# Hashtag Marketing
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Social media: the heartbeat of every small business content marketing strategy

Social media: the heartbeat of every small business content marketing strategy | # Hashtag Marketing | Scoop.it
Social media is a vital tool for maximizing the value of your content. Find out why you need to leverage social media in your content marketing strategy. 
Panagiotis Serbeniadis's insight:
Ένα πολύ ενδιαφέρον άρθρο σχετικά με την διασύνδεση των  Μέσων Κοινωνικής Δικτύωσης "Social Media" και της στρατηγικής διαχείρισης περιεχομένου "Content Marketing Strategy" απο τους ειδικους.
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Innovative Nonprofit Captures Food Waste, Feeds Hungry | Your Mark On The World

Innovative Nonprofit Captures Food Waste, Feeds Hungry | Your Mark On The World | # Hashtag Marketing | Scoop.it
“The USDA estimates that nearly half the food grown and produced in the US goes to waste.
Via Ray Sanford
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Ray Sanford's curator insight, June 29, 9:57 PM

Dave Bobanick spoke at SoCalNevada PETS this year. His story was inspirational.

Rescooped by Panagiotis Serbeniadis from Digital Marketing For Non Profits
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How To Create An Awareness Campaign With Social Media

A step-by-step guide to creating an awareness campaign using social media.

Via Marie Ennis-O'Connor
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The Marketing Guide to Instagram | Marketing Strategy HQ

The Marketing Guide to Instagram | Marketing Strategy HQ | # Hashtag Marketing | Scoop.it

There are now over 150 million active Instagram users so by applying a smart photo marketing strategy you have the potential of making great gains for your brand.

 

Now that Instagram supports videos up to 12 seconds long the sky is the limit when it comes to Instagram marketing and building your brand on Instagram. Enjoy the infographic below which shares four reasons why Instagram is so powerful and five smart Instagram marketing strategies: Curate, Snap, Hashtag, Engage, and Repeat.


Via Jeff Domansky
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Chris Jones's curator insight, November 11, 2013 5:50 PM

Instagram is really catching on for marketers. Here's a guide to get you started! #Instagram 

Terry Dunlop's curator insight, November 12, 2013 2:04 PM

Another media that hits millions of users. If it fits your expertise and skills, its a no brainer. Use it, master it, make it work for your online business.

Marie Ennis-O'Connor's curator insight, November 13, 2013 10:26 PM

add your insight...

Rescooped by Panagiotis Serbeniadis from Big Data & Digital Marketing
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Creating Value from Chaos: Defining and Encouraging Innovation

Creating Value from Chaos: Defining and Encouraging Innovation | # Hashtag Marketing | Scoop.it

Everyone who has ever taken a shower has had an idea. It's the person who gets out of the shower, dries off and does something about it that makes a difference.


Via Luca Naso
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Luca Naso's curator insight, October 23, 2013 11:41 AM

To innovate means to create change, which, by necessity, implies breaking rules, making mistakes and upsetting the status quo.


Innovation, unlike audits or reengineering, is not given to systems, formulas and blueprints. It is given to restless and inspired people.


Innovation often happens in the process of doing something else, very rarely it happens in meetings.

 

However, raw ideas need to be developed, expanded upon, analyzed and tested.


There can be many data scientists around the World, but very few are also creative and can think out-of-the-box.


 

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Top 10 Startup Revolution Scoops Of All Time

Top 10 Startup Revolution Scoops Of All Time | # Hashtag Marketing | Scoop.it

Top 10 Startups Revolution Scoops of All Time

 

http://sco.lt/63ybkv Infographic - How Startup Funding Works

 

http://sco.lt/4yXNnF Blog Post -  Content Marketing, Storytelling & UGS are New SEO


http://sco.lt/7cLniz Infographic - Color of Startups: Infographics For Startups From Pinterest


http://sco.lt/7k20R7 - Blog Post - Learning Business Leadership From Superheroes

http://sco.lt/8EwUrZ - Blog Post & Video- Steve Jobs On How Content Is Truly King


http://sco.lt/5Ssikz - Infographic - Why All Business Is Pesonal @HaggleApp Disrupts Commerce

http://sco.lt/7g7yCX - Infographic - How To Acquire Customers For Your Startup


http://sco.lt/8Hk3qz - Bog Post - Why Should A Startup Have A Social Media Presence


http://sco.lt/6NXF6f - Blog Post - Why Paper.li ROCKS


http://sco.lt/8t6PFx - Blog Post - Five Ways Your Logo Impacts Your Social Media Markeitng

