See the original story in Japanese. Tokyo-based mobile app developer Nagisa introduced an Android version of its movie app Slide Movies today. The app allows you to create a movie by only choosing several still images. It can focus on a face in every frame using the face recognition technology on smartphones, in addition to […]
Asian ad agencies took home 144 Lions in their luggage from Cannes this year. It was a strong performance from the region, but surprisingly, this is down from last year's tally of 168 Lions.37,247 entries were received by Cannes this year - around US$28 million in entry fees - and 6,149 came in from Asia. In terms of Asia Pacific, Australia and New Zealand submitted another 2,041 entries on top.From these entries Asia shared 1 Grand Prix; 2 Product Design Lions; 29 Gold Lions; 46 Silver Lions; and 66 Bronze Lions.Japan lead the way with 46 Lions, India with 28 Lions, China with 21 Lions followed by Singapore with 17. Here's Campaign Brief Asia's breakdown of Asia's performance at this year's Festival.JAPANJapan submitted 1147 entries to Cannes this year and won 46 Lions - 1 Grand Prix; 17 Gold; 13 Silver; 15 Bronze. Last year Japan won 33 Lions.
An ad agency exec has applied his marketing prowess to help funnel aid to victims of Typhoon Haiyan by starting a movement of "unselfies." Nicholas Bordas, VP at TBWA/Europe and president of Being Worldwide, proposed the idea, which he had spotted...
Webmarketing & co'm Les 10 choses à savoir sur le réseau social N°1 en Chine : Sina Weibo Webmarketing & co'm Nous allons vous présenter les 10 choses à connaitre sur le réseau social numéro un en Chine : Weibo.
How would you react, if one day, your children vanished the moment you take your eyes off them? That was what over 4,804 families went through in Malaysia in 2012. Sadly, child abduction is not so uncommon in the country.
Leave it to the Japanese to come up with a cute, digital, gamified solution to get kids to eat their veggies.
To promote its Azuke No Moto seasoning sauce for vegetables, Ebara Foods — with the help of agencies Beacon Japan and Leo Burnett Japan — created a online game for kids called “Funfair in Your Mouth” that turns play that turns eating vegetables into a fun, virtual experience.
The game uses your computer’s camera to put you and your kid on a virtual rollercoaster and jet plane rides where the goal is to virtually “chomp” as many veggies as possible in each level. The game’s software analyzes your facial movements, so to chomp down on an incoming virtual veggie, you have to actually open and close your mouth at the right time, in a biting motion.
The whole thing is super cute and very clever, even if its efficacy may be questionable.
The Online Advert titled Mobile App For The Visually Impaired was done by DDB Singapore advertising agency for product: Telecommunications (brand: Starhub) in Singapore. It was released in the Jun 2013.
"Starting December, we'll make surprise visits to maternity wards across Mumbai, and drop off baskets full of love and blessings for mothers and their new-borns. Just our way of making every baby girl's first moments a little more special. And of reminding every family, just how blessed they are to have a daughter. " http://girlgiftbasket.com/
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