Last December, Facebook began prompting users of its flagship iOS application to download its Facebook Messenger app, and the social network also began prompting mobile users to encourage their friends who had not yet downloaded Messenger to do so. Soon, according to reports by TechCrunch and The Verge, Facebook mobile users who wish to chat will not have a choice, as messages will no longer be available in its iOS and Android flagship apps.
At the annual MIPTV Media Market in Cannes, YouTube global head of entertainment Alex Carloss delivered a keynote address about online video fanbases. In the 15-minute speech, Carloss laid out the difference between an
Sylvain Richard's insight:
Audience vs Fanbase and why you should check out the latter.
Have you made a spelling mistake or grammatical error on an Instagram post? Frustrating, right? Here's an easy way to edit post copy on Instagram without losing engagement. The following how to explains the process on an iPhone.
Sylvain Richard's insight:
A short Instagram tutorial : "How to Edit Post Copy on Instagram".
“SEO has changed dramatically in the past several years, and with increasing emphasis by Google in search quality, the Knowledge Graph and improving search quality, these changes are only likely to accelerate,” “What it means for publishers is that they need to focus their SEO strategies on where Google is going, not on ‘what works now.’
Are you getting the most out of Pinterest? If you’re just pinning images without seeing much traffic to your site, additional sales or engagement from your followers and other Pinterest users, you should reevaluate how you use your account. Consider a Business Account Pinterest business accounts make it possible for you to verify your account …
Twitter’s Vine allows you to create a lasting impression with a 6-second looping video. Launched over a year ago on iOS, it pioneered the video-sharing app market and quickly reached 13 million users, less than 6 months after it rolled out (40 million today). Fastly-developing? Vine surely is and is even ranked #2 in the …
Interest-based content curation was only a vision 2 years ago when we launched: in a post Web 2.0 world, we felt that more and more we are the content we publish. Whether we liked it or not, we would all need to become media - a problem for busy professionals who don’t have time or inspiration for that and whose primary expertise is often not to be a content publisher.
Since then, publishing-by-curation rapidly turned into an important trend as 1,000,000 freelance professionals, community managers, content marketers, educators, knowledge managers, thought leaders, and more are now using Scoop.it to demonstrate and share their professional expertise, develop visibility for their small or mid-sized businesses or to make the company they work for smarter. Continue reading →
On the heels of the ability to upload four pictures per tweet and to tag others in pictures, Twitter has announced more updates that will change the way your page looks and even what you can do with it. All of these changes culminate to create new social media marketing opportunities for you. If you …
Recently, LinkedIn announced that all users can now post and share content on LinkedIn. This announcement took the site from a basic social networking site to a networking and publishing platform, meaning it becomes much more powerful for your business. The Perks of Publishing on LinkedIn Last month, LinkedIn announced that it boasts more than …
Influencer marketing can be incredibly powerful. It harnesses the power of a respected figure and turns it into a ball of social marketing energy – but the potential of the energy depends on the influencer and how that influencer genuinely feels about the product.