In our newest white paper, Beyond the Big 3: Five Killer Strategies to Dominate LinkedIn and Pinterest, we build on concepts shared in Five Killer Strategies to Dominate Social Media’s Big 3: Facebook, Twitter and YouTube.
"Facebook’s new Timeline for business pages has brought many opportunities to many page administrators. From cover images to profiles images to milestone images, but all have unique sizes that are not standard..."
"The burgeoning tablet market has made understanding trends in hardware important when optimizing a website to create a relevant customer experience. This infographic includes information about the habits of tablet shoppers, including some exclusive data from the new Monetate EQ report."
"[...] As marketers it is important that we understand how consumers use technology from mobile to the social Internet. At ExactTarget, we spent some time looking at the most recent research over the digital consumption behavior of Australia. Here's what we found ..."
"Today, 46 percent of all U.S. adults own a smartphone, and more than half of them use the device to shop online. While these mobile consumers are browsing and buying, businesses without a concrete mobile presence are missing out. Take a look below to find out why it’s time to make mobile marketing a priority and how to do it well..."
"[...] Sure, that’s a lot of people, but how many of them use Facebook applications? Well, over 20 million applications are installed per day and the most popular applications have reached audiences of tens of millions of people, with one of the most popular apps reaching an audience of over 50 millions..."
"The most prominent brands in the world are defined by their colors. Think of McDonald’s golden arches, the name Jet Blue, and UPS’ slogan, “What can Brown do for you?” These companies, and many others, strategically use colors in their logo, website, and product to appeal to customers. As a B2B marketer, it’s important to think about how you utilize colors and what the colors you choose say about your business..."
"Facebook allows us to obsess over the mundane details of our friends’ lives, and Google+ has made hanging out a legitimate activity even for people over the age of 17. So all the Web needed to finally become high school all over again was a way to tell who the popular kids were. Now it’s here in the form of Klout, a company that assigns a numerical value to how influential you are online..."
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