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Using Content Curation To Find New Customers. Being an Internet marketer for many years I’ve seen the landscape change many times but one thing has stayed the same “Content is King”, when it comes to driving traffic to a website. As a business owner we all want to get new customers to our websites. Many have tried blogging to drive traffic to their website and due to a shortage of hours in a day they end up dropping the blog or hiring ghost writers to develop content for the site. We now have a new player on the net and it comes in the form of Content Curation. No it will not completely eliminate business owners creating content for their website but adds a whole new area of content development for a website. Over the past two years I’ve tested different content curation sites and tools and have found Scoop.it to be the leader in both innovation and traffic building potential. Below are examples on how Scoop.it can drive traffic and help to show the world, yes the world that your business knows your market. In this article are 3 areas that when done correctly can drive new traffic to your business or brand?. *** If you would like help setting up a Scoop.it traffic generator for your company. Contact Brian at 1-888-535-9139 or Email Me ideas@marketinghits.com *** 
Jim Allen, III's curator insight,
April 2, 1:13 PM
Well worth the read no matter your experience level. Get a head start or a new perspective, just read and put into action. 
David Allen's comment,
April 4, 9:45 AM
Hi Brian, I find your scooped topics quite useful. Thank you for your insights.
readywebtech's comment,
April 23, 1:39 AM
Nice topic! I got new information.
Nice topic, I thought it is very useful. Delete the scoop?
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From nail art designs to food art, it seems you can create anything with just about everything. We're sure most of you are familiar with 2Dcoffee art and it's by all means hugely impressive. However, when we discovered that artists had gone one step further, coffee was suddenly turned into a 3D wonder. Using coffee, froth and a hell of a lot of patience, these artists have crafted everything from 3D cats, cartoon characters and zoo animals. Some have even combined two or more cups to create an even more impressive piece of 3D coffee art. Delete the scoop?
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Gmail users could be seeing the service getting a redesign soon. Following reports by Android Police about leaked screenshots of the update during Google I/O, we’re also hearing that the email service will feature five tabs to categorize emails for better organization. These changes will be available for not only on the Web, but also for iOS and Android devices. Delete the scoop?
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Writing powerful blog headlines that pique a reader’s interest is crucial. And, knowing how to write blog headlines that get people reading is a key skill of writing your online marketing copy. As we all know, we have just seconds to get someone interested in what we have to say online. Sometimes it can seem like an uphill battle in this noisy world, one that we may even lose from the get-go with a headline that, well, just doesn’t work. It may be clunky, or confusing or plain-old boring. Writing powerful blog headlines that pique a reader’s interest is crucial. And, knowing how to write blog headlines that get people reading is a key skill of writing your online marketing copy.
Brian Yanish - MarketingHits.com's insight:
This article covers many article headline tips that will grab your reads attention. Delete the scoop?
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Free Weekend is back! In celebration of Geek Pride Day, New Relic is buying new Code School users two full days of access to all courses and resources. Geek out with Code School and New Relic from May 25th to May 26th by enjoying course Path technologies like Ruby on Rails, jQuery, JavaScript, iOS, and Git. Click here to see all courses. If you’ve ever wanted to try out Code School, this is the best time to take our content for a test drive and see how it compliments your learning style. Take the weekend to refresh your skills or learn something new. Sign up for Free Weekend now, and don’t forget to spread the word!
Brian Yanish - MarketingHits.com's insight:
Have you ever wanted to try coding? To celebrate Geek Pride Day sign up for a FREE code school weekend. Delete the scoop?
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A new report from online business community Manta shows that, desperate to increase sales numbers in 2013, American small business owners are turning up on the social web in droves.
Via Florinel Nicolai Deciu 
Ivon Prefontaine's curator insight,
Today, 11:26 AM
An important consideration for me moving forward. Delete the scoop?
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Web Design Advice: Videos make for Great Content Quality content still remains one of the best ways to engage your online audience, but recently the trend has shifted towards video. In fact, Cisco predicts that by 2016 nearly 90% of all web traffic will be video. Video marketing offers a few unique advantages over its written counterpart. Try using both forms of content to give your online marketing the one-two punch it needs. Are you still unsure about video marketing? Here are five reasons you should consider uploading a video to your site right now to propel your business forward (before everyone else does):
Brian Yanish - MarketingHits.com's insight:
Key points: 1. Videos increase Brand Trust 2. A picture is worth a thousand words 3. People are increasingly turning to YouTube for info 4. SEO has gone the way of video 5. Videos set you apart from your competition 
Michelle Gilstrap's curator insight,
May 24, 1:22 PM
If you are not using Video, you should consider it. It is the wave of the future, and with smart phones, why not consider doing short videos? Delete the scoop?
