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Coca-Cola Enterprises Announces Two Initiatives in Support of Ambition to Become a Low-carbon, Zero-waste Business

Coca-Cola Enterprises Announces Two Initiatives in Support of Ambition to Become a Low-carbon, Zero-waste Business | Marketing Sustainable Products | Scoop.it
Coca-Cola Enterprises Announces Two Initiatives in Support of Ambition to Become a Low-carbon, Zero-waste Business (Coca Cola shows us the importance of being 'Green': http://t.co/6HF3Gogv...)...
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Credible Green Product Stories Begin with Green Products « The ...

Credible Green Product Stories Begin with Green Products « The ... | Marketing Sustainable Products | Scoop.it
By Al Iannuzzi More and more companies are learning they can reduce their environmental and social impacts by minimizing the impacts of their products. Major companies like GE and IBM are making sustainability a platform ...
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Engaging staff and customers in supply chain sustainability

Engaging staff and customers in supply chain sustainability | Marketing Sustainable Products | Scoop.it
Jonathan Bridge is Chief Executive of Derby Bridge Stationery, an office supplies company that rewards green customer behaviour with carbon credits. In ...
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3 YouTube Tricks To Customize Your Embedded Video | Chris Makara - Interactive Marketing

3 YouTube Tricks To Customize Your Embedded Video | Chris Makara - Interactive Marketing | Marketing Sustainable Products | Scoop.it

Uncover 3 simple Youtube video embed code tricks to get more out of videos. I'll show you how to enable autoplay, hide the video controls & loop video playback.


Via Ileane Smith
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90pc of CFOs see link between sustainability and business performance – Deloitte

90pc of CFOs see link between sustainability and business performance – Deloitte | Marketing Sustainable Products | Scoop.it
Some nine out of ten CFOs believe there is a direct link between sustainability programmes and business performance according to the Deloitte Q2 2012 CFO Survey.
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YouTube Feature Walkthrough: How to Use Default Settings

This tutorial will walk you through the steps to enable default settings for your video uploads. Creator Blog Post: http://youtubecreator.blogspot.com/2012/06/save-time-uploading-with-default.html


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Communicating sustainability via social media has become mainstream

Communicating sustainability via social media has become mainstream | Marketing Sustainable Products | Scoop.it
More companies are using Twitter, Facebook, YouTube and blogs to talk about sustainability than ever before (Communicating Sustainability via Social Media Has Become Mainstream #socialmedia http://t.co/RxaVjSor...)...

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Good to hear you everywhere!Scoop.it

Good to hear you everywhere!Scoop.it | Marketing Sustainable Products | Scoop.it
On May 4th, we launched a new version to make Scoop.it frictionless for our users who had a blog or Facebook page and allow them to be heard everywhere...Today, one month later, we’re thrilled by the great examples coming from our users and felt ...
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How Content Curation Can Improve Your Search Rankings

How Content Curation Can Improve Your Search Rankings | Marketing Sustainable Products | Scoop.it
Tweet Tweet We all want it…that top spot on the search rankings. And the sites that are getting those top spots are sites that publish fresh, relevant content frequently.
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Rescooped by Margaret Skriloff from Community Management Around the Web
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The Beginners Guide to Running a Social Media Contest

The Beginners Guide to Running a Social Media Contest | Marketing Sustainable Products | Scoop.it
Follow this step-by-step guide to promoting and running a contest on Twitter, Pinterest and Facebook.

Via Eric Suesz
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Rescooped by Margaret Skriloff from Community Management Around the Web
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If a Small Business Tweets, Is Anyone There to Read It?

If a Small Business Tweets, Is Anyone There to Read It? | Marketing Sustainable Products | Scoop.it

Many small businesses start out feeling very accomplished when they set up a profile and start doing the social media thing: an occasional tweet about products and services, post photos of products and services, blog about products and services and so on. No one is reading, sharing or retweeting any of it. Facebook and Twitter are littered with profiles of small businesses that have zero interaction with anyone. They’ve created a social media wasteland.


Via Eric Suesz
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How to Customize the Design of Your Social Media Profile

How to Customize the Design of Your Social Media Profile | Marketing Sustainable Products | Scoop.it
Find out the best places you can customize graphics and content to make your brand's social media profiles stand out from the rest.