 

 


Via Martin (Marty) Smith
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Richard Platt's curator insight, October 30, 2013 10:42 PM

Interesting stuff, not for regular posting

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6 Effective Sales Management Techniques

6 Effective Sales Management Techniques | # Hashtag Marketing | Scoop.it
Managing salespeople is not exactly easy. Here are a few strategies you can deploy to keep your sales team producing happily.

Via The Fish Firm
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Improving Your Content Marketing | Social Media Today

Improving Your Content Marketing | Social Media Today | # Hashtag Marketing | Scoop.it
Content marketing is required for success in today’s competitive business world. No matter which industry you are in, your website visitors want captivating content-marketing-superpowers content with deep industry insight.
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Rescooped by Panagiotis Serbeniadis from Digital Marketing
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21 Best Things I Learned From Over 50 SEO Courses

21 Best Things I Learned From Over 50 SEO Courses | # Hashtag Marketing | Scoop.it
Over the past 7 years, I've read and watched over 50 SEO courses. There are only 21 SEO tips you need to out-optimize competitors for your target keywords in any industry.

Via Bill Cosgrove
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Bill Cosgrove's comment, June 26, 7:41 AM
Glad you found it useful-All The Best-Bill(:
Bill Cosgrove's comment, July 1, 7:20 AM
Glad you could use it-All The Best-Bill(:
Patricia Lynn's curator insight, July 14, 9:18 PM
21 Best Things I Learned From Over 50 SEO Courses
Rescooped by Panagiotis Serbeniadis from Digital Marketing For Non Profits
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10 Must-Add Nonprofits on Snapchat

10 Must-Add Nonprofits on Snapchat | # Hashtag Marketing | Scoop.it
It’s not easy to tell a good Snapchat story, but the nonprofits listed below are making a concerted effort to pioneer Snapchat storytelling. Doing so requires a willingness to experiment beyo…

Via Marie Ennis-O'Connor
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Patricia Lynn's curator insight, July 15, 8:58 PM
10 Must-Add Nonprofits on Snapchat
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4 tips for monitoring your social campaign in real time | SmartBlogs

4 tips for monitoring your social campaign in real time | SmartBlogs | # Hashtag Marketing | Scoop.it
The digital world now moves at warp speed, and social marketing campaigns need to move lightning fast to keep up. That is why real-time social marketing ca (RT @FrancisMoran: Choose your hashtag carefully.
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10 Google Apps for Social Media Management and Marketing

10 Google Apps for Social Media Management and Marketing | # Hashtag Marketing | Scoop.it

Via Daniel Watson
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Brad Couper's curator insight, November 9, 2013 3:00 AM

If you live & breathe Google Apps like I do -  check out these tips on employing them social media.

Iron Dane Richards's curator insight, November 9, 2013 7:10 AM

Great Info for Any Business Owner or Marketing Manager

Ahmed Alkandari's curator insight, November 24, 2014 9:03 PM

Google Apps are a cloud-based, hosted service that allows you to integrate a variety of Google products (Gmail, Drive, Calendar, and others). Applications work very well with accounting and finance, productivity, project management, and sales and marketing. All of these comes under Google Apps Marketplace. 

Here is a list of tools that the writer have reviewed and recommend.

1- Wishpond Social Media Marketing Campaigns: 

It offers eight types of social media campaigns in one suite including sweepstakes, photo contests, and group offers. In order to interact with an app that is included, you need to like the page. It's 14 day free trial. Premium plans start at $19 per month. 

2- Blog Upp:

It features all-in-one blog promotion tool where it connects a blog community and media distribution network that broadcasts via different tools or channels. It's free to use and there is a premium version that is available.

3-Fyrebox: 

Helps you create games for your Facebook page. It's free for up to 50 plays per month. Paid plans start at $15 per month.

4- OnFast Social Marketing: 

It's a social media management solution designed for small businesses that enable users to manage and measure social networks from a single dashboard. It's free for 30 days. Prime plans available for small, medium, and enterprise businesses.

