The offer, sent out on Twitter which owns Vine, was an invitation to become part of a marketing video, and a movement, by sending in Vines instructed the users to submit scripted shots from all over the world in the form of Vines, via Twitter.
Martin (Marty) Smith's insight:
Marketing is about movements now. Vine knows this, does your Internet marketing?
Marketing Revolutionaries One of the hardest lessons I've learned as a "new Internet marketer" is my job is different now. I LOVE writing and pitching ideas, memes and STUFF. At my core I remain an ecommerce merchant.
We create in teams now.
Some of these teams are company based, but increasingly we form ad-hoc teams of friends and fellow travelers.
The marketing revolution is happening in many dimensionssimultaneously so I asked a great marketers to join and share their takes on the Marketing Revolution.