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Marketing Revolution
Moving Toward A New Marketing.
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Scooped by Martin (Marty) Smith!

Tuning With Their Amazing New Content Curation Tools

Tuning With Their Amazing New Content Curation Tools | Marketing Revolution |

Here are cool things I did TODAY thanks to recent revisions:

* Changed Design Revolution Template:
* Added a subscription form to Design Revolution.
* Changed Design Revolution "SEO Boost".
* Changed Social Shares for Profile & my 10 feeds (easily adaptable to each feed so can be selective with what Twitter / Facebook and G+ pages are connected).

New tools are amazing. What about you? What have you been playing with on the new

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Scooped by Martin (Marty) Smith!

Join The Marketing Revolution on - Follow, Contribute

Join The Marketing Revolution on - Follow, Contribute | Marketing Revolution |

Marketing Revolutionaries
One of the hardest lessons I've learned as a "new Internet marketer" is my job is different now. I LOVE writing and pitching ideas, memes and STUFF. At my core I remain an ecommerce merchant. 

We create in teams now.

Some of these teams are company based, but increasingly we form ad-hoc teams of friends and fellow travelers. 

The marketing revolution is happening in many dimensions simultaneously so I asked a great marketers to join and share their takes on the Marketing Revolution.

Revolutionary curators include:

Brian Yanish (@MarketingHits)

John van den Brink (@AtDotComSocial)

Gladys Pintado (@Gtpintado)

Jan L Gordon (@JanLGordon) Cuating After Curatti launch in JUNE.

Esther Coronel de Iberkleid (@Esthersuchi)

Esther Coronel De Iberkleid's comment, May 19, 2013 10:09 PM
I did check and sent you a message on facebook private. Please check and I look forward to hear from you. Great week!
Carla Deter's comment, June 1, 2013 7:57 PM
Hi Esther! Martin - I'm In. Are there spots left? I love on-line promotions! Contact me or I can contact you. I've been watching the Marketing Revolution across many scoops until I came upon this opportunity. Email:
Esther Turón Perez 's curator insight, June 28, 2013 3:37 PM

Good team, ;). I'm inside group Social Media Revolution (Spanish community), why not on Marketing Revolution? ;P

Scooped by Martin (Marty) Smith!'s New Platform Rocks's New Platform Rocks | Marketing Revolution |
FOR IMMEDIATE RELEASE..[San Francisco, CA -- December 11, 2012] --, a leading social media and content curation platform for professionals and businesses, recently announced it’s platform redesign, elements of which focus...
Martin (Marty) Smith's insight:

Love the new UI because: Macro View Rocks.

* More like a magazine now. 

* Macro view organized by members not alpha (BETTER).

* More URL control (careful with this).

* Better colors (white instead of black makes things pop better).

* Colors = create great emphasis on visuals.

* More feedback information easier to find. 

* More "infinite waterfall" feel.

* Better display of comments [more of a conversation now].

* Easier to manage, display and curate MORE feeds.


There are other cool things about the new UI I am forgetting (its early and no breakfast yet :). Will keep adding to this list, but New UI ROCKS.

One other important note. team deserves KUDOS too. They worked hard to get feedback and include the community in their change and did a great job.

I've been through some of these big changes and bet not many Scoopers have slept much lately. Go home, get some sleep, Merry Christmas and GREAT JOB! 


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Scooped by Martin (Marty) Smith! & Curagami Record Views Analysis: Find & Invest In Get More w/ Less Tools & Curagami Record Views Analysis: Find & Invest In Get More w/ Less Tools | Marketing Revolution | & Curagami Record Day
Thanks to Curagami's Evolution of Web Design & Marketing Infographic ( and post we had record views on 7.3.14. We wanted to look inside our record day so we created a series of charts & Graphs.

Since we can't share multiple images on we've pinned images to

Chart 1 Traffic Pie Chart
66% of's record day visitors came from My Scoops just passed 150,000 views. Views are helpful especialy for testing but conversions rule. In this context I would count a click from to the Curagami blog as a "conversion".

Find Charts Here

Chart 2 ROI By Traffic Source Chart

ROI v Work bar chart shows traffic over the work investment required.'s "work units" of 6 were behind Twitter's 9 and ahead of G+'s 4. generated 6.5 "conversions" (traffic into

I combined G+ and Google Search and Google is the next closest in work efficiency generated 2.5 conversions per unit of work. This means was 260% more "efficient" on Curagami's record day. than Google.

Google was 500% more efficient than Blog Links.

Find Charts Here

One Day Doesn't Make A Trend
While one record day doesn't make a trend the idea of creating an "efficiency index" for "Social conversions" is an important new metric we are working on at our Startup Factory funded startup called Curagami.

Social media requires INPUT, MONITORING and TUNING. Finding "get more with less" tools like are becoming increasingly important for digital marketing success. We don't have our Curagami set up yet. is another favorite "get more with less" tool.

We encourage marketers to think their INPUT, MONITORING and TUNING cycles with an eye for efficiency. Efficiency, how much RETURN comes from how much "work", is the great equalizer. TIME isn't infinite, but social demand is.

Given this contradiction, the amount of content you could create is always infinite while content you should create based on return is TINY. Efficiency like the one showed on Curagami's record day is something to watch.

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Scooped by Martin (Marty) Smith!

Scoopit Cool Content Curation Report - Atlantic BT

Scoopit Cool Content Curation Report - Atlantic BT | Marketing Revolution |
Why is a headline great? What content is viewed most? The Cool Content Curation Report answers these questions to improve your content marketing.
Martin (Marty) Smith's insight:

Creating the Top 10 Curation Revolution Scoops post I noticed some interesting trends in the data. This report explores two important questions:

What type of content will get the most views?

What kinds of keywords create the best headlines?

Heaven is the day we connect traffic generation top of the funnel creation with bottom of the funnel conversion data. In the meantime, answering these two questions can increase chances of content marketing success.

How did my team and I make more than $30M online? By doing what the data told us to do. The Cool Content Curation Report tells Internet marketers to do a few things to increase the chance of winning customer hearts and minds. 

What about you? If you've created cool ways to tie what and how we do to meaningful results please share and I will curate in. Thanks :). M 

also linked here:  

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