MarketingHits
Follow
Find
308.4K views | +182 today
 
Scooped by Brian Yanish - MarketingHits.com
onto MarketingHits
Scoop.it!

5 Reasons Why Social Media Monitoring is Essential for PR

5 Reasons Why Social Media Monitoring is Essential for PR | MarketingHits | Scoop.it
The social media landscape has undergone a huge transformation in the last couple of years. Brands have gradually increased awareness regarding the importance of monitoring what their target audience says about them in the online environment. The incapacity of controlling what is being said on social media platforms about their products, services, staff etc. leads to a single outcome: keeping an eye on these channels and making sure that all mentions are appropriately dealt with.
more...
No comment yet.