When Did Bacon Become Content for Business News? Forget relevant, honest journalism. Forget sex even. Today, bacon sells stories, brands and publications.
You've seen us on Scoop.it and around the social web now, let us help you and your business connect with your customers.
MarketingHits knows the power of content curation together with the proper branding and mobile friendly website design.
Nobody "Likes" a boring website, let us help you!
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This is our biggest update to profiles to date," the company wrote in a blog post. "Featuring a fresh design, the updated profiles focus on your bio, Tweets and photos, making it easy for you to get a glimpse into the people you care about on Twitter."
The redesigned profiles include three tabs: tweets, photos and favorites. The photos tab displays images you have tweeted, while favorites surfaces tweets you have favorited. User bios are also immediately surfaced in the profile view; previously, you had to swipe across the top of a person's header image to view his or her bio.
If you consider social media as a serious marketing channel, it’s important that you measure your efforts and see what’s working. It’s useful to think of it as a paid channel where you pay with your time.
Let’s say I want to promote one of the Terminus blog posts on Twitter. I can be lazy and just click the Tweet button next to the article and be done with it. But I don’t really learn anything from it.
I want to find out what makes people click on the links I share.
There are at least two things I can test:
Let’s look at each one.
s your business struggling to create conversations on Twitter that grow your network in a meaningful way?
Then you might want to try promoting your brand through giveaways and contests.
A Twitter campaign is similar to Facebook campaign, in that your products and services can be put in front of your followers with eye-catching offers and incentives. One of the best ways to accomplish this is through images and targeted hashtags that are consistent with your message.
Here are several fun ways to set up and launch your next photo contest with Twitter:
Recently, Twitter announced on its blog that it is testing a way to discover and buy products directly on Twitter.
It has selected a few partners for the limited beta, and it isn't very widespread yet. While we have noted similar rollouts before here at SocialFlow, this is again worth highlighting because it shows how social media is taking center stage as a discovery platform, and it follows logically that sometimes users are going to want to buy the things they discover.
There is a whole load of internet that you’ve probably never seen, and won’t ever see in the future. Since it’s Friday, we recommend that you check out theuselessweb.com, a site that — as the name suggests — will magically take you a random “useless” website on demand.
The people who hold the purse strings do not care about the vanity numbers and ego massaging that social media metrics can provide. Fluffy updates about follower counts, YouTube views, and comments do nothing but get in the way of the things they want to hear about. How much are you spending, and how much is it making? If you want to get the CFO on your side, you need to start analyzing what you’re doing and start speaking their language.
SEO and PR go together like hand and glove...well they should. This presentation is built to help you navigate those tricky waters if you are an SEO. It also outlines several ways you can be a little more like your friends in PR and even use some of your skills to help them.
There’s no point paying for ads on social media because brands can market themselves for free.
Wrong. Targeted advertising on social media upgrades your organic marketing campaign, efficiently acquiring new customers and leading to greater sales conversions.
When we think about branding our first thoughts often centre around our name, logo, colors and maybe a tagline. But branding is so much more!
Branding isn’t the same as marketing, although it is a piece of the marketing equation.
Marketing is what we do to promote our business, whereas branding is more about who we are, and capturing and showcasing who we are through our branding.
|Rescooped by Brian Yanish - MarketingHits.com from Content Curation News > Stay up to date on the latest trends|
You might be surprised to learn that the number one article on “The New York Times” in 2013 wasn’t an article, it was a quiz.
This quiz, “How Y’all, Youse and You Guys Talk” aimed to answer the question “What does the way you speak say about where you’re from?” In less than a dozen days, the quiz received more traffic than any other article on “The New York Times” launched during the entire year.
In fact, OkDork reports that over the last several months 8 of the 10 world’s most shared articles were quizzes.
The data proves some quizzes are unequivocally shareable and engage the masses, while others fail horribly, but why? Find out what makes a quiz great and how quizzes are being used as an amazing content marketing tactic.7 key principles of a killer quiz
There are many elements that go into a blog post to make it more prone to widespread distribution like optimizing all your content for easier sharing on Twitter.
Most businesses today understand the value of marketing on Twitter and sharing their various forms of content on the social network, but most don’t have any idea of how to develop blog posts with Twitter in mind from the very beginning of the content creation process.
There are two approaches to making your blog more Twitter friendly from the beginning. The first is catering the subjects you’re covering in a blog post to what will fair better on Twitter, while the second is fine tuning the elements of your individual blog posts and your overall blog to be more easily shared on Twitter.
Lets dive into the second approach and focus on how to make your blog more Twitter friendly by focusing on adding specific elements in each blog post and setting up your overall blog for ongoing success on Twitter.
Facebook’s goal with the news feed, as they describe in an announcement today, is to show everyone the right content at the right time.
Occasionally people would miss the stories that are important to them due to how Facebook’s news feed ranks content. They have been getting feedback from users saying something they’re only interested in a post from a friend or a Page at a specific moment, like while a sports game or TV show is airing.
There are other times when posts that are a day or two old, and no longer relevant, surface in a user’s news feed.
To combat these issues, Facebook has announce they’re releasing an update to how they rank content in the news feed. This update will look at two new factors to determine if a story is more important in the moment than other types of updates.
It’s a great problem to have—tons of content and lots of social media channels to connect to your audience.
That’s where About.com—one of the most visited sites on the Internet—found itself. Team members wanted a way to streamline their social media publishing process so they could have more time to connect with fans and build relationships with users.
Buffer’s simple scheduling and intuitive team management quickly earned it an important place in the About.com team’s workflow. Now members work more efficiently and save time so they can focus on the content creation that’s at the core of their business.
Read on to hear more about About.com’s Buffer success story from Matthew Knell.
Adults in the U.S. will spend an average of 21 minutes per day on Facebook in 2014, or 6 percent of their digital time, but 10 percent of U.S. digital ad spending goes to the social network, whereas in other digital media categories, U.S. adults’ digital time usage percentages are higher than digital ad-spending percentages, according to new data from market researcher eMarketer.
How do you measure social media return on investment (ROI)?
It’s the age-old question. For many social media marketers, brands and entrepreneurs, calculatingexactly what they’re getting back out of their (often very intensive) social media campaigns has proven to be a particularly difficult nut to crack. The secret, however, lies in testing.