBay nearly 20 years ago, has become a boon for small businesses. Whether they're brick-and-mortar stores or single entrepreneurs operating from home, sellers around the world have been aided in finding customers as never before. New niche marketplaces, as exemplified by Etsy, are bringing exciting new opportunities for growing businesses.


As the popularity of online marketplaces increase, small business owners and online shop creators may find it harder to stand out in the crowd. Customers are more knowledgeable and higher-quality goods are being sold online.


To overcome these challenges, follow these five best practices to make the business and its products stand out in a competitive environment:

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Access Facebook Pages’ About Information by Hovering Over Cover Images?

Access Facebook Pages’ About Information by Hovering Over Cover Images? | MarketingHits | Scoop.it

Some Facebook users are reporting that when they hover their cursors over the cover images of pages, they are seeing some of the about information for those pages.

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Grid Planning your Email Newsletter Layout

Grid Planning your Email Newsletter Layout | MarketingHits | Scoop.it
Designing your email newsletter has always been an art. Well maybe we also need to add a bit of science and a lot of common sense. But it is still an art; there are so many choices you can make in content, timing, personalization. Also the way the final email will look can have many variations. We all know the presentation of your mail can have big impact on your results and conversions, but the effectiveness of your email newsletter begins one step before that: by planning your email layout.
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Why You Couldn't Escape Weird Al's Marketing Blitz

Why You Couldn't Escape Weird Al's Marketing Blitz | MarketingHits | Scoop.it
With label unwilling to foot video bill, Weird Al partnered with multiple web sites for eight-day launch.


People with internet connections have probably noticed a lot of Weird Al Yankovic songs popping up in their feeds lately.


Every day for the past seven days, the reigning king of pop parody has released a new music video, each produced in partnership with a different content studio or artist, to promote "Mandatory Fun," his first album in three years.


Some videos were produced with some of the largest content portals on the Internet, including College Humor, Funny or Die, Yahoo Screen and Nerdist, which worked on "Tacky," the star-studded parody of Pharrell's "Happy." Others, like "Word Crimes," were produced by independent artists like Jarrett Heather, whose work Mr. Yankovic admires.

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Twitter acquires CardSpring to help fulfill 'in-the-moment commerce' dreams

Twitter acquires CardSpring to help fulfill 'in-the-moment commerce' dreams | MarketingHits | Scoop.it

Twitter probably isn’t the first company that comes to mind when you think of mobile payments, but the company has just made a big play in the mobile commerce space. The microblogging site today announced the acquisition of payments infrastructure company CardSpring to help with “the future of commerce on Twitter.”


CardSpring gives developers the ability to add their own applications to the payment network so retailers can apply discounts and coupons at checkout and customers don’t have to mess around with offline coupons. It also runs CardSpring Connect, a service that helps merchants manage the creation and deployment of special promotions for their businesses using services like FourSquare.

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10 Things That Set Entrepreneurs Apart From the 9-to-5 Crowd

10 Things That Set Entrepreneurs Apart From the 9-to-5 Crowd | MarketingHits | Scoop.it

Being an entrepreneur is similar to being a professional athlete, in the sense that many people want to play the role, but very few have what it takes to make it to the big leagues.


It also takes a great deal more than just a pre-determined skill set list to make it. Here are 10 things that set entrepreneurs apart from the regular workforce.

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4 Simple Ways to Harvest Reviews From Happy Customers

4 Simple Ways to Harvest Reviews From Happy Customers | MarketingHits | Scoop.it

Recommendations from people we know ranks #1, not surprisingly, as the most trusted form of advertising, according to the ‘Under the Influence: Consumer Trust in Advertising‘ report by Nielsen. In other words, word-of-mouth advertising!


Word-of-mouth advertising has taken on a whole new meaning in our online world. It’s no longer me telling you and a handful of others I know about a good or bad experience I’ve had with a business.


Today, word-of-mouth advertising might begin as an online comment on Facebook, Twitter or Yelp, but that comment has the potential to go much farther than my family,  friends and others that I know. It has the potential to spread to hundreds and even thousands of others. It might not, but it can.

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10 Jaw Dropping Clues That You Are Meant To Be An Entrepreneur

10 Jaw Dropping Clues That You Are Meant To Be An Entrepreneur | MarketingHits | Scoop.it
Almost every article on the internet suggests that entrepreneurial path is not for everyone, Here are 10 Jaw Dropping Clues That You Are Meant To Be An Entrepreneur.
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Does Your Organization’s Social Needs Mean You’re Always Alone?

Does Your Organization’s Social Needs Mean You’re Always Alone? | MarketingHits | Scoop.it

The demand for social media has no end in sight. Yet, every new social media network seems to take us by surprise as we try to invent new ways to “engage”. The business mantra of doing “more with less” was coined long before we knew the extent and implications of satisfying multiple internal departments and their social media reporting needs. Each department’s “imposition” eats into our budgets and ultimately leaves fewer resources on the table to do what we really want as an organization.


The irony is that if we look a little deeper into how the business operates we might find that we have some of the work done already. By adopting a more holistic approach to social media marketing we can reduce costs and even create a competitive advantage.


To develop a social media strategy that tackles multiple departments it must be structured to take advantage of standardized processes as well as disciplines already established within the organization. This creates synergy and avoids reinventing the wheel each time a new social media network comes into the fold.


Social media networks – the facts

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How to Increase YouTube Engagement Rapidly [Infographic]

How to Increase YouTube Engagement Rapidly [Infographic] | MarketingHits | Scoop.it
Are you looking for ways to increase your YouTube engagement? What if I told you, you can increase your YouTube traffic by a whopping 374%?
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Google Search App For iOS Has An Easter Egg Which You Probably Don’t Know About [Video]

Google Search App For iOS Has An Easter Egg Which You Probably Don’t Know About [Video] | MarketingHits | Scoop.it
We come across tons of new apps on a daily basis for different platforms, and some of them go beyond their advertised features and provide a few extra seconds of entertainment. We’re talking about Easter eggs here, if you’re on the same page as us.
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