Via Eric Suesz
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Content Curation Guide for SEO - What, How, Why

Content Curation Guide for SEO - What, How, Why | Marketing Sustainable Products | Scoop.it
Curation Content is a Content Marketing tactic that SEOs should learn and use. This guide will tell them all they need to know about Content Curation: what it is, how to do it, and why to do it for the highest benefit of their campaigns.
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Learn How to Edit Videos Using Video Tutorials

Learn How to Edit Videos Using Video Tutorials | Marketing Sustainable Products | Scoop.it

When I first invested in some serious video editing programs, I was able to figure out a lot of things by just playing around. Giving yourself a project to work on and just digging in is a great way to learn any new program. You can get pretty far with trial and error, but today’s video editing programs are SO much more powerful than ever before and not every feature is sitting on the surface for you to discover.


Via Ileane Smith
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Long Anticipated FTC Green Guides Expected to be Published Next ...

Long Anticipated FTC Green Guides Expected to be Published Next ... | Marketing Sustainable Products | Scoop.it
All new guidance on claims involving the use of renewable materials, renewable energy, and carbon offsets. It has been reported that the FTC received thousands of comments on its draft Green Guides. Here are three issues ...
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Leveraging Corporate Social Responsibility to Save the World ...

Leveraging Corporate Social Responsibility to Save the World ... | Marketing Sustainable Products | Scoop.it

The Corporate Volunteering and Employee Engagement Blog.

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Rescooped by Margaret Skriloff from Sustainability & Us
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m.guardian.co.uk

m.guardian.co.uk | Marketing Sustainable Products | Scoop.it

Arctic expert predicts final collapse of sea ice within four years... Crap!


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TEDxBigApple - Patrick Govang - Manufacturing a Sustainable World

Patrick Govang, a green-tech innovator, shares his disruptive model to enable local economic & resource sustainability in manufacturing. As the founder and C...
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Triple bottom line

Triple bottom line | Marketing Sustainable Products | Scoop.it
The term triple bottom line was coined by John Elkington, a sustainability guru, in the mid 1990's.

Via Francis Rabuck
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How to Mass Monetize Your YouTube Channel : @ProBlogger

How to Mass Monetize Your YouTube Channel : @ProBlogger | Marketing Sustainable Products | Scoop.it

This guest post is by Jenny Dean of Floppycats. One of the joys of the Internet is the opportunity to ...


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Content Curation: The SEO Benefits | Fahrenheit Marketing

Content Curation: The SEO Benefits | Fahrenheit Marketing | Marketing Sustainable Products | Scoop.it
Content curation has benefits for SEO gurus as well as people just hoping to access the most reliable and original content on the web.
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Rescooped by Margaret Skriloff from Community Management Around the Web
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Twenty free apps to help manage your business

Twenty free apps to help manage your business | Marketing Sustainable Products | Scoop.it

The cost of starting and running a business is getting lower and lower these days, thanks in no small part to the advent of free apps for the forward-thinking freelancer. Whether web-based or running on your mobile platform of choice, there’s never been a wider or better selection of free apps to make some of the necessities of business that little bit easier.


Via Eric Suesz
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20+ Tools to Create Your Own Infographics

20+ Tools to Create Your Own Infographics | Marketing Sustainable Products | Scoop.it
A picture is worth a thousand words – based on this, infographics would carry hundreds of thousands of words, yet if you let a reader choose between a full-length 1000-word article and an infographic that needs a few scroll-downs, they’d probably...

Via Eric Suesz
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Rescooped by Margaret Skriloff from Community Management Around the Web
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How to Make Your Own Luck

How to Make Your Own Luck | Marketing Sustainable Products | Scoop.it

Becoming lucky is all about creating a life where luck has the opportunity to knock on your door. Being dedicated to your work is one way to find success, but so being open to the idea that success can come your way in many forms. Stay positive, and you’ll find that positive things come back to you.


Via Eric Suesz
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Why The Fold Is A Myth - And Where To Actually Put Your Calls To Action

Why The Fold Is A Myth - And Where To Actually Put Your Calls To Action | Marketing Sustainable Products | Scoop.it
If you’ve spent any time at all learning about web design, online marketing, or conversion-rate optimization, you’ll have heard to never put calls to action below the fold.

Via Eric Suesz
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