Marketing Your Small Business
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Marketing Your Small Business
Helpful information on marketing your small business
Curated by Tia Ribary
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Rescooped by Tia Ribary from Sales Best Practices (sales.eu.org)
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15 Ways to Grow Your Business This Year

15 Ways to Grow Your Business This Year | Marketing Your Small Business | Scoop.it
Call someone -- a client, a business contact, a mentor. Make a connection. Then put your phone away for at least two hours. Seriously. Photo: Alfredo Cacer

Via Laurent J.V. Dubois
Tia Ribary's insight:

Absolutely a must read article filled with truly great and "simple" ways to grow your business. Practical advice with clear action steps.. If you read only one article, read this one!

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fivesquid's curator insight, January 5, 2015 10:57 AM

Starting a business nowadays is quite cheap but growing it shouldn't cost millions either, with micro services it's becoming a lot easier to see results instantly. 

John Norman's curator insight, January 5, 2015 4:52 PM

Overwhelmingly full of common sense that many think "oh yes I must do that" but DON'T. Discover the new you by doing at least 10 of the 15 things listed and reap the rewards in 2015

Cloudstaff's curator insight, January 5, 2015 8:56 PM

These are ways on how to grow your business this year. You can also visit http://cloudstaff.com/company to find other ways to improve your business this 2015.

Rescooped by Tia Ribary from Business Improvement
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Is Your Sales Funnel Flawed?

Is Your Sales Funnel Flawed? | Marketing Your Small Business | Scoop.it

Via Daniel Watson
Tia Ribary's insight:

Interesting thining about this "new" funnel and the impact that online access has on today's purchasing decisions. Purchasers have so much more information at their fingertips! Reviews on search engines, via social media, etc. have such an impact on purchasing decisions...which certainly was not the case 100 years ago!

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Daniel Watson's curator insight, February 25, 2013 6:14 PM


Most small business owners would have a certain level of awareness of the sales funnel as portrayed in the image above, but may not be aware that for the last 100 years or more, most marketing activities of small business owners have been directed at moving potential customers further down the funnel, to the point where they eventually take action and purchase something.


Most current marketing by small businesses still tends to be designed with this particular sales funnel in mind, but like everything else, what was relevant 100 years ago, may be less relevant in today's vastly different consumer environment.


This excellent article, suggests that this widely accepted model is now flawed and it provides a new sales funnel model that all business owners should seriously consider, before they commit resources to future marketing endeavours. 

Randi Thompson's curator insight, February 26, 2013 9:52 AM

Are you using a sales funnel yet?  If not, maybe you should think about what you are doing in your marketing...

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The Secrets of Successful Selling

The Secrets of Successful Selling | Marketing Your Small Business | Scoop.it
Tia Ribary's insight:

Rarely does a sales article put it so plainly, in clear steps, on how to open, support and close the sale, as well as overcome client concerns. I've had a fair amount of sales training in my day (and supported numerous sales teams). Although written rather technically, this is a good go-to article for what to do...when you need it! And, all small businesses need to make sales!

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BSN's curator insight, October 27, 2013 9:56 AM

The Secrets of Successful Selling

 

#business #management 

laura owen's curator insight, October 27, 2013 6:38 PM

Great

Ade Omomo's curator insight, October 28, 2013 6:45 PM

A good collection of high level tips showing all the stages of the sales process