Is Content Marketing Worth the Effort? | Copyblogger | Marketing Strategy and Business |
We preach it every week.
Attract the right kind of traffic by creating exceptional content.

Engage your audience so they know, like, and trust you. Let them know you’re the likable expert who’s going to give them the information (and eventually the products and services) that won’t let them down.

Then use smart copywriting and conversion techniques to turn those raving fans into customers.
No, it’s not paint-by-numbers, but it is a proven, systematic way to build your business.