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Rescooped by Cristina Zderea from Lot de sources pour étancher sa soif de culture : banque, relation client, CRM, marketing, management
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6 façons d'asseoir votre expertise en marketing digital - Webmarketing & co'm

6 façons d'asseoir votre expertise en marketing digital - Webmarketing & co'm | Marketing trends | Scoop.it
“6 façons d'asseoir votre expertise en marketing digital Webmarketing & co'm Aujourd'hui le marketing sur internet est constitué d'un ensemble varié de domaines : optimisation pour les moteurs de recherche, community management sur les réseaux...”
Via Moustan Saifoudine
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L'inbound marketing expliqué à ta mère - Le JCM | Journal du Community Manager

L'inbound marketing expliqué à ta mère - Le JCM | Journal du Community Manager | Marketing trends | Scoop.it
Tu as toujours eu du mal à expliquer ton job ou à parler de ce concept passionnant ? L'inbound marketing expliqué à ta mère vise à résoudre ce problème.
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10 Tips for Successful Media Appearances

10 Tips for Successful Media Appearances | Marketing trends | Scoop.it
Career Management - Media appearances are essential if you want to build your personal brand and emerge as a recognized industry expert. Learn 10 tips for mastering media appearances, and five key guidelines ...
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15 Free Tools for Instant Content Ideas

15 Free Tools for Instant Content Ideas | Marketing trends | Scoop.it
Stuck for content ideas? Try these (mostly free!) tools to get instant inspiration from word relationships, visual associations and the social zeitgeist.

Via malek
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malek's curator insight, November 7, 2013 9:29 AM

Inspiration can be baked, if you have the right recipe.  15 free tools to inspire. The Google Images carousel is worth a try.

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Break out the Crystal Ball: 20 Marketing Trends for 2014 (Infographic)

Break out the Crystal Ball: 20 Marketing Trends for 2014 (Infographic) | Marketing trends | Scoop.it

It's hard to believe, but 2014 is just around the corner. Planning is underway, budgets are being baked and all indications are that marketers will pivot their focus next year to meet the demands of more and more digital consumers.

 

WebDAM recently aggregated several reports and has predicted 20 key trends for marketers to watch out for next year.  Digital budgets will see robust growth next year and social networking will most likely be paramount.

 

Below is an infographic that maps out the year ahead with statistics and predictions that PR pros of all stripes should stay attuned.


Via Russ Merz, Ph.D.
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Russ Merz, Ph.D.'s curator insight, November 5, 2013 9:32 AM

A summary of one prognosticator's view for 2014.

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6 Must See Facebook Redesign Concepts

6 Must See Facebook Redesign Concepts | Marketing trends | Scoop.it
Facebook is the largest and fastest growing community in the last years.Facebook is not only for sharing photos or to chat but also it has great potential of business,education,shopping,lifestyle etc.So having this much popularity inspired...
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La stratégie de marketing de contenu en dehors des mots clés !

La stratégie de marketing de contenu en dehors des mots clés ! | Marketing trends | Scoop.it
Des TPE et PME vont sur le web. Elles tombent dans les nuages ! La solution ? Une stratégie de marketing de contenu en dehors des mots clés.

Via Culture RP
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Tips To Making Your Telemarketing Campaign Better | Internet Billboards

Tips To Making Your Telemarketing Campaign Better | Internet Billboards | Marketing trends | Scoop.it
Conducting telemarketing campaigns can be a challenge, especially if you are not used to this kind of work. You have to admit that this is a necessary marketing investment in order to find, nurture, and convert quality sales leads for your business.
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Pourquoi vous devez mettre en place une stratégie de Content Marketing

Pourquoi vous devez mettre en place une stratégie de Content Marketing | Marketing trends | Scoop.it
Il est indispensable de mettre en place une stratégie de contenu afin d'attirer les prospects vers sa marque au lieu d'utiliser les techniques de publicité traditionnelles qui sont dans l'interruption et la sur-sollicitation.
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