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The three building blocks of brand positioning #branding #marketing

The three building blocks of brand positioning #branding #marketing | MarketingHits | Scoop.it
To discover the most powerful positioning area for your brand, you need to consider your customer, the competitive market and your own brand. In the second of 3 posts this week, we look at how to define these three building blocks of your brand positioning.
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Dinesh Chhagn's curator insight, August 9, 5:45 PM

This article communicates that in the process of brand positioning you should consider three things; Consumer needs, The brand direction itself and The competitive market in which it operates in.

Seung Ha's curator insight, August 13, 12:34 AM

Three important factors that are the cornerstone of building the brand positioning. @ashali89

Kailee.Zimmerman's curator insight, August 17, 5:53 PM

It is important to remember three things, your brand your market and your customers.

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