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The Conforming Merida If you somehow missed the entire Merida makeover uproar, here are the facts:
Brian Yanish - MarketingHits.com's insight:
It'll be interesting to see how Disney handles this one. With all the Disney dollars I am sure that character design research and user/viewer groups studies were conducted before the final character design was approved. As a marketer, father of four lovely young women and grandfather of three cute little girls I like to watch how marketing influences their decisions. Just the other day I asked my oldest granddaughter (age 7) why she always got the girl toy with her McDonald's Happy Meal even though she liked the boy toys that were displayed. She said that she had to or she would be lying to McDonald's, so grandpa explained how marketing works. I am happy to report, that her last happy meal included a cool boy toy. Delete the scoop?
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There's a common misconception floating around Silicon Valley that ideas mean nothing, and execution means everything. But the reality is much less binary and much more nuanced. If you can check off the items below, you have a much higher chance of being successful. Delete the scoop?
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A cloud for people, friends, and companies. Copy is the easiest way to store, protect and share amazing things. It keeps your computers in sync and your files available from anywhere, even on your mobile devices. With Copy, you can also easily share files with anyone publicly or privately. Copy for companies extends the cloud storage and sharing benefits into corporate environments with user and group management and added control of proprietary company data.
Brian Yanish - MarketingHits.com's insight:
20 GB - It's FREE!!! Delete the scoop?
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Search engine optimization has not been dependent on a minimal number of factors for a long time now, such as number of times a keyword appeared on a page, and it continues to become a more complex web of on and off-page factors every month. One of the more recent factors that has had an impact on search ranking is social media. This infographic breaks down ways that social media influences the visibility of your website in search results, including:
Via Lauren Moss 
Jayne Courts's comment,
May 22, 3:54 AM
Venkatesh - if I am able I give my site as much media support as I can. As a social media trainer I need to 'try out' media before I can teach others to use it and give an insight into which is useful and which is not. So I tend to put my site and what I am doing out on the various social media platforms at least twice a day - I don't over emphasise my site because that can be counter productive (people switch off if all they see from you is self-promotion) and so it is keeping your presence alive but not switching off potential clients by constant ME, ME, ME. I perform both SEO services and social media training for others (see - just a bit of self promotion LOL)
Venkatesh Iyer (venkyiyer.com)'s comment,
May 22, 5:28 AM
Jayne, Thanks, but to be truthful, my comment wasn't addressed at anyone specific! I was just trying to get all readers (of my comment) to reflect on the extent to which they (positively) use social media to support their site. I am very interested in feedback in this issue, because I have been dithering about launching my site for a long time now.
Michelle Gilstrap's curator insight,
May 22, 12:18 PM
SEO and Social Media why it works and how it helps your ranking. Excellent infograpic. Delete the scoop?
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The infographic gives an overview of how busy the social media ecosystem has become by picking out some top stats for the 8 main social networks including Facebook, Twitter, Pinterest, LinkedIn, Google+, YouTube, Instagram, and Tumblr. Via Soraia Ferreira, Jeff Domansky Delete the scoop?
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Is there something you've always meant to do, wanted to do, but just ... haven't? Matt Cutts suggests: Try it for 30 days. This short, lighthearted talk offe... Delete the scoop?
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The Content Marketing Institute (CMI) has releasedbenchmark research projects in North America, Australia, and the United Kingdom. One overwhelming consistency across all the marketers we’ve surveyed relates to content marketing effectiveness. Across the board, only 33 percent of marketers deem their efforts as effective. Now, if that was a batting average, we’d be all-stars, but… There are a number of reasons for this, including the fact that this whole content marketing thing, even though hundreds of years old, is still relatively new to us marketers. After all, who told us that we’d actually have to be content publishers at some point in our career? Delete the scoop?
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![How Restaurants Should Use Social Media [INFOGRAPHIC] | MarketingHits | Scoop.it](http://img.scoop.it/bKQAhvOGsmq9oKC-agLNdDl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
For restaurants still grappling for an entry into the social media space, or ones plagued by a lack of direction, Digital Dining has produced a helpful infographic that illustrates 10 different ways restaurants can use social media to their... Delete the scoop?
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Facebook has one billion users, and I think many businesses consider that the end of the conversation when it comes to where they spend their time and effort on social media. Delete the scoop?
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In the age of the internet Google search results, Facebook and LinkedIn are creating the first impression. Business professionals can't afford to ha. Via Ally Greer
Brian Yanish - MarketingHits.com's insight:
I would agree Ally, it's hard for an individual to be on every social platform. To grow your personal brand, focus on one or two platforms and be engaging. It is not about the numbers it's about the people connections. 
Ally Greer's curator insight,
Today, 12:47 AM
I wouldn't say I'm the biggest advocate of YouTube, Pinterest, or Instagram for professional purposes, but of course you can turn any social channel you wish into a way to express yourself in any way you want to be perceived. Aside from that, some (very) simple tips on getting started with building your personal brand on the major social networks. Delete the scoop?