5- Zoho campaigns:

They combines email and social marketing software that integrates with a customer relationship management (CRM) application. It offers design templates to make campaign creation easier, and includes post scheduling options for Facebook, Twitter, and LinkedIn, as well as real-time stats. It's Free for up to 500 contacts and 2,500 emails per month. Premium plans start at $5 per month.

6- Tweasy:

It enables marketing via multiple channels that include email, mobile, websites, and Facebook. You can publish news and coupons, launch a contest, create a landing page, or collect customer feedback on all channels. It costs $29 per month.

7- e5: Google Apps + WordPress:

It's an open source plugin that fully integrates WordPress with Google Apps for Business. You can embed files from Google Drive, post photos to your site directly from Picasa, and schedule posts using Google Calendar It's free to use.

8- Web2Express.Social Media Monitoring:

It helps businesses monitor social networks and integrates with some CRM programs. Google Apps Marketplace lists the price as negotiable.

9- Rapportive: 

It's a social CRM application that enables you to view publicly available data about email contacts directly from Gmail including a contact’s photo, list of occupations, location, recent tweets, and social media profiles.

10- Desk.com:

It's a social help desk that features real-time customer support via email, Facebook, Twitter, live chat, web, and phone from a single administrative console. It costs $3 per month for up to 3 people.

 

It was really exciting reading the scoop. It added to my knowledge about Google Apps a lot. All of thees apps and tools are useful to use and access. It helps protect your information and data. It also allows you to monitor your data and your social networks. After reading this scoop, I really advice people to use these apps and to benefit from them. It's also amazing how Google made them all in one as a cloud, were you don't have to worry about loosing informations or data. 

Moreover, most of these apps and tools are free to use. Even for the ones that you have to pay for them, it's actually not expensive and really worth what are you paying for. 

Technology is really developing more and more and it's really important to keep up with thees developments and changes because they are helping us managing our life and makes our life easier. 

Rescooped by Panagiotis Serbeniadis from Big Data & Digital Marketing
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Taxi Advertising: How to improve profitability

Taxi Advertising: How to improve profitability | # Hashtag Marketing | Scoop.it

Taxi advertising should veer towards a model based on interactive, dynamic and measurable Digital Signage, a truly killer application available on the advertising market which promises excellent returns on investment, both for agencies and independent advertisers.


Via Luca Naso
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Luca Naso's curator insight, October 30, 2013 6:18 AM

Yet another example of Traditional Marketing succumbing to the potentials of Digital Marketing: Digital Signage with in-taxi displays.

 

Here is what you can get:

1. Update ads in real time, with just one click. For any number of taxi, anywhere in the city/country/world;

2. Choose freely the duration of the marketing campaigns;

3. Vary content according to hour, day, taxi position, weather condition, viewer gender or age;

4. Have certified proof of play;

5. Create new business models with different pricing options;

6. Integration with third party provisioning and payment solutions.

Rescooped by Panagiotis Serbeniadis from Big Data & Digital Marketing
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Taxi Advertising: How to improve profitability

Taxi Advertising: How to improve profitability | # Hashtag Marketing | Scoop.it

Taxi advertising should veer towards a model based on interactive, dynamic and measurable Digital Signage, a truly killer application available on the advertising market which promises excellent returns on investment, both for agencies and independent advertisers.


Via Luca Naso
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Luca Naso's curator insight, October 30, 2013 6:18 AM

Yet another example of Traditional Marketing succumbing to the potentials of Digital Marketing: Digital Signage with in-taxi displays.

 

Here is what you can get:

1. Update ads in real time, with just one click. For any number of taxi, anywhere in the city/country/world;

2. Choose freely the duration of the marketing campaigns;

3. Vary content according to hour, day, taxi position, weather condition, viewer gender or age;

4. Have certified proof of play;

5. Create new business models with different pricing options;

6. Integration with third party provisioning and payment solutions.

Rescooped by Panagiotis Serbeniadis from # Hashtag Marketing
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Improving Your Content Marketing | Social Media Today

Improving Your Content Marketing | Social Media Today | # Hashtag Marketing | Scoop.it
Content marketing is required for success in today’s competitive business world. No matter which industry you are in, your website visitors want captivating content-marketing-superpowers content with deep industry insight.
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