Marketers who are hoping to better engage their buyers with content should consider adding curation to their content marketing strategy. In fact, research indicates that leading marketers are curating 25% of all the content that they publish.By curating third-party content, you will: - Great infogragh
Via Brian Yanish - MarketingHits.com
“Creating a Social Media Calendar which follows a clear strategy can improve the results you get from social media marketing. Just the act of creating a social media calendar can help you to stop and think more strategically about your social media goals.”
Via Scott McElreath
You’ve heard of social media calendars before, but do you know what they are and how to use one? Chances are you don’t. And that’s okay… I didn’t either when I entered the realm of social media marketing. But once I learned about it and how to use it, it change how I marketed my businesses on the social web.
Via Pantelis Chiotellis
“Dropbox acaba de lanzar la beta privada de Dropbox Notes, un servicio para tomar notas creado para equipos de trabajo, que aparentemente se basa en la adquisición del startup Hackpad hecha por Dropbox hace un año atrás.”
Via Santiago Sanz Lastra
“IAB Spain, la asociación de la publicidad, el marketing y la comunicación digital en España, ha publicado hoy la primera Guía legal para branded content y figuras publicitarias afines.”
Via Eva Sanagustin
“ Comer con las manos mola, pero acabas inevitablemente pringoso. La gente de KFC, consciente de esta pega para una población que tiene que consultar su móvil cada poco tiempo, ha ideado una solución...”
Via Ignacio Conejo Moreno
A Twitter chat is where a group of Twitter users meet at a pre-determined time to discuss a certain topic, using a designated hashtag (#) for each tweet contributed. A host or moderator will pose questions (designated with Q1, Q2…) to prompt responses from participants (using A1, A2…) and encourage interaction among the group. Chats typically last an hour.Imagine a business networking event—but without a dress code and with a keyboard instead of a bar. The same social customs apply—courtesy and respect—and it’s a great way to meet new people with similar interests. There are Twitter chats in almost every industry imaginable. Here are some of the best for marketing and social media.
Via Hans van der Meulen
“Desde que Vic Gundotra abandonó Google, la red social de la empresa del buscador ha pasado a un segundo plano, desde donde se ha estado reorganizando y corrigiendo sus errores.”
Via Santiago Sanz Lastra
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.