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LinkedIn holds a lot of value to marketers as a business focused on B2B, as it gives the opportunity to connect with potential clients and partners. Via Martin (Marty) Smith 
Martin (Marty) Smith's curator insight,
May 24, 8:18 AM
LinkedIn feels like the mostly undiscovered diamond in the rough in Interent marketing. Delete the scoop?
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Fun Hanging out with Ally (from @Scoopit), Tim and Jonathan today. NOTE: We had some bumps and the conversation starts at the 6:00 mark. Via Martin (Marty) Smith, Ally Greer
Brian Yanish - MarketingHits.com's insight:
Great Hangout!!! 
Crystal Coleman's curator insight,
May 24, 7:27 PM
Sad that I missed this, but look forward to watching the recording later.
Ally Greer's curator insight,
May 24, 8:33 PM
This morning's conversation was seriously awesome! Coming together, telling stories, and having a purpose is extremely inspiring. Check out the video to watch the entire talk!
Martin (Marty) Smith's comment,
Today, 7:03 AM
Fun to talk about my favorite topics (Internet marketing, community, saving the world) with such dedicated and smart fellow travelers. Appreciate the invitation and the company : ).M
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SignUpAnywhere is a FREE HTML5 app that allows you to collect email addresses even when you are offline. It automatically syncs when you are back online and can be downloaded as a simple .csv file. https://www.signupanywhere.com No Wi-Fi, no problem Even if your connection is flaky or non-existent you can still keep collecting email addresses. As soon as your device has a connection the data will automatically sync. Use on many devices SignUpAnywhere has been designed for the iPad but works perfectly on any Android device or iPhone. You can have several devices signing up to the same list or multiple lists on the same device - the choice is yours.
Brian Yanish - MarketingHits.com's insight:
Have a look at this new HTML 5 app that can help you build your email list. Easy to use, it auto syncs email addresses you collect into Campaign Monitor or MailChimp. You can also download the .csv file and add them to your newsletter software. Where to use: Doing a trade show Book signing Retail Hotel front counter Auto dealer Conference Restaurant Coffee shop and the list goes on... Hey you could even use it at a wedding and follow up with your guests. Delete the scoop?
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Here's what marketers need to know about Glass. Glass presents obstacles—from its odd look to its current $1,500 price tag. Google knows this, and it has addressed it by partnering with Warby Parker to design less geeky frames. Google's real problem is selling people on a new technology they're not even sure they need. It's the same issue Apple faced with the first iPhone. Many people think Glass is augmented reality, but it’s not. Instead, Glass is tethered to your smartphone, and it visually recognizes your environment. Delete the scoop?
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According to a new infographic from Demand Metric, 60% of people have been inspired to seek out a product after reading about it. Delete the scoop?
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Even the most social-savvy business owners can get caught up in the numbers game: counting and recounting likes, followers, fans, retweets, shares. Not to say those numbers don't correlate to how well your business connects with customers online, but 100 shares doesn't necessarily mean 100 sales — and it certainly doesn't measure the potential value of those 100 shares. For example, were any of the 100 fans sharing that post actually influencers? Did the fans in question sign up for your list, or share and forget? Are your likes and follows actually impacting your sales? Many business owners wouldn't know how to start answering those questions. Delete the scoop?
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In the "Google Facebook" Google+ vs Facebook stakes, Google+ is less popular, but that could change as Google puts more resources on the social site. Via massimo facchinetti Delete the scoop?
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Traditional media is on the decline and we can now identify "influencers" with relevant content pipelines to help us. Now what do we do about it? All the old “pipelines” for our content are drying up. So one viable alternative is to borrow somebody else’s pipeline. Today, bloggers, podcasters, and home video producers are gaining consumer mindshare through their passionate and entertaining content. No wonder this is the new media gold rush — influencer outreach. I have a 360-degree experience with this trend as I strategize with clients, advise agencies, and become a target for outreach programs myself. And what I see is not pretty. Sure we have tons of content. We have lots of wonderful new alternatives to identify influencers. Now, what do we do about it? I think the core competency that needs to develop is a mindset transformation from a “purchaser of ad space” to a “developer of relationships.” Here is a model to get you thinking about this in a new way.... Will it be celebrity, advocates or influencers? Via Jeff Domansky 
Jeff Domansky's curator insight,
May 20, 2:31 PM
Mark Schaefer offers up new ideas on influencers and suggests an interesting new approach. Will it be celebrity, advocates or influencers? Delete the scoop?
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Getty Images touches people in a new campaign created by AlmapBBDO. It gives continuity to the awarded campaign "From Love to Bingo" to divulge the videos from the image bank that is the world leader in the creation and distribution of visual content. Delete the scoop?
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