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Can Apple Resist Google Now For iOS?

Can Apple Resist Google Now For iOS? | MarketingHits | Scoop.it

Is there room for two virtual personal assistants on iOS devices? With the recent release of Google Now for iOS, we’re about to find out.


On the surface, Siri and Google Now seem to perform the same functions. They’re both great for looking up restaurants, finding directions and phoning your friends. But where Google Now stands out from Siri is its ability to make pertinent suggestions based on information you’ve previously shared with Google, like your calendar and search history. So why is Google taking the effort to bring their award-winning Android app to the iPhone? 

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