Don't tell the kiddies, but Santa's workshop isn't at the North Pole. It's here in Tracy, California, about an hour east of San Francisco, at Amazon's latest-generation warehouse, a robot-powered marvel of efficiency that in some ways feels even more improbable than flying reindeer.
The World's Most Innovative Companies is the definitive ranking of the 100 firms investors think are most likely to generate big, new growth ideas. Produced by Forbes in cooperation with Innovators DNA LLC.
If data produced by the GSMA is correct, then there are now more mobile connections than people in the world. Although the population isn't far behind, global smartphone shipments have already broken another record in 2014.
Transparency will become the most important tool of marketing. Consumers are going to continue to exert further power and influence. The idea of radical transparency is something that few brands are taking advantage of now, and most brands fight it. Next year the best brands won’t be those with the best stories, or sort of made up fictional stories, but those that will give an accurate and real time picture of what they are doing in the interest of the consumer, at any given time.
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